N

Demand Generation Specialist

NAVEX
Full-time
On-site
London, London, City of, United Kingdom

πŸ“Œ Core Information

πŸ”Ή Job Title: Demand Generation Specialist

πŸ”Ή Company: NAVEX

πŸ”Ή Location: Hybrid Hammersmith, Greater London, UK

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 12, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving demand for NAVEX software solutions through innovative, multi-channel campaigns
  • Collaborating cross-functionally with other teams to support marketing programs
  • Optimizing campaigns and programs based on performance data and industry trends
  • Contributing directly to sales pipeline and customer growth

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving results and continuous improvement.

πŸ“‹ Key Responsibilities

βœ… Define, plan, and deliver innovative, multi-channel campaigns to drive demand for NAVEX software solutions

βœ… Own KPIs for database growth, channel ROI, and marketing attribution for cross-sell and pipeline contribution

βœ… Work cross-functionally with other teams to help support the portfolio of marketing programs

βœ… Measure, track, and report on campaign performance, providing analysis, insights, and recommendations

βœ… Stay on top of GRC industry trends and best practices to support customer growth

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2+ years of experience coordinating and executing global demand generation campaigns

Required Skills:

  • Proven experience in demand generation, including campaign planning, execution, and optimization
  • Strong quantitative and analytical skills
  • Excellent written and verbal communication skills
  • Ability to project manage individual tasks and priorities while being held accountable to global team processes
  • Familiarity with Salesforce.com and other marketing technologies

Preferred Skills:

  • Experience with Marketing Automation tools (Marketo, Eloqua, HubSpot)
  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and Google Workspace is assumed to be required for this role.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum (based on industry standards for a Demand Generation Specialist with 2-5 years of experience in the UK)

Benefits:

  • Career growth opportunities
  • Competitive pay and transparent pay practices
  • Top-of-the-range wellbeing programs
  • Opt-in benefits package
  • Meaningful purpose and impactful work
  • Life flexibility and work-life balance
  • Inspiring culture and industry leadership

Working Hours: Full-time (37.5 hours per week), with flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. Actual compensation may vary based on individual qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: NAVEX is a global leader in risk and compliance solutions, operating in the GRC (Governance, Risk, and Compliance) space.

Company Size: NAVEX has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: NAVEX was founded in 1994 and has since grown to become a trusted partner for thousands of organizations worldwide.

Company Description:

  • NAVEX empowers organizations to strengthen compliance and proactively manage risk through its NAVEX One platform and industry-leading data and benchmarks.
  • The company offers a range of solutions, including GRC, IT, HR, Legal, Audit, Third-Party, Policy Management, Ethics, Compliance, Governance, Risk Management, and Operational Risk.
  • NAVEX is committed to helping organizations reach their ethics and compliance goals and promoting a more just world.

Company Specialties:

  • GRC software solutions
  • Ethics and compliance consulting
  • Risk management and assessment
  • Policy management and training
  • Third-party risk management

Company Website: https://www.navex.com/en-us/

ASSUMPTION: NAVEX's focus on GRC and ethics makes it an attractive choice for candidates interested in making a meaningful impact on organizations worldwide.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in demand generation and campaign management.

Reporting Structure: The Demand Generation Specialist will report directly to the Marketing Manager and collaborate with cross-functional teams, including Sales, Product, and Content.

Work Arrangement: This role follows a hybrid work arrangement, with employees working on-site at the Hammersmith office in London for a portion of the week and remotely for the remainder.

Growth Opportunities:

  • Career growth within NAVEX's marketing department or other departments within the organization
  • Expanding skills and expertise in demand generation, campaign management, and marketing technologies
  • Potential to take on more responsibility and leadership roles as the company grows

ASSUMPTION: NAVEX's commitment to career growth and development makes it an attractive choice for candidates looking to advance their careers in marketing.

