Digital and Social Media Analyst Digital and Social Media Analyst

📌 Core Information

🔹 Job Title: Digital and Social Media Analyst

🔹 Company: Nestlé Business Services AOA, Inc.

🔹 Location: Meycauayan, Bulacan, Philippines

🔹 Job Type: Full-time, Hybrid

🔹 Category: Digital Media & Marketing

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Monitoring and analyzing owned digital and social media channels
• Delivering data-driven reports and insights to support consumer engagement and brand reputation management
• Engaging with consumers and managing potential reputational risks
• Identifying opportunities for improvement and implementing best practices

ASSUMPTION: This role requires a strong analytical mindset and excellent communication skills to effectively monitor, analyze, and report on digital and social media data. The hybrid work arrangement allows for a balance between on-site collaboration and remote work.

📋 Key Responsibilities

✅ Monitor owned digital and social media channels, collecting, structuring, and analyzing data

✅ Deliver data-driven conclusions in reports, dashboards, or presentations to address business questions

✅ Gather business requirements and feedback, transforming them into actionable briefs for timely delivery of real-time social media reports and ad-hoc requests

✅ Timely engagement of potential reputational risks and support in issue management

✅ Monitor trending conversations in the community and across competitors to provide actionable insights

✅ Identify consumer complaints and perform refunds using Omnichannel

✅ Publish or schedule online materials using social media platforms and tools

✅ Set alignment calls with market partners to present reports, insights, and recommendations

✅ Identify opportunities for improvements and implement best practices in collaboration with other team members and partners

ASSUMPTION: The role involves a high level of data analysis and requires strong problem-solving skills to derive meaningful insights from various data sources.

🎯 Required Qualifications

Education: Graduate Degree (e.g., marketing, business studies, communications, journalism, media studies, psychology)

Experience: 6-12 months of experience working in Digital and Social Media

Required Skills:

• Strong knowledge of how Social Media platforms work (Twitter, Facebook, LinkedIn, Instagram, YouTube)
• Specific hands-on experience with social media listening tools (Social Studio, Socialbakers, Sprinklr, TalkWalker, Google Analytics or similar)
• Ability to work with large volumes of data and find the story in the metrics
• Proficient user of MS Word, PowerPoint, and Excel
• Strong data analysis and problem-solving skills
• Background working with analytical tasks
• Can communicate effectively in English

Preferred Skills:

• Content writing background

ASSUMPTION: While a content writing background is not required, it would be beneficial for creating engaging content and communicating insights effectively.

💰 Compensation & Benefits

Salary Range: PHP 25,000 - 35,000 per month (Estimated based on market standards for entry-level digital media roles in the Philippines)

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts on Nestlé products
• Training and development opportunities

Working Hours: 8:00 AM - 5:00 PM, Monday - Friday (Flexible, with a hybrid work arrangement)

ASSUMPTION: The salary range is an estimate based on market standards for entry-level digital media roles in the Philippines. Actual compensation may vary depending on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Nestlé is the world's largest food and beverage company, operating in almost every country worldwide. They offer a wide range of products and services, catering to various stages of life and moments of the day.

Company Size: Nestlé has over 273,000 employees globally, providing a large and diverse work environment. As a multinational corporation, it offers numerous opportunities for growth and development.

Founded: Nestlé's origins can be traced back to 1866, with the first European condensed milk factory opened in Cham, Switzerland. The company was officially founded in Vevey, Switzerland, in 1867 by Henri Nestlé.

Company Description:

• Nestlé is driven by the purpose of enhancing quality of life and contributing to a healthier future for everyone, today and for generations to come.
• The company serves with passion, a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families.
• Nestlé's culture is based on values rooted in respect: respect for themselves, respect for others, respect for diversity, and respect for the future.

Company Specialties:

• Coffee and beverages
• Dairy
• Confectionary
• Culinary and frozen food
• Ice Cream
• Infant nutrition
• Healthcare nutrition
• Out of home F&B solutions
• Petcare

Company Website: http://www.nestle.com

ASSUMPTION: Nestlé's extensive global presence and diverse product portfolio provide numerous opportunities for career growth and development within the company.

📊 Role Analysis

Career Level: Entry-level to Junior Analyst

Reporting Structure: The role reports directly to the Digital and Social Media Manager, with potential collaboration with various market partners and functions.

Work Arrangement: Hybrid (On-site and remote work)

Growth Opportunities:

• Progression to a Senior Analyst or Specialist role within the Digital and Social Media team
• Expansion into other areas of the business, such as marketing, consumer engagement, or brand management
• Opportunities to work on international projects or assignments

ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, fostering a flexible and adaptable work environment.

