IDFC FIRST Bank logo

Deputy Manager-Acquisition (Household)

IDFC FIRST Bank
Full-time
On-site
Kota, Rājasthān, India
🌐 Digital Marketing
πŸ“Œ Core Information

- Job Title: Deputy Manager-Acquisition (Household)
- Company: IDFC FIRST Bank
- Location: Kota, Rājasthān, India
- Job Type: Full-Time
- Category: Banking
- Date Posted: May 31, 2025
- Experience Level: 0-4 years
- Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:
- Direct customer interaction and business acquisition of savings accounts
- Explaining and selling banking products to customers
- Acting as a link between customers and the bank
- Supporting Sales Manager in catchment mapping, customer feedback, and opportunity identification
- Driving client acquisition, deepening customer relationships, and capitalizing on lifetime value

ASSUMPTION: This role requires a high degree of customer interaction and market awareness, with a focus on achieving targets and ensuring customer satisfaction.

πŸ“‹ Key Responsibilities

- βœ… Acquire new-to-bank (NTB) savings account customers in the identified segment and reference generation from the specified catchment area
- βœ… Ensure acquisition of high-quality savings accounts in terms of product mix, segments, and constitution mix
- βœ… Proactively register and activate acquired customers to direct banking channels
- βœ… Meet and exceed defined targets for new customer acquisitions month on month
- βœ… Assist and support the Sales Manager in catchment mapping and scoping exercises
- βœ… Provide regular feedback to SM/RM on opportunities and customer needs
- βœ… Ensure adherence to selling norms and SOPs defined by the organization
- βœ… Ensure strict compliance with internal guidelines and external regulations
- βœ… Ensure quality sourcing in line with the Bank's policy
- βœ… Collaborate with other branch departments and functions to provide products and service offerings to the customer to ensure customer centricity

ASSUMPTION: The role requires a balance of sales and customer service skills, with a focus on quality and compliance.

🎯 Required Qualifications

- Education: Graduate - Any discipline
- Experience: 0-4 years in the BFSI sector, particularly in sales
- Required Skills:
- Customer interaction
- Business acquisition
- Sales
- Customer relationship management
- Market awareness
- Catchment mapping
- Feedback analysis
- Compliance
- Product knowledge
- Direct banking channels
- Target achievement
- Customer needs analysis
- Collaboration
- Service offerings
- Quality sourcing
- Customer centricity

Preferred Skills:
- Knowledge of local market and customer preferences
- Strong communication and interpersonal skills
- Ability to work independently and in a team

ASSUMPTION: While not explicitly stated, having a strong understanding of local market trends and customer preferences would be beneficial for this role.

πŸ’° Compensation & Benefits

- Salary Range: INR 4-6 lakhs per annum (based on industry standards for a Junior Management role in the BFSI sector in India)
- Benefits:
- Medical insurance
- Provident fund
- Gratuity
- Performance-based incentives
- Working Hours: 40 hours per week, with flexible timings to accommodate customer interactions

ASSUMPTION: The salary range is an estimate based on industry standards for a Junior Management role in the BFSI sector in India. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Banking
- Company Size: 10,001+ employees
- Founded: 2015 (as IDFC FIRST Bank, following the merger of IDFC Bank and Capital First)
- Company Description: IDFC FIRST Bank is a universal bank offering a comprehensive range of services, with a focus on ethical, customer-friendly, and technology-led banking. They prioritize financial inclusion and social responsibility.
- Company Specialties: Commercial & Wholesale Banking, Consumer financing, Banking Services, Retail Banking, Investment Banking, and Project Financing

πŸ“Š Role Analysis

- Career Level: Junior Management
- Reporting Structure: Reports directly to the Sales Manager
- Work Arrangement: On-site, with potential for hybrid work arrangements based on performance and team needs
- Growth Opportunities:
- Promotion to Senior Manager or other leadership roles within the organization
- Cross-functional opportunities in other departments, such as Retail Banking or Corporate & Government Banking

ASSUMPTION: While not explicitly stated, there may be opportunities for career growth and development within the organization, based on performance and the company's expansion plans.

🌍 Location & Work Environment

- Office Type: Branch office
- Office Location(s): Pan-India (with a focus on the Kota branch)
- Geographic Context: Kota is a city in the Indian state of Rajasthan, with a population of approximately 1.3 million people. It is known for its educational institutions and historical sites.
- Work Schedule: Flexible, with a focus on customer interactions during peak hours

ASSUMPTION: The work environment may be fast-paced and dynamic, with a focus on achieving targets and ensuring customer satisfaction.

