Crop Marketing Lead Biologicos

📌 Core Information

🔹 Job Title: Crop Marketing Lead Biologicos

🔹 Company: Syngenta Group

🔹 Location: Mexico City, Ciudad de México, Mexico

🔹 Job Type: Full-time (A jornada completa)

🔹 Category: Agriculture

🔹 Date Posted: May 2, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing marketing strategies for specific crops to increase market share
• Leading end-to-end product launches to ensure rapid adoption and growth
• Customizing portfolio proposals to meet local agricultural needs
• Adapting marketing strategies to local requirements and communicating effectively with sales teams and farmers

ASSUMPTION: This role requires a strategic mindset, strong market analysis skills, and the ability to work effectively with cross-functional teams.

📋 Key Responsibilities

✅ Creating and developing a growth vision for specific crops, analyzing market segments, and identifying opportunities for portfolio, channel, and communication adaptation

✅ Leading the end-to-end process of launching new products to ensure rapid adoption and growth

✅ Generating proposals for portfolio customization to meet local agricultural needs

✅ Implementing and adjusting marketing strategies for specific crops to align with local needs, adapting language, images, and key messages

✅ Planning and executing annual campaign plans for assigned crops

✅ Ensuring marketing strategies are implemented through the sales force

✅ Monitoring and managing campaign budgets

ASSUMPTION: This role requires strong analytical skills, strategic thinking, and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Agronomy (Ingeniero Agrónomo)

Experience: Proven experience and knowledge of the regional market and crop-specific marketing

Required Skills:

• Strong knowledge of Syngenta's portfolio and competition
• Proficient in Microsoft Office (Excel, Word, PowerPoint)
• Fluent in Spanish (hablado y escrito)
• Intermediate English (hablado y escrito) is desirable

Preferred Skills:

• Experience in the agribusiness industry or marketing field

ASSUMPTION: Candidates with a strong agricultural background, market analysis skills, and experience in marketing will be most successful in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Mexico City typically falls between MXN 150,000 and MXN 250,000 per year, based on experience and qualifications. This estimate is based on market research and may vary depending on the specific candidate's skills and background.

Benefits:

• Inclusive work environment that values diversity
• Opportunities for professional growth and development
• Competitive benefits package (not specified)

Working Hours: Full-time, with standard office hours (not specified)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the specific candidate's skills and background. Benefits may include health insurance, retirement plans, and other perks common to the industry.

📌 Applicant Insights

🔍 Company Context

Industry: Syngenta Group operates in the global agriculture technology sector, focusing on crop protection, seeds, and biotechnology to improve sustainable agriculture.

Company Size: Syngenta Group is a large multinational corporation with over 56,000 employees in more than 90 countries, providing a structured and collaborative work environment.

Founded: Syngenta Group was founded in 2000 through the merger of Novartis Agribusiness and Zeneca Agrochemicals.

Company Description:

• Syngenta Group is a global leader in agriculture technology, committed to feeding the world while reducing emissions and improving biodiversity
• The company offers a wide range of products and services, including crop protection, seeds, and biotechnology solutions
• Syngenta Group operates in more than 90 countries and has hundreds of thousands of agricultural partners worldwide

Company Specialties:

• Agribusiness
• Crop Protection
• Seeds
• Farming
• Biotechnology
• Sustainable Agriculture

Company Website: http://www.syngentagroup.com

ASSUMPTION: Syngenta Group's large size and global presence offer applicants extensive career growth opportunities and the chance to work on diverse projects with a global impact.

📊 Role Analysis

Career Level: This role is a mid-level position, suitable for candidates with 2-5 years of experience in the agriculture or marketing field.

Reporting Structure: The Crop Marketing Lead Biologicos will report directly to the Marketing Manager and work closely with cross-functional teams, including sales, product management, and research and development.

Work Arrangement: This role requires on-site work in Mexico City, with the possibility of occasional travel to other regions within Mexico.

Growth Opportunities:

• Progression to senior marketing roles or management positions within the company
• Expanding expertise in the agriculture technology sector and related industries
• Gaining experience working on global projects and collaborating with international teams

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in the agriculture or marketing fields and gain experience working for a global leader in the industry.