🌍 Location & Work Environment

Office Type: NAVEX's Hammersmith office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Hybrid Hammersmith, Greater London, UK

Geographic Context:

  • London is a vibrant, multicultural city with a thriving tech industry and numerous opportunities for professional growth and development.
  • The Hammersmith neighborhood is well-connected by public transportation and offers a range of amenities, including shops, restaurants, and parks.
  • NAVEX's office is located near the River Thames, providing easy access to central London and other parts of the city.

Work Schedule: The work schedule for this role is Monday to Friday, with flexible hours to accommodate a hybrid work arrangement.

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work, allowing employees to optimize their productivity and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-depth interview with the Marketing Manager and/or other team members
  • Final interview with the Head of Marketing or another senior leader

Key Assessment Areas:

  • Campaign planning and execution skills
  • Analytical and problem-solving abilities
  • Communication and collaboration skills
  • Cultural fit and alignment with NAVEX's values

Application Tips:

  • Tailor your resume and cover letter to highlight your demand generation experience and relevant skills
  • Prepare examples of successful campaigns you've executed and the results you achieved
  • Research NAVEX's products and services to demonstrate your understanding of the company and its mission

ATS Keywords: Demand Generation, Campaign Management, Marketing Automation, Salesforce.com, GRC, Ethics, Compliance, Risk Management

ASSUMPTION: Applicants should focus on demonstrating their relevant experience and skills in their application materials to increase their chances of being selected for an interview.

πŸ› οΈ Tools & Technologies

  • Salesforce.com
  • Marketing Automation tools (e.g., Marketo, Eloqua, HubSpot)
  • Microsoft Office Suite
  • Google Workspace
  • Campaign management and analytics tools (e.g., Google Analytics, Adobe Analytics)

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should highlight any relevant experience in their application materials.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Accountability
  • Customer focus
  • Drives results
  • Instills trust

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and responsive to change
  • Results-focused and goal-oriented

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with data and using it to inform decision-making?
  • Do you have a proven track record of driving results and achieving goals?

ASSUMPTION: Candidates who align with NAVEX's values and work style are more likely to succeed in this role and contribute to the company's ongoing success.

⚠️ Potential Challenges

  • Managing multiple campaigns and priorities simultaneously
  • Keeping up with the ever-evolving GRC landscape and marketing trends
  • Collaborating effectively with cross-functional teams and stakeholders
  • Adapting to a hybrid work environment and balancing on-site and remote work

ASSUMPTION: These challenges can be overcome with strong project management skills, a willingness to learn and adapt, and effective communication and collaboration skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to other demand generation roles, this position places a greater emphasis on campaign optimization and data-driven decision-making
  • NAVEX's focus on GRC and ethics sets it apart from other software development companies, offering candidates the opportunity to make a meaningful impact on organizations worldwide
  • This role provides a clear career path for growth and development within NAVEX's marketing department or other departments within the organization

ASSUMPTION: Candidates should consider their career goals and personal preferences when comparing this role to other opportunities in the market.

πŸ“ Sample Projects

  • Developing and executing a multi-channel campaign to drive demand for NAVEX's ethics and compliance software solutions
  • Conducting a comprehensive audit of NAVEX's lead database and implementing initiatives to improve data quality and consistency
  • Collaborating with the content team to create targeted, high-performing email campaigns that resonate with NAVEX's target audience

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available to the successful candidate in this role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to NAVEX's overall marketing strategy and customer growth?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does NAVEX support the professional development and career growth of its employees?
  • What is the typical career path for someone in this role, and what opportunities exist for growth and advancement within NAVEX?
  • How does NAVEX's hybrid work arrangement support work-life balance and employee well-being?

ASSUMPTION: These questions demonstrate the candidate's interest in the role and their commitment to understanding the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your demand generation experience and relevant skills
  • Prepare examples of successful campaigns you've executed and the results you achieved
  • Research NAVEX's products and services to demonstrate your understanding of the company and its mission
  • Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.