πŸ’Ό Interview & Application Insights

- Typical Process: Online application, phone/ video screening, technical assessment, and face-to-face interview
- Key Assessment Areas: Customer interaction skills, sales skills, market awareness, and problem-solving abilities
- Application Tips:
- Tailor your resume to highlight relevant skills and experiences, such as customer interaction, sales, and market awareness
- Prepare examples of how you have exceeded targets and ensured customer satisfaction in previous roles
- Research the company and the banking industry to demonstrate your knowledge and enthusiasm

ATS Keywords: Customer interaction, business acquisition, sales, customer relationship management, market awareness, catchment mapping, feedback analysis, compliance, product knowledge, direct banking channels, target achievement, customer needs analysis, collaboration, service offerings, quality sourcing, customer centricity

ASSUMPTION: The application process may involve assessments and interviews focused on customer interaction, sales, and market awareness, as these are critical skills for this role.

πŸ› οΈ Tools & Technologies

- Branch banking software (e.g., Finacle, Temenos)
- Customer relationship management (CRM) software (e.g., Salesforce, Zoho CRM)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Communication tools (e.g., email, phone, video conferencing)

ASSUMPTION: The tools and technologies required for this role may vary based on the specific branch and department, but will likely include branch banking software, CRM software, and communication tools.

πŸ‘” Cultural Fit Considerations

- Company Values: Ethical, customer-friendly, digital, and socially responsible banking principles
- Work Style: Fast-paced, dynamic, and target-driven, with a focus on customer satisfaction and quality sourcing
- Self-Assessment Questions:
- How do you ensure that you are acting in the best interests of the customer?
- How do you balance sales targets with customer satisfaction?
- How do you stay up-to-date with market trends and customer preferences?

ASSUMPTION: The company values a strong work ethic, customer focus, and a commitment to ethical and socially responsible banking practices.

⚠️ Potential Challenges

- Meeting and exceeding sales targets in a competitive market
- Ensuring customer satisfaction while maintaining a focus on sales and quality sourcing
- Adapting to changes in the market and the banking industry
- Balancing the demands of the role with personal and professional responsibilities

ASSUMPTION: The role may present challenges related to sales targets, customer satisfaction, market changes, and work-life balance.

πŸ“ˆ Similar Roles Comparison

- This role is similar to other Deputy Manager or Assistant Manager roles in the banking industry, with a focus on customer acquisition and sales
- However, this role is unique in its focus on the household segment and the requirement for a high degree of market awareness and customer interaction
- Career progression may involve moving into other roles within the organization, such as Senior Manager or other leadership positions

ASSUMPTION: While this role is similar to other Deputy Manager or Assistant Manager roles in the banking industry, it has unique requirements and opportunities for career growth.

πŸ“ Sample Projects

- Developing a customer acquisition strategy for a specific catchment area
- Conducting market research to identify customer needs and preferences
- Implementing a customer feedback system to improve customer satisfaction and identify opportunities for product improvement
- Collaborating with other departments to provide products and service offerings that meet customer needs

ASSUMPTION: Sample projects may involve customer acquisition strategies, market research, customer feedback systems, and cross-functional collaboration.

❓ Key Questions to Ask During Interview

- How does the company support employees in achieving sales targets while maintaining customer satisfaction?
- What opportunities are there for career growth and development within the organization?
- How does the company ensure that its products and services meet the needs of its customers?
- What is the company's approach to ethical and socially responsible banking practices?
- How does the company support employees in balancing the demands of the role with personal and professional responsibilities?

ASSUMPTION: These questions are designed to provide insight into the company's approach to sales, career growth, customer focus, ethical banking practices, and work-life balance.

πŸ“Œ Next Steps for Applicants

To apply for this position:
- Submit your application through [this link](https://careers.idfcfirstbank.com/in/en/job/P-174698/Deputy-Manager-Acquisition-Household)
- Tailor your resume to highlight relevant skills and experiences, such as customer interaction, sales, and market awareness
- Prepare examples of how you have exceeded targets and ensured customer satisfaction in previous roles
- Research the company and the banking industry to demonstrate your knowledge and enthusiasm
- Follow up with the hiring manager or HR department after one week if you have not received a response

Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.