📌 Core Information
🔹 Job Title: Danish Content Writer
🔹 Company: LeoVegas Group
🔹 Location: Malta
🔹 Job Type: Full-Time
🔹 Category: Gambling Facilities and Casinos
🔹 Date Posted: April 22, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating engaging content for various marketing communication projects
- Ensuring all content is localized, on-brand, and data-informed
- Conducting competitor analysis and keeping up with industry trends
- Collaborating with key stakeholders to represent the Danish market
- Proving content is error-free, polished, and adheres to the highest quality standards
ASSUMPTION: This role requires a strong command of the Danish language and culture, as well as excellent communication skills and a proactive attitude.
📋 Key Responsibilities
✅ Write engaging content for weekly campaigns, product-related texts, blog articles, and other marketing communication projects
✅ Ensure all content is localized, on-brand, data-informed, and timely
✅ Create and maintain quality static content for the Danish market
✅ Use AI tools and adhere to best practices to research and enhance all content
✅ Conduct competitor analysis for the market landscape and keep up with the industry and marketing trends
✅ Take a proactive role within the country teams and with key stakeholders such as design, acquisition, and CRM
✅ Proofread and ensure all content is error-free, polished, and adheres to the highest quality standards for the Danish market
ASSUMPTION: The successful candidate will have a native level of Danish and excellent written and verbal communication skills.
🎯 Required Qualifications
Education: Not specified
Experience: Not specified
Required Skills:
- Native level of Danish
- Excellent written and verbal communication skills
- Numerical and analytical capabilities
- Ability to manage multiple projects simultaneously
- Previous knowledge of the iGaming industry (a plus)
- Very good sports knowledge (considered an asset)
Preferred Skills:
- Previous experience in copywriting, content writing, journalism, or similar
- Prior experience in areas such as acquisition-marketing, SEO, or CRM
ASSUMPTION: The ideal candidate will have a background in copywriting, content writing, journalism, or similar, with prior experience in areas such as acquisition-marketing, SEO, or CRM being beneficial.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (industry standard for entry-level content writer in Malta)
Benefits:
- Hybrid work policy
- 4 weeks of Workation (T&C apply)
- Well-being allowance to support your active lifestyle
- Private health insurance
- Discounts across a range of retailers, gyms, bars & restaurants
- Employee assistance program
- Complimentary snacks and drinks; on Mondays, we serve complimentary breakfast
- For non-Malta residents, we offer a relocation package with 3 weeks of accommodation and flights
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level content writers in Malta. The actual salary may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Gambling Facilities and Casinos
Company Size: 1,001-5,000 employees
Founded: 2011
Company Description:
- LeoVegas Group is a leading international igaming company with a clear vision to create the world’s greatest igaming experience.
- The Group offers online casino, live casino, and sports betting via 9 brands in 10 jurisdictions.
- The Group continues to grow rapidly, currently employing over 1,400 people in Europe, including at its headquarters in Stockholm and operations hub in Malta.
Company Specialties:
- Mobile Casino
- Sportsbook
- Live Casino
- Online Casino
- iGaming
- Sports Betting
- Responsible Gaming
- e-Sports
- and Bingo
Company Website: www.leovegasgroup.com
ASSUMPTION: LeoVegas Group is a well-established company in the igaming industry, with a strong focus on innovation and growth.
📊 Role Analysis
Career Level: Entry Level
Reporting Structure: To be determined based on the specific team structure
Work Arrangement: Hybrid (a mix of on-site and remote work)
Growth Opportunities:
- Potential career growth within the content team or related departments
- Opportunities to take on more responsibilities and advance within the company
- Possibility to work on high-visibility projects and gain valuable experience
ASSUMPTION: As a growing company, LeoVegas Group offers various growth opportunities for employees who demonstrate strong performance and initiative.
🌍 Location & Work Environment
Office Type: Hybrid (a mix of on-site and remote work)
Office Location(s): Malta
Geographic Context:
- Malta is an archipelago in the Mediterranean Sea, south of Italy and north of Libya
- It is a popular tourist destination, known for its historic sites, beaches, and nightlife
- The official languages are Maltese and English
Work Schedule: Full-time (40 hours per week), with a hybrid work arrangement
ASSUMPTION: The work environment at LeoVegas Group's Malta office is likely to be dynamic, multicultural, and focused on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final round interview with key stakeholders
Key Assessment Areas:
- Language proficiency in Danish
- Communication skills (written and verbal)
- Analytical and numerical capabilities
- Project management skills
- Cultural fit with the company and team
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous content work, showcasing your ability to create engaging and on-brand content
- Research LeoVegas Group and the igaming industry to demonstrate your understanding and enthusiasm for the role
ATS Keywords: Danish, Content Writer, Copywriting, Journalism, SEO, CRM, Marketing, iGaming, Sports Knowledge, Data-Informed Content
ASSUMPTION: The application process at LeoVegas Group is likely to be competitive, with a strong focus on language proficiency, communication skills, and cultural fit.
🛠️ Tools & Technologies
- Content management systems (CMS)
- AI tools for content research and enhancement
- Project management tools
- Collaboration and communication platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Integrity
- Responsibility
Work Style:
- Dynamic and agile
- Multicultural and inclusive
- Focused on collaboration and teamwork
- Results-driven and data-informed
Self-Assessment Questions:
- How do your language skills and cultural understanding align with the requirements of this role?
- How do you approach managing multiple projects simultaneously, and what strategies do you use to ensure success?
- How do you stay up-to-date with industry trends and market landscapes, and how do you apply this knowledge to your work?
ASSUMPTION: LeoVegas Group values candidates who are innovative, customer-focused, collaborative, and responsible, with a strong work ethic and a results-driven approach.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Keeping up with industry trends and market landscapes
- Adapting to a dynamic and fast-paced work environment
- Working in a multicultural and multilingual team
ASSUMPTION: The successful candidate will be able to thrive in a fast-paced, dynamic, and multicultural work environment, with strong project management skills and a proactive approach to staying informed about industry trends.
📈 Similar Roles Comparison
- This role is similar to a Content Writer or Copywriter position, but with a specific focus on the Danish market and the igaming industry
- It may also involve aspects of SEO, CRM, and acquisition marketing, depending on the specific team and project requirements
- Career paths may include advancement to senior content roles, team leadership, or related management positions
ASSUMPTION: While this role shares similarities with other content writer positions, its focus on the Danish market and the igaming industry sets it apart and offers unique opportunities for growth and development.
📝 Sample Projects
- Creating engaging and on-brand content for a Danish-language marketing campaign targeting sports enthusiasts
- Developing a comprehensive content strategy for a new igaming product launch in the Danish market
- Conducting a competitive analysis of Danish-language igaming content providers and identifying opportunities for differentiation
ASSUMPTION: The specific projects undertaken in this role will vary depending on the team's priorities and the company's overall content strategy.
❓ Key Questions to Ask During Interview
- What are the key priorities for the content team in the first 90 days, and how can I contribute to these goals?
- How does this role fit into the overall content strategy for the Danish market, and what are the key performance indicators (KPIs) for success?
- What opportunities are there for professional growth and development within the content team or related departments?
- How does LeoVegas Group support work-life balance, and what resources are available to employees to maintain a healthy lifestyle?
- What is the company's approach to responsible gaming, and how does this role contribute to ensuring a safe and enjoyable gaming experience for customers?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://jobs.jobvite.com/leovegas/job/omGTvfwa
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous content work, showcasing your ability to create engaging and on-brand content
- Research LeoVegas Group and the igaming industry to demonstrate your understanding and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