🌍 Location & Work Environment

Office Type: Syngenta Group's Mexico City office is a modern, collaborative workspace designed to foster innovation and teamwork.

Office Location(s): Mexico City, Ciudad de México, Mexico

Geographic Context:

• Mexico City is the capital and most populous city in Mexico, with a diverse cultural scene and a vibrant economy
• The city is a major hub for the agriculture, finance, and technology sectors
• Mexico City offers a range of housing options, from historic neighborhoods to modern suburbs, and a variety of entertainment and leisure activities

Work Schedule: The standard workweek is Monday to Friday, with flexible hours to accommodate team meetings and project deadlines.

ASSUMPTION: Mexico City offers a dynamic and multicultural work environment, with ample opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Syngenta Group careers portal
• Phone or video screening to assess communication skills and cultural fit
• In-depth interviews with the hiring manager and cross-functional team members to evaluate technical skills and problem-solving abilities
• Final interview with the marketing director or another senior leader to discuss career growth and company culture

Key Assessment Areas:

• Market analysis and strategic thinking skills
• Communication and presentation abilities
• Adaptability and cultural sensitivity
• Problem-solving and decision-making capabilities

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
• Demonstrate your understanding of the agriculture industry and Syngenta Group's mission and values
• Prepare examples of your market analysis and strategic planning work to discuss during the interview

ATS Keywords: Crop Marketing, Biologicos, Market Analysis, Portfolio Management, Marketing Strategy, Product Launch, Sales Support, Communication, Team Leadership, Adaptability, Customer Focus, Execution Excellence, Local Market Knowledge, Microsoft Office, English

ASSUMPTION: Syngenta Group's application process is designed to evaluate candidates' technical skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, Word, PowerPoint)
• Market research and analysis tools (not specified)
• Project management software (not specified)

ASSUMPTION: Candidates should be proficient in Microsoft Office Suite and have experience with market research and analysis tools relevant to the agriculture industry.

👔 Cultural Fit Considerations

Company Values:

• Passion for customers
• Long-term vision
• Determined execution

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on execution
• Adaptable and responsive to changing market conditions

Self-Assessment Questions:

• How do you demonstrate passion for customers in your daily work?
• Can you provide an example of a long-term vision you've developed and executed on in a previous role?
• How do you adapt your communication style to work effectively with diverse teams and stakeholders?

ASSUMPTION: Syngenta Group values candidates who align with their core values and can thrive in a collaborative, results-driven work environment.

⚠️ Potential Challenges

• Managing a diverse portfolio of crops and products, each with its unique market dynamics and customer needs
• Adapting marketing strategies to local requirements while maintaining consistency with the company's global brand and values
• Balancing short-term sales targets with long-term strategic goals
• Navigating a large, multinational organization with diverse teams and stakeholders

ASSUMPTION: Candidates should be prepared to manage complexity, adapt to changing circumstances, and work effectively with diverse teams to overcome these challenges.

📈 Similar Roles Comparison

• Compared to other marketing roles in the agriculture industry, this position places a stronger emphasis on market analysis and strategic planning
• Syngenta Group's global presence offers more extensive career growth opportunities than smaller, regional organizations
• This role requires a deeper understanding of the agriculture industry and its unique market dynamics compared to marketing roles in other sectors

ASSUMPTION: Candidates should consider their long-term career goals and the specific industry context when evaluating this role against similar positions in other organizations.

📝 Sample Projects

• Developing a comprehensive market analysis and strategic plan for a new crop product launch
• Adapting marketing strategies for an existing crop product to better meet the needs of a specific regional market
• Collaborating with cross-functional teams to optimize the portfolio of crop products for a specific region or customer segment

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and the results they achieved in previous roles.

❓ Key Questions to Ask During Interview

• How does this role contribute to Syngenta Group's overall mission and strategy?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development and growth of its marketing team members?
• What are the most significant market trends and challenges facing the agriculture industry today, and how does this role address them?
• How does the company foster a culture of innovation and adaptability in its marketing efforts?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role, the company, and the industry to make a strong impression during the interview.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Syngenta Group careers portal
• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
• Prepare examples of your market analysis and strategic planning work to discuss during the interview
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.