Data Partnerships Lead

📌 Core Information

🔹 Job Title: Data Partnerships Lead

🔹 Company: Rokt

🔹 Location: New York, NY, USA

🔹 Job Type: Full-time, Hybrid (4 days/week in-office)

🔹 Category: Software Development

🔹 Date Posted: May 29, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Recruiting, onboarding, and managing a portfolio of Strategic Data Partners
• Generating and influencing new revenue sourced and influenced from partners
• Identifying new partner opportunities to accelerate mParticle by Rokt’s growth
• Evangelizing mParticle by Rokt’s products to and through the partner ecosystem

ASSUMPTION: This role requires a balance of strategic thinking, relationship building, and execution to drive revenue growth through partnerships.

📋 Key Responsibilities

✅ Source and influence new revenue by working with a portfolio of Data Partners globally

✅ Onboard, manage, and grow Data Partnerships with businesses best positioned to help brands enrich and activate their customer data through trusted partnerships

✅ Own the partnership for your portfolio of Data Partner Accounts, establishing joint GTM plans and mutual commitments, ensuring alignment across executives and functional leaders, and managing channel conflict

✅ Lead programs to help partners educate customers and generate consistent referrals, enable mParticle sales to position partner specialization and strength in deals, and create accountability with partners

✅ Collaborate cross-functionally with sales, customer success, solutions, and engineering teams to create Win-Win-Win scenarios and be the champion for your partners both internally and externally

✅ Develop a strong and proven framework that can be used to scale the Data Partner strategy

ASSUMPTION: This role involves a mix of strategic planning, relationship management, and tactical execution to drive revenue growth and expand mParticle by Rokt’s partner ecosystem.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)

Experience: 3+ years in channel, strategic partnerships, solutions consulting, technical implementation, or business development with a focus on data providers, identity resolution platforms, or audience intelligence partners

Required Skills:

• Deep understanding of the data ecosystem, including third-party data enrichment, identity resolution, clean rooms, and privacy-compliant data collaboration
• Strong familiarity with the MarTech and AdTech landscape
• Proven ability to build and manage partner relationships, define joint GTM strategies, and influence revenue through data-driven partnerships
• Excellent communication skills, both written and verbal
• Technical aptitude, with the ability to understand APIs, data schemas, and integration documentation

Preferred Skills:

• Industry experience in marketing tech, enterprise data solutions, or ad tech
• Ability to set and execute priorities within a fast-paced environment
• Excellent collaborator, with the ability to engage across multiple teams to drive an outcome

ASSUMPTION: Candidates with a strong background in data partnerships, strategic partnerships, or business development within the data ecosystem will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $138,000 - $252,000 (target total compensation, including fixed annual salary of $138,000 - $160,000, target incentive, employee equity plan grant, and world-class benefits)

Benefits:

• Equity Grants
• Catered Lunch
• Healthy Snacks
• Gym Membership
• Generous Retirement Plans
• Fully Funded Premium Health Insurance
• Extra Leave
• Career Growth Opportunities

Working Hours: 40 hours/week, with a hybrid work arrangement (4 days/week in-office)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. The final offer may vary based on individual qualifications and company policies.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on customer data management and ecommerce

Company Size: 501-1,000 employees (mid-sized, with a dynamic and fast-paced environment)

Founded: 2012 (founded as mParticle, merged with Rokt in 2025)

Company Description:

• mParticle by Rokt is a leading customer data platform, serving hundreds of global brands and helping them turn data into insights and insights into action
• Rokt is a hyper-growth ecommerce leader, unlocking real-time relevance in the moment that matters most
• Together, they power billions of transactions, connecting 400 million customers across the world’s leading companies

Company Specialties:

• Customer Data Management
• Mobile Data Management
• Customer Segmentation
• Multiscreen Identity Resolution
• Third-Party Data Enrichment
• Developer APIs
• Real-Time Data Streaming

Company Website: https://www.mparticle.com

ASSUMPTION: mParticle by Rokt is a well-established company in the customer data management and ecommerce spaces, with a strong focus on innovation and growth.