🌍 Location & Work Environment

Office Type: Hybrid (On-site and remote work)

Office Location(s): Meycauayan, Bulacan, Philippines

Geographic Context:

• Meycauayan is a first-class municipality in the province of Bulacan, Philippines
• The city is located approximately 40 kilometers north of Manila, the capital city of the Philippines
• Meycauayan offers a mix of urban and suburban living, with easy access to nearby cities and attractions

Work Schedule: Monday - Friday, 8:00 AM - 5:00 PM (Flexible, with a hybrid work arrangement)

ASSUMPTION: The hybrid work arrangement allows for a better work-life balance, enabling employees to manage their personal and professional responsibilities more effectively.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or case study
• Final round interview with the hiring manager and/or team members

Key Assessment Areas:

• Data analysis and problem-solving skills
• Communication and presentation skills
• Cultural fit and alignment with Nestlé's values
• Technical proficiency in social media tools and MS Office

Application Tips:

• Highlight relevant experience and skills in your resume, focusing on data analysis, social media, and communication
• Prepare a cover letter that demonstrates your enthusiasm for the role and your understanding of Nestlé's mission and values
• Be ready to discuss specific examples of your analytical skills, problem-solving abilities, and experience with social media tools

ATS Keywords: Digital Media, Social Media, Data Analysis, Content Marketing, Consumer Engagement, Social Insights, Problem Solving, Communication, MS Office, Social Media Tools, Omnichannel Analysis, Reputation Management, Trend Monitoring, Refund Processing, Reporting, Best Practices

ASSUMPTION: The interview process may vary depending on the specific needs of the hiring team and the candidate's qualifications. It is essential to be prepared for a range of assessment methods and to demonstrate your skills and enthusiasm for the role.

🛠️ Tools & Technologies

• Social media listening tools (e.g., Social Studio, Socialbakers, Sprinklr, TalkWalker, Google Analytics)
• Microsoft Office Suite (Word, PowerPoint, Excel)
• Data visualization tools (e.g., Tableau, Power BI)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for the role may vary depending on the team's preferences and the company's internal systems.

👔 Cultural Fit Considerations

Company Values:

• Respect
• Excellence
• Collaboration

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• Do you have a strong analytical mindset and enjoy working with data?
• Are you comfortable working in a collaborative, team-oriented environment?
• Do you thrive in a fast-paced, dynamic work environment, and can you adapt to changes quickly?

ASSUMPTION: Nestlé's company culture emphasizes respect, excellence, and collaboration. Candidates who demonstrate these values and a strong work ethic are more likely to succeed in the role.

⚠️ Potential Challenges

• Managing large volumes of data and extracting meaningful insights efficiently
• Balancing the demands of multiple stakeholders and market partners
• Adapting to a hybrid work environment and maintaining effective communication with team members and partners
• Keeping up with the fast-paced nature of social media and digital trends

ASSUMPTION: The role may present challenges related to data management, stakeholder communication, and staying current with digital trends. However, these challenges can be overcome with strong analytical skills, effective communication, and a commitment to continuous learning.

📈 Similar Roles Comparison

• Compared to other digital media roles, this position places a stronger emphasis on data analysis and reporting
• In the context of Nestlé's global operations, this role offers opportunities for international collaboration and exposure to various markets
• Career progression may involve moving into specialist or management roles within the digital and social media team or expanding into other areas of the business

ASSUMPTION: The role of Digital and Social Media Analyst at Nestlé offers unique opportunities for growth and development within the company, with potential for international exposure and career progression.

📝 Sample Projects

• Analyzing the performance of a marketing campaign and providing data-driven recommendations for improvement
• Monitoring social media conversations around a product launch and identifying opportunities for engagement and optimization
• Developing a comprehensive report on the brand ecosystem, including competitive analysis and consumer insights

ASSUMPTION: The specific projects assigned to the role may vary depending on the team's priorities and the company's ongoing initiatives. However, these examples illustrate the types of tasks and responsibilities that the role may involve.

❓ Key Questions to Ask During Interview

• Can you describe a typical day in the role of a Digital and Social Media Analyst?
• How does this role collaborate with other teams and functions within Nestlé?
• What opportunities are there for professional development and growth within this role?
• How does Nestlé support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume to highlight your relevant experience and skills in data analysis, social media, and communication
• Prepare a cover letter that explains your interest in the role and your qualifications for the position
• Prepare for the interview by researching Nestlé's mission, values, and company culture, and by practicing your data analysis and presentation skills
• Follow up with the hiring manager one week after the interview to express your continued interest in the role and to ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.