Q

Digital and Social Media Executive

Quilter
Full-time
On-site
London, London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital and Social Media Executive

πŸ”Ή Company: Quilter

πŸ”Ή Location: London, London, City of, United Kingdom

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 11, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and growing Quilter's social media presence across multiple platforms
  • Creating engaging content and collaborating with designers to develop visuals
  • Optimizing website performance and ensuring accurate product/service content
  • Developing and implementing email marketing strategies to support client retention and revenue growth
  • Continuously researching and staying updated with digital marketing trends

ASSUMPTION: This role requires a proactive and creative individual with extensive experience in social media management, digital marketing, and content creation. The ideal candidate will have a proven track record of growing engagement and executing high-quality content for social media platforms.

πŸ“‹ Key Responsibilities

βœ… Developing, creating, scheduling, and posting engaging content across all social media platforms

βœ… Working with marketing managers and the wider marketing team to develop and implement a content strategy for social media

βœ… Monitoring engagement, tracking trends, and adjusting strategies to maximize performance

βœ… Liaising with marketing managers and business stakeholders to ensure product and service content is relevant, accurate, and effectively promotes benefits

βœ… Working with the financial promotions specialist and the compliance team to ensure legal and regulatory obligations are performed to the highest standard

βœ… Collaborating with the wider digital team to manage and optimize the performance of the website and ensure all updates are executed

βœ… Utilizing in-depth knowledge gained through research, analysis, and tools like Google Analytics to inform decisions about website content

βœ… Working with the SEO agency, marketing agency, and wider digital team to deliver best practice content, technical, and on-page optimization with a focus on increasing organic traffic

βœ… Creating visually appealing, on-brand email designs and engaging copy for newsletters, promotional emails, and lifecycle campaigns

βœ… Developing and implementing email marketing strategies to support client retention, engagement, and revenue growth

βœ… Tracking and analyzing key performance metrics to optimize campaigns

βœ… Providing regular performance reports, offering strategic insights to improve sales and marketing effectiveness

βœ… Continuously researching and staying up to date with the latest trends in digital marketing and social media

βœ… Working closely with third-party agencies to ensure the digital presence is fully optimized and always up to date, maximizing the use of tools/assets

βœ… Assisting the marketing team with any other digital requirements such as digital campaign optimization

ASSUMPTION: This role requires strong content creation skills, including newsletter development and audience engagement. The ideal candidate will have experience measuring, tracking, and reporting on social media performance to drive continuous improvement. They should also be familiar with using email marketing platforms and web analytics tools like Google Analytics.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: At least 2 years' experience managing social media channels

Required Skills:

  • Proven ability to create and manage engaging content for Meta and LinkedIn, with a focus on brand storytelling
  • Strong content creation skills, including newsletter development and audience engagement
  • Demonstrable experience measuring, tracking, and reporting on social media performance to drive continuous improvement
  • Experience with using email marketing platforms and web analytics tools like Google Analytics
  • Knowledge of website CMS and marketing automation tools
  • Excellent writing skills with acute attention to detail and the ability to apply tone of voice guidelines effectively
  • Strong interpersonal skills, with the ability to collaborate across teams and engage stakeholders
  • Self-motivated, target-driven, and adaptable to working under pressure and meeting deadlines

Preferred Skills:

  • Familiarity with social media tools and analytics software
  • Basic experience with video editing tools
  • Understanding of the financial services sector

ASSUMPTION: While not explicitly stated, a basic understanding of the financial services sector would be beneficial for this role. Familiarity with social media tools and analytics software, as well as basic experience with video editing tools, would also be advantageous.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum (Estimated based on industry standards for a Marketing Executive role in London with 2-5 years of experience)

Benefits:

  • 182 hours (26 days) of holiday
  • Quilter Incentive Scheme
  • Non-contributory company pension scheme
  • Single cover private medical insurance with options to increase cover
  • 4x salary life assurance
  • 75% of salary income protection payable after 26 weeks of absence
  • Healthcare cash plan (Jersey employees only)
  • Flexible benefits to UK employees via salary deduction

Working Hours: 40 hours per week, Monday to Friday

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Executive role in London with 2-5 years of experience. The actual salary may vary depending on the candidate's skills, experience, and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 51-200 employees

Founded: 1771 (as Quilter Cheviot; Quilter plc was founded in 2018)

Company Description:

  • Quilter Cheviot is a leading wealth management firm offering expert discretionary investment management and financial planning
  • Part of Quilter plc, a leading provider of advice, investment platforms, multi-asset investment solutions, and discretionary fund management
  • Presence across the United Kingdom, Jersey, Dubai, and Dublin

Company Specialties:

  • Financial planning
  • Retirement planning
  • Estate planning

Company Website: https://www.quiltercheviot.com/financial-planning/

ASSUMPTION: Quilter Cheviot has been the wealth manager of choice for individuals and families for over 250 years and today is one of the UK’s largest wealth management firms. They offer a highly personalized service to private clients, charities, trustees, and professional partners.

