**📌 Core Information**
🔹 **Job Title:** Customer Excellence & Digital Marketing Lead
🔹 **Company:** Amgen
🔹 **Location:** Belgium - Diegem
🔹 **Job Type:** On-site, Full-Time
🔹 **Category:** Marketing
🔹 **Date Posted:** April 23, 2025
🔹 **Experience Level:** Mid-Senior level (2-5 years)
**🚀 Job Overview**
Key aspects of this role include:
- Driving customer excellence and digital strategy in the affiliate
- Defining omnichannel roadmap and aligning with regional priorities
- Leading local communication cascade strategy for customer capabilities
- Being the affiliate change agent for customer capability change management
- Keeping up-to-date with online marketing trends and best practices
**ASSUMPTION:** This role requires a strategic thinker with strong project management skills and the ability to work effectively in cross-functional teams.
**📋 Key Responsibilities**
✅ Drive the customer excellence and digital strategy in the affiliate and define omnichannel roadmap
✅ Lead local communication cascade strategy for customer capabilities
✅ Be the affiliate change agent for customer capability change management
✅ Keep up-to-date with the latest trends and best practices in online marketing
✅ Support innovative projects on customer capabilities and digital technologies
✅ Coordinate setting KPIs and implementing solutions for tracking and monitoring digital campaigns
✅ Ensure integration and roll out of digital with traditional channels
✅ Mobilize affiliate expertise and resources to drive implementation of customer capabilities
✅ Facilitate successful collaboration with Global Service Center for implementation of digital assets
✅ Set up local best practice sharing meetings and customer excellence events
✅ Act as primary customer capability contact in the affiliate
✅ Collaborate with external agencies to improve internal capabilities in the digital area
✅ Lead local market research projects with digital focus
✅ Act as a project manager for tailored digital marketing activities for brands
✅ Manage marketing automation tools (SFMC)
**ASSUMPTION:** This role involves a mix of strategic planning, project management, and hands-on execution, requiring strong organizational skills and the ability to work effectively in a dynamic environment.
**🎯 Required Qualifications**
**Education:**
- Higher academic education (University degree or equivalent experience)
**Experience:**
- At least 2 years of relevant experience in Digital Marketing/Digital Communication
**Required Skills:**
- Strong project management skills
- Fast learner with high affinity to new technologies and digital communication
- Strong communicator with the ability to work in cross-functional teams
- Strategic thinker with the ability to make informed decisions
- Problem-solving and adaptability skills
- Proficiency in managing projects, timelines, and resources
- Good IT skills, including Microsoft Office (Word, Excel, Outlook, PowerPoint)
**Preferred Skills:**
- Experience in brand management in pharmaceutical sales
- Knowledge of legal basis for digital marketing
**ASSUMPTION:** Candidates with a background in digital marketing, project management, and a strong understanding of the pharmaceutical industry will be well-suited for this role.
**💰 Compensation & Benefits**
**Salary Range:** €60,000 - €80,000 per year (Estimated based on market research and experience level)
**Benefits:**
- Competitive benefits package (Details not specified)
- Opportunities for professional growth and development
**Working Hours:** Full-time, 40 hours per week (Flexible work arrangements may be available)
**ASSUMPTION:** The salary range is estimated based on market research and the experience level required for this role. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.
**📌 Applicant Insights**
**🔍 Company Context**
**Industry:** Biotechnology Research
**Company Size:** 10,001+ employees
**Founded:** 1980
**Company Description:**
- Amgen is a global biotechnology company dedicated to unlocking the potential of biology for patients.
- They focus on areas such as oncology, cardiovascular disease, inflammation, bone health, and neuroscience.
- Amgen is committed to advancing science through world-class research and development to deliver life-changing medicines.
**Company Specialties:**
- Biologics
- Human therapeutics
- Development of novel products
**Company Website:**
www.amgen.com
**ASSUMPTION:** Amgen's size and focus on biotechnology research present opportunities for professional growth and exposure to cutting-edge technologies.
**📊 Role Analysis**
**Career Level:** Mid-Senior level
**Reporting Structure:** This role reports directly to the affiliate general manager and works closely with brand teams and other departments.
**Work Arrangement:** On-site, with potential for hybrid or remote work depending on the company's policies and the candidate's needs.
**Growth Opportunities:**
- Opportunities to work on innovative projects and contribute to the company's digital transformation
- Exposure to a global organization with a strong focus on research and development
- Potential for career advancement within the marketing or digital functions
**ASSUMPTION:** This role offers a unique opportunity to drive digital innovation and customer excellence in a dynamic and growing industry.
