Deputy Manager - Marketing Communication Job

📌 Core Information

🔹 Job Title: Deputy Manager - Marketing Communication Job

🔹 Company: Hafele India Private Limited

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: On-site, Full-time

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing marketing communication sub-function
• Overseeing external marketing agencies and internal team
• Planning content strategies and communication calendars
• Creating various marketing materials
• Collaborating with stakeholders for new ideas and strategies

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Manage marketing communication sub-function, including external agencies and internal team

✅ Plan and calendarize content buckets for Hero-Hub-Hygiene campaigns

✅ Assist in strategic marketing campaigns

✅ Define content strategy for blogs, social media, websites, e-commerce, etc.

✅ Create sales presentations and videos

✅ Manage resources and ensure timely delivery of projects

ASSUMPTION: This role involves a mix of strategic planning, operational tasks, and team management. Strong organizational skills and attention to detail are crucial.

🎯 Required Qualifications

Education: Master's in Business Administration

Experience: 5-7 years in a relevant field

Required Skills:

• Excellent communication skills
• Exceptional written and spoken English
• Time management skills
• Ability to collaborate
• Decision-making skills
• Leadership

Preferred Skills:

• Photoshop
• Digital Marketing

ASSUMPTION: Candidates with a strong academic background, relevant experience, and excellent communication skills will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: INR 15-20 lakhs per annum (Estimated, based on industry standards for the role and experience level)

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts
• Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexibility for project demands

ASSUMPTION: The salary range is an estimate based on industry standards for the role and experience level. Actual compensation may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Furniture and Home Furnishings Manufacturing

Company Size: 1,001-5,000 employees

Founded: 2003

Company Description:

• Häfele India is a subsidiary of the global Häfele network
• Offers a wide range of products, including architectural hardware, furniture, and kitchen fittings
• Has a strong presence in India, Sri Lanka, and Bangladesh, with showrooms and offices across South Asia

Company Specialties:

• Architectural hardware
• Furniture and kitchen fittings
• Home appliances, furniture lighting, sanitary, and surfaces

Company Website: Häfele India

ASSUMPTION: Hafele India is a well-established company with a strong presence in the furniture and home furnishings industry. It offers a range of products and services, making it an attractive employer for marketing professionals.

📊 Role Analysis

Career Level: Mid-level management

Reporting Structure: Reports to the Head of Marketing Communication

Work Arrangement: On-site, full-time, with flexibility for project demands

Growth Opportunities:

• Potential career progression within the marketing department
• Opportunities to work on diverse projects and campaigns
• Professional development through training and workshops

ASSUMPTION: This role offers opportunities for career growth and professional development within the marketing department.

🌍 Location & Work Environment

Office Type: Corporate office with a design showroom

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of Maharashtra and the most populous city in India
• The city is a major commercial and entertainment hub, with a diverse cultural scene
• Mumbai offers a mix of traditional and modern amenities, with a range of housing options

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project demands

ASSUMPTION: Mumbai offers a vibrant and dynamic work environment, with a mix of cultural and professional opportunities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the hiring manager
• Final round with senior management

Key Assessment Areas:

• Communication skills
• Problem-solving abilities
• Cultural fit
• Relevant experience and industry knowledge

Application Tips:

• Tailor your resume to highlight relevant skills and experiences
• Prepare examples of your work and be ready to discuss them in the interview
• Research the company and its products to demonstrate your interest and understanding

ATS Keywords: Marketing communication, content strategy, campaign management, team management, stakeholder collaboration, project delivery

ASSUMPTION: The application process may vary, but typically involves several rounds of interviews to assess communication skills, problem-solving abilities, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Adobe Creative Suite (Photoshop, Illustrator)
• Marketing automation tools (e.g., HubSpot, Marketo)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the project requirements.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and accountability

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and focused on delivery
• Adaptable and open to change

Self-Assessment Questions:

• How do you ensure high-quality content delivery within tight deadlines?
• Can you provide an example of a successful marketing campaign you've managed?
• How do you handle feedback and criticism from stakeholders?

ASSUMPTION: Hafele India values employees who are customer-focused, innovative, collaborative, and results-driven. Candidates who can demonstrate these qualities will be well-suited for the company's culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Collaborating with diverse stakeholders, including external agencies and internal teams
• Adapting to a dynamic and fast-paced work environment
• Keeping up with industry trends and best practices in marketing communication

ASSUMPTION: This role may present challenges in terms of project management, stakeholder collaboration, and staying current with industry trends.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses specifically on marketing communication
• Requires a mix of strategic planning, operational tasks, and team management
• Offers opportunities for career growth and professional development within the marketing department

ASSUMPTION: This role is unique in its focus on marketing communication and offers a blend of strategic and operational responsibilities.

📝 Sample Projects

• Planning and executing a Hero-Hub-Hygiene campaign
• Managing an external marketing agency to deliver high-quality content
• Creating a sales presentation for a new product launch

ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within it?
• How does the company support the professional development of its employees?
• What are the key priorities for this role in the first 90 days?
• How does the company measure the success of its marketing communication efforts?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company's expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Hafele India careers portal
• Tailor your resume to highlight relevant skills and experiences
• Prepare examples of your work and be ready to discuss them in the interview
• Research the company and its products to demonstrate your interest and understanding
• Follow up with the hiring manager within a week after the interview

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.