📊 Role Analysis

Career Level: Mid-level to senior, with opportunities for growth and career progression

Reporting Structure: This role reports directly to the Head of Strategic Partnerships

Work Arrangement: Hybrid, with 4 days/week in the office and up to 25% travel for partner and client engagements

Growth Opportunities:

• Potential to grow into a leadership role as the Data Partnerships team expands
• Opportunities to work on strategic projects and influence the company's growth trajectory
• Access to career development programs and training through the LevelUp! program

ASSUMPTION: This role offers strong growth potential, both within the Data Partnerships team and across the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid, with a modern and collaborative office space in New York, NY

Office Location(s): 257 Park Ave South, 9th Floor, New York, NY 10010, US

Geographic Context:

• New York, NY, USA - a major global hub for technology, finance, and media industries
• Access to a diverse range of cultural, entertainment, and dining options
• Convenient public transportation options

Work Schedule: Monday - Friday, with flexible hours and the ability to work remotely one day per week

ASSUMPTION: The New York office offers a dynamic and collaborative work environment, with easy access to amenities and public transportation.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the Talent Acquisition team
• Technical interview with the Head of Strategic Partnerships
• On-site or virtual interview with the hiring manager and relevant team members
• Final interview with the Head of Strategic Partnerships or another senior leader

Key Assessment Areas:

• Understanding of the data ecosystem and partner landscape
• Ability to build and manage strategic partnerships
• Communication and presentation skills
• Problem-solving and analytical skills

Application Tips:

• Highlight relevant experience in data partnerships, strategic partnerships, or business development
• Demonstrate a strong understanding of the data ecosystem and MarTech/AdTech landscape
• Showcase your ability to build and manage strategic relationships
• Tailor your resume and cover letter to emphasize your relevant skills and experiences

ATS Keywords: Data Partnerships, Strategic Partnerships, Business Development, Data Providers, Identity Resolution, Audience Intelligence, MarTech, AdTech, Revenue Generation, Partner Relationship Management, GTM Strategy, Communication Skills, Technical Aptitude

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on relevant experience and skills within the data partnerships and strategic partnerships domains.

🛠️ Tools & Technologies

• Salesforce
• HubSpot
• LinkedIn
• Google Workspace (Gmail, Google Drive, Google Docs)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The tools and technologies required for this role are standard for the industry and should be familiar to candidates with relevant experience.

👔 Cultural Fit Considerations

Company Values:

• Transparency
• Ambition
• Collaboration
• Curiosity
• Smart Humble

Work Style:

• Dynamic and fast-paced environment
• Strong focus on collaboration and teamwork
• Bias for action and experimentation
• Openness to feedback and continuous learning

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a bias for action and a strong desire to learn and grow?

ASSUMPTION: Rokt values a strong cultural fit, with a focus on transparency, collaboration, and continuous learning.

⚠️ Potential Challenges

• Managing a large portfolio of Data Partners, with varying needs and priorities
• Navigating a dynamic and evolving partner landscape
• Balancing strategic planning and tactical execution
• Working with a diverse range of stakeholders, both internally and externally

ASSUMPTION: This role presents unique challenges, requiring strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.

📈 Similar Roles Comparison

• Unlike traditional business development roles, this role focuses specifically on data partnerships and requires a deep understanding of the data ecosystem
• Compared to other strategic partnerships roles, this position places a stronger emphasis on revenue generation and influencing new business through partnerships
• Career progression in this role may lead to leadership opportunities within the Data Partnerships team or broader roles within the organization

ASSUMPTION: This role offers a unique blend of strategic planning, relationship management, and revenue generation, with strong potential for career growth and development.

📝 Sample Projects

• Developing a strategic plan to onboard and grow a new Data Partner, including joint GTM planning, enablement workshops, and rules of engagement processes
• Collaborating with the sales team to position a partner's specialization and strength in a high-value deal, resulting in a successful close
• Creating a framework for scaling the Data Partner strategy, including best practices for onboarding, managing, and growing partner relationships

ASSUMPTION: Sample projects for this role involve strategic planning, relationship management, and revenue generation, with a focus on driving growth and expansion within the Data Partner ecosystem.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Rokt support the growth and development of its employees?
• What are the most challenging aspects of working in a dynamic and fast-paced environment, and how does Rokt help its employees navigate these challenges?
• How does Rokt measure the success of its Data Partnerships team, and what metrics are most important for this role?
• What opportunities are there for growth and career progression within the Data Partnerships team and across the broader organization?

ASSUMPTION: Asking insightful questions during the interview process demonstrates your interest in the role and helps you better understand the company's culture, priorities, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in data partnerships, strategic partnerships, or business development
• Prepare for interviews by researching Rokt's company culture, values, and recent news
• Follow up with the hiring manager or talent acquisition team after submitting your application, expressing your interest in the role and asking any questions you may have

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.