📌 Core Information
🔹 Job Title: Digital Campaign Manager
🔹 Company: News Corp Australia
🔹 Location: Bowen Hills, Queensland, Australia
🔹 Job Type: Full-Time
🔹 Category: Client Partnerships
🔹 Date Posted: 2025-05-12
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing digital campaigns for Australia’s most esteemed brands
- Ensuring exceptional service and quality across the News Corp Australia Network
- Monitoring performance and making data-driven decisions to maximize revenue
- Collaborating with internal teams to govern best practices in digital advertising
- Working in a dynamic and fast-paced environment with a steep learning curve
ASSUMPTION: This role requires a strong understanding of online advertising and digital media platforms, as well as excellent analytical and interpersonal skills. The ideal candidate will be calm under pressure and able to handle multiple priorities.
📋 Key Responsibilities
✅ Manage and optimize Programmatic and Direct sold digital campaigns, ensuring exceptional service and quality across the News Corp Australia Network
✅ Monitor performance, and make data-driven decisions for optimal delivery aligning to client objectives
✅ Proactively identify and address delivery risks to maximize revenue
✅ Advise clients in digital material submission, resolving ad spec queries ensuring quality, consistency and brand guidelines are adhered to at all times
✅ Troubleshoot and resolve technical and practical live campaign issues
✅ Analyse and provide delivery insights based on multiple data sources
✅ Develop, and maintain professional relationships within your stakeholder group to ensure client satisfaction and achievement of objectives
✅ Coach and develop your own co-ordinators to traffic creative, run reports and take screenshots on your behalf
✅ Collaborate with other internal teams like Ad Technology and Ad Product to govern best practices in digital advertising
✅ Gain exposure and hands-on experience across Programmatic and Native channels
✅ Work in a culture of industry-leading customer service and quality of execution
ASSUMPTION: The role involves a mix of proactive campaign management, problem-solving, and client-facing responsibilities. Strong attention to detail and excellent communication skills are essential for success in this position.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 2-5 years of experience in digital advertising, campaign management, or a related role
Required Skills:
- Highly analytical with the ability to spot trends and work with diverse data sources
- Deep understanding of online advertising and digital media platforms
- Calm under pressure, ability to handle multiple priorities and relentless in pursuing solutions and success
- Possess a bright mind and is ready for a steep learning curve
- Adaptable and eager to learn new concepts and technology
- Exceptional interpersonal and communication skills
- Comfortable working in complex organisational structures, both internal and external
- Thrives on working autonomously at times, and within a tight-knit professional team
- Experience with Google Ad Manager 360, DV360, highly favoured
Preferred Skills:
- Fluency in additional languages
- Experience working with cross-functional teams
ASSUMPTION: While a Bachelor's degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education. Candidates with experience in digital advertising or a related field are encouraged to apply.
💰 Compensation & Benefits
Salary Range: AUD 70,000 - 90,000 per annum (based on experience and industry standards for a Digital Campaign Manager role in Australia)
Benefits:
- Access to publications and products from across the News Corp family
- Health and wellbeing support, including on-site gyms at selected offices
- Time off benefits, including parental leave, birthday leave, volunteer leave, career break, and compassionate leave
- Development opportunities and recognition programs
- Financial wellbeing support
- Exclusive offers and discounts across various products and services
- Giving back opportunities to make a difference in communities
- Workplace inclusion and facilities, such as multi-faith quiet rooms and parents' rooms
Working Hours: Full-time, Monday to Friday, with flexibility for specific campaign needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Digital Campaign Manager role in Australia. Actual compensation may vary based on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: News Corp Australia is a leading media production company, focusing on journalism, media, advertising, and cross-platform content across news, sport, and lifestyle brands.
Company Size: News Corp Australia has over 5,000 dedicated employees across the country, making it a large organization with significant resources and opportunities for growth.
Founded: News Corp Australia was founded in 2013, following the separation of News Corporation into two publicly traded companies.
Company Description:
- Proud to be Australia’s most impactful media group, informing, advocating, and inspiring all Australians for a better Australia
- Trusted by over 18 million Australians monthly across multiple print, video, audio, and digital platforms
- Renowned for world-class journalism and marketing services, offering a fast-paced environment with opportunities for growth and development
Company Specialties:
- Journalism
- Media
- Advertising
- Cross-platform content
- Newspapers
- Magazines
- Digital media
- Publishing
- Entertainment
- Food
- Lifestyle
- Sport
- Real Estate
- Subscription TV
- Multimedia
- Sales
- Content
- News and Current Affairs
- Travel
Company Website: www.newscorpaustralia.com
ASSUMPTION: News Corp Australia is a large, established media organization with a strong focus on journalism and digital content. It offers a dynamic work environment with opportunities for growth and development in various fields.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the digital advertising team and the broader organization
Reporting Structure: The Digital Campaign Manager reports directly to the Ad Operations Manager and works closely with internal teams such as Ad Technology and Ad Product
Work Arrangement: Full-time, on-site role with flexibility for specific campaign needs
Growth Opportunities:
- Progression to Senior Digital Campaign Manager or similar roles within the Ad Operations team
- Expansion into other areas of digital advertising, such as programmatic or native channels
- Potential opportunities in related fields, such as ad technology or ad product
- Professional development and training opportunities to enhance skills and knowledge
ASSUMPTION: This role offers a clear career path within the digital advertising team and opportunities for growth and development within the broader organization. Candidates should be proactive in seeking out growth opportunities and taking on additional responsibilities.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces with on-site gyms at selected locations
Office Location(s): Bowen Hills, Queensland; Southbank, Victoria; Adelaide, South Australia; and other locations across Australia
Geographic Context:
- Bowen Hills, Queensland: A bustling suburb of Brisbane with a mix of commercial and residential areas
- Southbank, Victoria: A vibrant urban neighborhood in Melbourne, known for its restaurants, cafes, and cultural attractions
- Adelaide, South Australia: A coastal city known for its festivals, food and wine, and historic architecture
Work Schedule: Full-time, Monday to Friday, with flexibility for specific campaign needs
ASSUMPTION: News Corp Australia offers modern, collaborative office spaces in various locations across Australia. The work environment is dynamic and fast-paced, with a strong focus on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the Hiring Manager
- On-site or virtual interview with the Hiring Manager and a member of the Ad Operations team
- Final interview with the Ad Operations Manager or another senior leader within the team
Key Assessment Areas:
- Digital advertising knowledge and experience
- Analytical skills and problem-solving abilities
- Communication and interpersonal skills
- Adaptability and resilience under pressure
- Cultural fit and alignment with News Corp Australia's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of digital advertising and campaign management in your application materials
- Showcase your analytical skills and problem-solving abilities through specific examples and anecdotes
- Prepare questions to ask the interviewer about the role, the team, and the company to demonstrate your interest and engagement
ATS Keywords: Digital Campaign Manager, Digital Advertising, Campaign Management, Online Advertising, Data Analysis, Problem Solving, Communication Skills, Teamwork, Google Ad Manager 360, DV360
ASSUMPTION: The application process for this role is competitive, and candidates should tailor their application materials to highlight their relevant experience and skills. Demonstrating a strong understanding of digital advertising and campaign management is essential for success in the application process.