**🌍 Location & Work Environment**
**Office Type:** On-site, with potential for hybrid or remote work
**Office Location(s):** Belgium - Diegem
**Geographic Context:**
- Diegem is a suburban area of Brussels, Belgium, with a mix of residential and commercial properties.
- The office is located near major transportation links, making it easily accessible by public transportation.
**Work Schedule:** Full-time, 40 hours per week (Flexible work arrangements may be available)
**ASSUMPTION:** The on-site work arrangement may offer opportunities for collaboration and networking with colleagues, while the location provides easy access to the vibrant city of Brussels.
**💼 Interview & Application Insights**
**Typical Process:**
1. Online application submission
2. Phone or video screening
3. In-depth interviews with hiring managers and/or team members
4. Final interview with the affiliate general manager
**Key Assessment Areas:**
- Digital marketing expertise
- Project management skills
- Strategic thinking and problem-solving abilities
- Cultural fit and alignment with Amgen's values
**Application Tips:**
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your digital marketing projects and their outcomes
- Research Amgen's company culture and be prepared to discuss how your values align with theirs
**ATS Keywords:** Digital Marketing, Customer Excellence, Project Management, Strategic Thinking, Brand Management, Customer Capabilities, Digital Technologies, KPI Tracking, Market Research, Marketing Automation
**ASSUMPTION:** The application process may involve several stages, allowing candidates to demonstrate their skills and fit for the role through various assessments and interviews.
**🛠️ Tools & Technologies**
- Marketing automation tools (SFMC)
- Microsoft Office (Word, Excel, Outlook, PowerPoint)
- Other digital marketing and project management tools (specific tools not mentioned in the job description)
**ASSUMPTION:** The required tools and technologies may evolve as the role and the company's digital capabilities grow.
**👔 Cultural Fit Considerations**
**Company Values:**
- Patients first
- Quality
- Integrity
- Collaboration
- Inclusion
- Courage
**Work Style:**
- Amgen values a diverse and inclusive work environment, where employees can bring their authentic selves to work.
- The company encourages collaboration, innovation, and continuous learning.
**Self-Assessment Questions:**
- How do you align with Amgen's company values, particularly "Patients first" and "Collaboration"?
- How do you approach working in cross-functional teams, and how have you handled conflicts or differing opinions in the past?
- How do you stay up-to-date with the latest trends and best practices in digital marketing, and how have you applied this knowledge in previous roles?
**ASSUMPTION:** Candidates who demonstrate a strong fit with Amgen's values and work style will be well-suited for this role and the company's culture.
**⚠️ Potential Challenges**
- Balancing multiple projects and priorities in a dynamic work environment
- Navigating a large, global organization and its various stakeholders
- Keeping up with the latest trends and best practices in digital marketing and customer excellence
**ASSUMPTION:** These challenges can be overcome by strong project management skills, effective communication, and a proactive approach to learning and adaptation.
**📈 Similar Roles Comparison**
- This role is similar to a Digital Marketing Manager or Customer Experience Manager, but with a stronger focus on driving strategy and innovation in the affiliate domain.
- The role requires a unique blend of strategic thinking, project management, and digital marketing expertise.
- Career progression may involve moving into more senior marketing or digital roles, or transitioning into a general management or leadership position.
**ASSUMPTION:** Candidates with experience in similar roles or a strong background in digital marketing and project management will find this role appealing and relevant to their career goals.
**📝 Sample Projects**
- Developing and executing a digital marketing campaign for a new product launch
- Conducting market research to identify customer preferences and trends in the digital space
- Implementing a marketing automation tool (SFMC) to improve customer engagement and data analysis
- Leading a cross-functional team to develop and launch a customer excellence initiative
**ASSUMPTION:** These sample projects illustrate the strategic, hands-on, and collaborative nature of the role, requiring strong project management skills and a deep understanding of digital marketing and customer excellence.
**❓ Key Questions to Ask During Interview**
- How does this role fit into the overall affiliate and regional digital marketing strategy?
- What are the most pressing priorities for this role in the first 90 days?
- How does the company support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does the company approach innovation and digital transformation in the marketing function?
**ASSUMPTION:** These questions will help candidates better understand the role's priorities, expectations, and opportunities for growth and development.
**📌 Next Steps for Applicants**
To apply for this position:
- Submit your application through this link:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your digital marketing projects and their outcomes
- Research Amgen's company culture and be prepared to discuss how your values align with theirs
- Follow up with the hiring manager or HR representative after submitting your application, if appropriate
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