πŸ“Š Role Analysis

Career Level: Mid-level Marketing role, with opportunities for growth and progression within the Marketing team

Reporting Structure: Reports directly to the Marketing Manager

Work Arrangement: On-site, full-time role based in London

Growth Opportunities:

  • Progression within the Marketing team, such as Senior Marketing Executive or Marketing Manager roles
  • Expanding skills and knowledge in digital marketing, social media management, and content creation
  • Potential opportunities to work on international projects or collaborate with offshore teams

ASSUMPTION: This role offers opportunities for professional growth and development within the Marketing team. Candidates should be proactive, creative, and eager to learn and develop their skills in digital marketing and social media management.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space in central London

Office Location(s): Senator House, 85 Queen Victoria Street, London, EC4V 4AB, GB

Geographic Context:

  • London is a vibrant, multicultural city with a thriving financial sector
  • Central London offers excellent transport links, cultural attractions, and dining options
  • Quilter Cheviot's office is located in the City of London, close to major transport hubs and amenities

Work Schedule: Standard office hours, with flexibility for remote work as needed

ASSUMPTION: The office environment at Quilter Cheviot is modern and collaborative, with a focus on open communication and teamwork. The location in central London offers easy access to public transportation and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the Marketing Manager
  • On-site interview with the Marketing Manager and a member of the senior leadership team
  • Final interview with the Head of Marketing

Key Assessment Areas:

  • Candidates' understanding of Quilter Cheviot's brand and values
  • Candidates' social media management and content creation skills
  • Candidates' ability to work collaboratively and engage with stakeholders
  • Candidates' problem-solving skills and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Showcase your understanding of Quilter Cheviot's brand and values in your application materials
  • Prepare examples of your social media content and campaigns to discuss during the interview
  • Research Quilter Cheviot's competitors and industry trends to demonstrate your knowledge and insight

ATS Keywords: Social media management, content creation, digital marketing, email marketing, SEO, website management, analytics, collaboration, interpersonal skills, attention to detail, marketing executive, marketing team, financial services

ASSUMPTION: The application process for this role is likely to involve several stages, including an online application, phone or video call interview, on-site interview, and final interview. Candidates should be prepared to discuss their social media management and content creation skills, as well as their ability to work collaboratively and engage with stakeholders.

πŸ› οΈ Tools & Technologies

  • Social media platforms (Meta, LinkedIn, etc.)
  • Email marketing platforms (e.g., Mailchimp, Campaign Monitor)
  • Website CMS (e.g., WordPress, Drupal)
  • Analytics tools (e.g., Google Analytics, Hootsuite Insights)
  • Video editing tools (e.g., iMovie, Adobe Premiere Pro)

ASSUMPTION: The ideal candidate will have experience using social media platforms, email marketing platforms, website CMS, analytics tools, and video editing tools. Familiarity with these tools will be essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Do the right thing: Act with integrity and go above and beyond in service of clients and communities
  • Always curious: Continuously seek new ideas and knowledge to stay one step ahead of clients' needs
  • Embrace challenge: Aim high to transform potential into meaningful outcomes and succeed for the good of every generation
  • Stronger together: Combine diverse talents to accomplish more collectively and empower each other to make impactful decisions

Work Style:

  • Collaborative and team-oriented
  • Proactive and self-motivated
  • Adaptable and resilient
  • Creative and innovative

Self-Assessment Questions:

  • How do you align with Quilter Cheviot's value of 'doing the right thing' in your approach to work?
  • How comfortable are you working in a collaborative, team-oriented environment?
  • How do you approach challenges and setbacks in your work, and how do you maintain a positive and proactive attitude?

ASSUMPTION: Quilter Cheviot values a strong, collaborative team culture, with a focus on open communication, empowerment, and continuous learning. Candidates should be proactive, self-motivated, and adaptable, with a strong sense of integrity and a commitment to doing the right thing.

⚠️ Potential Challenges

  • Managing multiple social media platforms and creating engaging content on a daily basis
  • Balancing the demands of social media management, website optimization, and email marketing campaigns
  • Working with various teams and stakeholders to ensure consistent and accurate content across all digital channels
  • Keeping up-to-date with the latest trends and best practices in digital marketing and social media management

ASSUMPTION: This role requires strong organizational skills, time management, and the ability to prioritize tasks effectively. Candidates should be prepared to work collaboratively and adapt to changing priorities and demands.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on social media management, content creation, and digital marketing for a wealth management firm
  • Industry-specific context: The financial services sector has unique regulations and compliance requirements, which may impact the role's responsibilities and priorities
  • Career path comparison: This role offers opportunities for professional growth and development within the Marketing team, with potential progression to Senior Marketing Executive or Marketing Manager roles

ASSUMPTION: While this role shares similarities with other marketing executive positions, its focus on social media management, content creation, and digital marketing for a wealth management firm sets it apart. Candidates should be prepared to work within the unique context of the financial services industry and Quilter Cheviot's brand.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new investment product, including creating engaging content, scheduling posts, and tracking performance
  • Optimizing the Quilter Cheviot website for lead generation, including conducting keyword research, optimizing on-page elements, and tracking performance using tools like Google Analytics
  • Creating visually appealing and on-brand email designs and engaging copy for a lifecycle campaign, including A/B testing and optimizing send times to maximize open rates and click-through rates

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role. Candidates should be prepared to discuss their experience with similar projects and how they would approach these tasks within the context of Quilter Cheviot's brand and values.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure within the Marketing department and how this role fits into the team?
  • How does Quilter Cheviot support the professional development and growth of its marketing team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Quilter Cheviot measure the success of its social media and digital marketing efforts, and how would this role contribute to those metrics?
  • What are the biggest challenges facing the Marketing team in the next 12-24 months, and how would this role help address them?

ASSUMPTION: These key questions will help candidates better understand the role's responsibilities, team dynamics, and the company's priorities and challenges. Asking thoughtful questions demonstrates the candidate's interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your social media content and campaigns to discuss during the interview
  • Research Quilter Cheviot's competitors and industry trends to demonstrate your knowledge and insight
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.