🛠️ Tools & Technologies
- Google Ad Manager 360
- DV360
- Data visualization and analysis tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Microsoft Office Suite, Slack)
ASSUMPTION: The Digital Campaign Manager role requires proficiency in Google Ad Manager 360 and DV360, as well as familiarity with data visualization and analysis tools. Candidates should have strong working knowledge of these tools and be comfortable learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Make a Difference: Striving to improve the lives of our audiences and communities
- Be Principled: Having the integrity to question, debate, and do what is right
- Get It Done: Delivering quality results and taking them, rather than ourselves, seriously
- Push Boundaries: Curiosity, creativity, and courage to challenge and better the way things are done
- Work as a Team: Greater success is based on working together: with our colleagues, our audiences, and our customers
Work Style:
- Dynamic and fast-paced environment with a steep learning curve
- Collaborative and team-oriented, with a strong focus on customer service and quality of execution
- Opportunities for growth and development within the digital advertising team and the broader organization
- Flexibility for specific campaign needs
Self-Assessment Questions:
- How have you demonstrated your ability to make a difference in previous roles?
- Can you provide an example of a time when you pushed boundaries to challenge and better the way things are done?
- How do you approach working collaboratively with colleagues, audiences, and customers to achieve greater success?
ASSUMPTION: News Corp Australia values candidates who align with their core values and work style. Demonstrating a strong fit with these values and an understanding of the work environment is essential for success in the application process.
⚠️ Potential Challenges
- Managing multiple campaigns and priorities simultaneously, requiring strong organizational skills and time management
- Working in a fast-paced environment with tight deadlines and high expectations
- Adapting to changes in digital advertising trends and technologies, requiring continuous learning and development
- Navigating complex organizational structures, both internal and external
ASSUMPTION: The Digital Campaign Manager role presents unique challenges, including managing multiple priorities, working in a fast-paced environment, and adapting to changes in digital advertising trends and technologies. Candidates should be proactive in seeking out support and resources to overcome these challenges.
📈 Similar Roles Comparison
- Digital Campaign Manager vs. Media Planner: While both roles involve managing digital advertising campaigns, the Digital Campaign Manager role focuses more on optimization, data analysis, and client relationships, while the Media Planner role emphasizes strategic planning and buying media space
- Industry-specific context: The digital advertising industry is dynamic and fast-paced, with constant changes in technology and consumer behavior. Candidates should stay up-to-date with industry trends and developments to succeed in this role
- Career path comparison: The Digital Campaign Manager role offers a clear career path within the digital advertising team and opportunities for growth and development within the broader organization. Candidates can progress to Senior Digital Campaign Manager or similar roles and explore opportunities in related fields such as ad technology or ad product
ASSUMPTION: The Digital Campaign Manager role is distinct from related roles such as Media Planner, with a focus on optimization, data analysis, and client relationships. Candidates should understand the unique aspects of this role and how it fits into the broader digital advertising industry and career path.
📝 Sample Projects
- Managing a high-profile digital campaign for a major brand, optimizing performance, and ensuring exceptional service and quality across the News Corp Australia Network
- Analyzing campaign data to identify trends and make data-driven decisions to maximize revenue and client satisfaction
- Collaborating with internal teams to develop and implement best practices in digital advertising, improving campaign performance and efficiency
ASSUMPTION: The Digital Campaign Manager role involves a range of projects, from managing high-profile campaigns to analyzing data and collaborating with internal teams. Candidates should be prepared to take on diverse responsibilities and adapt to the unique needs of each project.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader digital advertising team and the organization as a whole?
- What opportunities are there for growth and development within this role and the broader organization?
- How does the company support work-life balance for employees in this role?
- What are the most challenging aspects of this role, and how can I best prepare to overcome them?
ASSUMPTION: The interview process for the Digital Campaign Manager role is an opportunity for candidates to learn more about the role, the team, and the company. Asking thoughtful and insightful questions demonstrates engagement and interest in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through www.newscorpaustralia.com/careers
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for the interview by researching News Corp Australia, the digital advertising industry, and the specific requirements of the role
- Prepare questions to ask the interviewer about the role, the team, and the company to demonstrate your interest and engagement
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
