📌 Core Information
🔹 Job Title: Dealer Marketing Manager
🔹 Company: bp
🔹 Location: Chicago, Illinois, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Driving long-term growth and engagement within the dealer network
- Tailoring marketing and activation plans for customers in the US
- Improving dealer journeys and creating impactful in-person engagements
- Collaborating with internal teams, sponsors, partners, agencies, and SMEs
- Ensuring alignment with customer experience (CX) specialists
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to adapt to changing priorities.
📋 Key Responsibilities
✅ Develop and execute impactful dealer experiences and marketing plans
✅ Address customer service needs and ensure optimal content and materials are delivered to dealers
✅ Collaborate with local Mobility & Convenience Americas team, hub, sales team, and other internal teams
✅ Engage with dealers, sponsors, partners, agencies, and SMEs to deliver impactful outcomes
✅ Work closely with CX specialists to align execution and activation efforts
ASSUMPTION: This role involves a mix of strategic planning, project management, and stakeholder engagement.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 7+ years in marketing, partner management, or sales enablement, preferably in a multi-national matrix organization
Required Skills:
- Proven analytical skills to gather insights and track performance metrics
- Strong communication and relationship management skills
- Proactive problem-solving approach with adaptability to changing priorities
- Confidence in making decisions and identifying opportunities for process improvement
- Strong project management skills with a customer-obsessed, value-driven approach
- Proven business insight and digital expertise to drive innovation and strategic decision-making
Preferred Skills:
- Experience in the oil and gas industry
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in marketing, partner management, or sales enablement, with a focus on strategic planning and execution.
💰 Compensation & Benefits
Salary Range: $101,000 - $187,000 per year
Benefits:
- Paid vacation (120-240 hours per year for full-time employees)
- Paid holidays (9 per year)
- Personal choice holidays (2 per year)
- Parental leave (up to 8 weeks paid leave for birth or adoption)
- Discretionary annual bonus program
- Long-term incentive program
- Generous retirement benefits, including 401K matching and pension
- Health, vision, and dental insurance
- Life and disability insurance
Working Hours: Full-time, typically 40 hours per week, with up to 25% travel required
ASSUMPTION: The salary range is based on industry standards for a marketing manager role with 7+ years of experience in a multi-national organization.
📌 Applicant Insights
🔍 Company Context
Industry: Oil and Gas
Company Size: 10,001+ employees
Founded: 1909
Company Description:
- bp is a global oil and gas company that delivers energy to the world, today and tomorrow
- They operate in over 70 countries and employ around 73,000 people
- The company is committed to delivering energy responsibly, safely, and efficiently
Company Specialties:
- Upstream – Oil & Gas Exploration & Production
- Subsurface
- Wells Subsea
- Mechanical, Electrical, Process, Civil, and Drilling, Completion & Intervention Engineers
- Geoscientists
- Professionals in Finance, Business Development, and Procurement
- Communications
Company Website: bp.com
ASSUMPTION: bp is a large, multinational corporation with a strong focus on energy production and delivery.
📊 Role Analysis
Career Level: Mid-level to senior-level marketing role with potential for growth
Reporting Structure: Reports directly to the local Mobility & Convenience Americas team
Work Arrangement: Hybrid, with up to 25% travel required
Growth Opportunities:
- Potential to work on high-impact, strategic projects
- Opportunities to collaborate with diverse teams and stakeholders
- Possibility to gain experience in a multinational matrix organization
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.
🌍 Location & Work Environment
Office Type: Hybrid, with an on-site component in Chicago, IL
Office Location(s): 501 Westlake Park Blvd, Houston, Texas 77079, US (main headquarters); 28100 Torch Parkway, Warrenville, IL 60555-3938, US (Chicago area office)
Geographic Context:
- Chicago is the third-most populous city in the US, with a diverse economy and a strong job market
- The city is known for its vibrant culture, arts, and entertainment scenes
- Chicago has a humid continental climate, with warm summers and cold winters
Work Schedule: Full-time, typically 40 hours per week, with up to 25% travel required
ASSUMPTION: The hybrid work arrangement allows for flexibility while still requiring regular on-site presence.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screening
- In-depth behavioral and skills-based interviews
- Final round interviews with hiring managers or senior leadership
Key Assessment Areas:
- Strategic thinking and planning
- Communication and stakeholder management skills
- Problem-solving and adaptability
- Project management skills
- Industry knowledge and understanding of the oil and gas sector
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing, partner management, or sales enablement experience
- Demonstrate your ability to drive strategic initiatives and manage projects
- Showcase your strong communication and stakeholder management skills
- Prepare for behavioral interview questions focused on problem-solving, adaptability, and strategic planning
ATS Keywords: Marketing strategy, dealer engagement, customer experience, project management, stakeholder management, oil and gas industry, hybrid work arrangement
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, communication skills, and ability to manage projects and stakeholders.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Jira, Trello)
- Marketing automation and analytics tools (e.g., Google Analytics, Marketo, Salesforce)
- Collaboration and communication tools (e.g., Microsoft Teams, Slack)
ASSUMPTION: The required tools and technologies for this role are standard for marketing and project management professionals.
👔 Cultural Fit Considerations
Company Values:
- Safety: Nothing is so important that it cannot be done safely
- Respect: We respect each other, our customers, contractors, and the communities in which we operate
- Excellence: We strive for excellence in everything we do
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering impact
- Adaptable and responsive to changing priorities
- Customer-focused and committed to delivering exceptional experiences
Self-Assessment Questions:
- Do you align with bp's values of safety, respect, and excellence?
- Are you comfortable working in a hybrid environment with up to 25% travel?
- Do you thrive in a collaborative, results-driven work culture?
ASSUMPTION: Candidates should assess their fit with bp's values and work style, as well as their comfort with the hybrid work arrangement and travel requirements.
⚠️ Potential Challenges
- Managing multiple stakeholders and balancing competing priorities
- Working in a large, multinational organization with a complex matrix structure
- Adapting to changing market conditions and customer needs
- Navigating a hybrid work environment with regular on-site presence
ASSUMPTION: These challenges are inherent to working in a large, multinational organization with a complex matrix structure and a focus on strategic, customer-driven marketing.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on dealer marketing and engagement within the oil and gas industry
- Compared to other marketing roles, this position requires a strong understanding of the dealer network and customer service needs
- Career progression may involve moving into more senior marketing roles or transitioning into other areas of the business, such as sales or business development
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on dealer engagement and strategic planning within the oil and gas industry.
📝 Sample Projects
- Developing and executing a dealer engagement campaign to improve customer satisfaction and loyalty
- Collaborating with internal teams to create targeted marketing materials and content for dealers
- Analyzing dealer performance metrics and identifying opportunities for improvement
ASSUMPTION: These sample projects reflect the strategic, customer-driven nature of the Dealer Marketing Manager role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role collaborate with other teams and stakeholders within the organization?
- What are the most significant challenges facing the dealer network, and how can this role address them?
- What opportunities are there for professional growth and development within this role and the organization?
- How does bp support work-life balance for employees working in a hybrid arrangement?
ASSUMPTION: These questions will help candidates better understand the role's expectations, challenges, and opportunities for growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing, partner management, or sales enablement experience
- Prepare for behavioral interview questions focused on problem-solving, adaptability, and strategic planning
- Follow up with the hiring manager or recruiter within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
