Deputy Manager-Acquisition (Household)

📌 Core Information

🔹 Job Title: Deputy Manager-Acquisition (Household)

🔹 Company: IDFC FIRST Bank

🔹 Location: Andheri, Mumbai, Maharashtra, India

🔹 Job Type: Full-Time

🔹 Category: Banking & Financial Services

🔹 Date Posted: June 20, 2025

🔹 Experience Level: 0-4 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Direct customer interaction and business acquisition of savings accounts for a designated branch
• Customer relationship management and ensuring best-in-class service
• Catchment mapping, customer feedback, and opportunity identification and conversion
• Driving client acquisition, deepening relationships, and capitalizing on lifetime value

ASSUMPTION: This role requires a proactive approach to customer acquisition, strong communication skills, and a customer-centric mindset.

📋 Key Responsibilities

✅ Acquire new customers (NTB Savings account customers) in the identified segment and reference generation from the specified catchment area

✅ Ensure acquisition of high-quality savings accounts in terms of product mix, segments, and constitution mix

✅ Proactively register and activate acquired customers to direct banking channels

✅ Meet and exceed defined targets of new customer acquisitions month on month by analyzing transaction banking needs of the customer

✅ Assist and support the Sales Manager in catchment mapping and scoping exercise

✅ Provide regular feedback to SM/ RM on opportunities and customer needs

✅ Ensure adherence to selling norms and SOPs defined by the organization

✅ Ensure strict compliance with internal guidelines and external regulations

✅ Ensure quality sourcing in line with the Bank's policy

ASSUMPTION: The role requires a high degree of market awareness and understanding of customer needs, as well as the ability to collaborate with other branch departments and functions.

🎯 Required Qualifications

Education: Graduate - Any discipline

Experience: 0-4 years in the BFSI industry, particularly in sales

Required Skills:

• Customer interaction and acquisition
• Sales and relationship management
• Catchment mapping and customer feedback
• Compliance and quality sourcing
• Market awareness and customer needs understanding
• Collaboration and product knowledge

Preferred Skills:

• Experience in the banking industry
• Fluency in local languages

ASSUMPTION: While a degree in any discipline is acceptable, a background in business, finance, or a related field may be beneficial for this role.

💰 Compensation & Benefits

Salary Range: INR 4-8 lakhs per annum (Estimated based on industry standards for a Junior Management role in the BFSI industry in Mumbai)

Benefits:

• Medical insurance
• Retirement benefits
• Employee discounts on banking services

Working Hours: 40 hours per week, with flexible timings to accommodate customer interactions

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Banking & Financial Services

Company Size: 10,001+ employees (Large enterprise)

Founded: 2015 (Merged from IDFC Bank and Capital First)

Company Description:

• IDFC FIRST Bank is a universal bank offering a comprehensive range of services
• Committed to ethical, customer-friendly, digital, and socially responsible banking principles
• Focuses on financial inclusion and serves over 40 million customers

Company Specialties:

• Commercial & Wholesale Banking
• Consumer financing
• Banking Services
• Retail Banking
• Investment Banking
• Project Financing

Company Website: http://www.idfcfirstbank.com/

ASSUMPTION: IDFC FIRST Bank is a large enterprise with a strong focus on ethical and customer-friendly banking practices.

📊 Role Analysis

Career Level: Junior Management

Reporting Structure: Reports directly to the Sales Manager

Work Arrangement: On-site, with flexible timings to accommodate customer interactions

Growth Opportunities:

• Progression to Senior Management roles within the branch banking function
• Expansion into other business units or functions within the organization
• Development of leadership and management skills

ASSUMPTION: This role offers growth opportunities within the organization, depending on the candidate's performance and the company's expansion plans.

🌍 Location & Work Environment

Office Type: Branch office

Office Location(s): Andheri, Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of Maharashtra and the financial capital of India
• Andheri is a suburban neighborhood in Mumbai with a mix of residential and commercial areas
• The office is located in a prominent business district with easy access to public transportation

Work Schedule: Monday to Saturday, with flexible timings to accommodate customer interactions

ASSUMPTION: The work environment is dynamic and customer-centric, with a focus on ethical and customer-friendly banking practices.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the hiring manager
• Background check and offer extension

Key Assessment Areas:

• Customer acquisition skills
• Sales and relationship management
• Market awareness and customer needs understanding
• Compliance and quality sourcing

Application Tips:

• Highlight relevant experience in customer acquisition and sales
• Tailor your resume to emphasize skills and experiences related to the job description
• Prepare for behavioral and situational interview questions related to customer interaction and sales

ATS Keywords: Customer acquisition, sales, relationship management, catchment mapping, customer feedback, compliance, quality sourcing, market awareness, customer needs understanding, collaboration, product knowledge, target achievement

ASSUMPTION: The application process may vary depending on the company's hiring needs and the candidate's qualifications.

🛠️ Tools & Technologies

• Banking software and systems
• Customer relationship management (CRM) software
• Sales and marketing tools

ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and processes.

👔 Cultural Fit Considerations

Company Values:

• Ethical and customer-friendly banking practices
• Financial inclusion and social responsibility
• Collaboration and teamwork

Work Style:

• Customer-centric and proactive
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• Do you have a strong customer focus and a proactive approach to customer acquisition?
• Are you comfortable working in a dynamic and customer-centric environment?
• Do you have strong collaboration and teamwork skills?

ASSUMPTION: IDFC FIRST Bank values ethical and customer-friendly banking practices, as well as collaboration and teamwork.

⚠️ Potential Challenges

• Meeting and exceeding monthly customer acquisition targets
• Ensuring high-quality savings accounts in terms of product mix, segments, and constitution mix
• Adapting to a dynamic and customer-centric work environment
• Strict compliance with internal guidelines and external regulations

ASSUMPTION: The role may present challenges related to customer acquisition targets, product mix, and compliance with regulations.

📈 Similar Roles Comparison

• This role is similar to other customer acquisition and sales roles in the banking and financial services industry
• However, this role focuses specifically on the household segment and requires a strong understanding of customer needs in this segment
• Career progression may involve moving into other business units or functions within the organization

ASSUMPTION: This role is similar to other customer acquisition and sales roles in the banking and financial services industry, but with a focus on the household segment.

📝 Sample Projects

• Developing and implementing a customer acquisition strategy for the household segment
• Analyzing customer transaction banking needs and tailoring products and services accordingly
• Collaborating with other branch departments and functions to provide products and service offerings to customers

ASSUMPTION: Sample projects may involve developing and implementing customer acquisition strategies, analyzing customer needs, and collaborating with other departments and functions.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role support the overall business objectives of the branch?
• What are the most challenging aspects of this role, and how can I prepare for them?
• How does the company support the growth and development of its employees?
• What is the company's approach to work-life balance, and how does it support employees in achieving it?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience in customer acquisition and sales
• Prepare for behavioral and situational interview questions related to customer interaction and sales
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.