Digital Campaign Manager (6 month contract)

📌 Core Information

🔹 Job Title: Digital Campaign Manager (6 month contract)

🔹 Company: Mondia Group

🔹 Location: Midrand, Gauteng, South Africa

🔹 Job Type: Contract

🔹 Category: Marketing

🔹 Date Posted: 2025-07-21

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: On-site (Remote work may be considered)

🚀 Job Overview

Key aspects of this role include:

• Planning, implementing, tracking, and optimizing digital marketing campaigns across various channels
• Managing SMS, USSD, BTL, social media, and performance-based campaigns
• Collaborating with cross-functional teams and external vendors
• Analyzing campaign performance and providing data-driven insights
• Contributing to strategic planning and brainstorming innovative growth strategies

ASSUMPTION: This role requires a high level of autonomy and strong organizational skills to manage multiple campaigns simultaneously. The successful candidate will have a proven track record in digital marketing and be comfortable working in a fast-paced, dynamic environment.

📋 Key Responsibilities

✅ Drive and optimize SMS and USSD campaigns based on KPI requirements

✅ Design and oversee integrated digital and BTL marketing campaigns

✅ Develop campaign strategies and plans for multiple products and services

✅ Manage always-on and seasonal marketing campaigns for multiple digital products and services

✅ Develop and maintain a social media presence for key services across all channels

✅ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

✅ Coordinate with advertising and media experts to improve marketing results

✅ Evaluate emerging technologies and trends. Provide thought leadership and perspective for adoption where appropriate

ASSUMPTION: The role involves a mix of strategic planning, hands-on campaign management, and data analysis. Strong attention to detail and analytical skills are essential for success in this role.

🎯 Required Qualifications

Education: Minimum Bachelor’s degree in Marketing, Media Management, or a related field

Experience: Minimum of 3 years working experience in a digital marketing or advertising position

Required Skills:

• Strong understanding of MS Office
• Solid knowledge of website, marketing, and BI analytics tools (e.g., Google Analytics, Tableau, Mixpanel, Matomo)
• Demonstrable experience in leading marketing campaigns from the idea stage through to their execution and implementation
• Outstanding communication and interpersonal skills
• In-depth knowledge of SMS campaigns as well as various digital and BTL marketing platforms, best practices, and website analytics
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Highly creative with excellent analytical abilities
• Experience in digital marketing
• Experience with A/B and multivariate experiments preferred

Preferred Skills:

• Fluency in additional languages
• Experience with CRM platforms
• Knowledge of the local market and consumer behavior

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the global nature of Mondia Group's operations.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between ZAR 35,000 - 50,000 per month, based on industry standards for a mid-senior level digital marketing role in South Africa. This is an estimate and the actual salary may vary based on experience and qualifications.

Benefits:

• Pension
• Medical Aid

Working Hours: Full-time (40 hours per week), with flexibility for remote work arrangements

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. The benefits listed are the only ones explicitly mentioned in the job description, but additional benefits may be available.

📌 Applicant Insights

🔍 Company Context

Industry: Mondia Group operates in the IT Services and IT Consulting industry, focusing on content aggregation, full entertainment solutions, telecommunication services, API enablement, music streaming, curated music playlists, mobile gaming, value-added services, direct carrier billing, video on demand, and digital solutions.

Company Size: Mondia Group has 201-500 employees, which means applicants can expect a mid-sized company structure with opportunities for collaboration and growth.

Founded: Mondia Group was founded in 1999 and has since grown into a leading mobile commerce company with a global presence.

Company Description:

• Mondia is dedicated to connecting, digitalising, and monetising consumers worldwide
• The company provides access to over 700 million consumers through more than 60 mobile operators across 30 countries
• Mondia has deep insight into market trends and leverages best-in-breed technologies to solve business challenges while enabling the ultimate end-user experience

Company Specialties:

• Content Aggregation
• Full Entertainment Solutions
• Telecommunication Services
• API Enablement
• Music Streaming
• Curated Music Playlists
• Mobile Gaming
• Value Added Services
• Direct Carrier Billing
• Video on Demand
• Digital Solutions

Company Website: http://www.mondia.com

ASSUMPTION: Mondia Group's global presence and extensive network offer applicants the opportunity to work on diverse projects and collaborate with international teams.

📊 Role Analysis

Career Level: This role is at the mid-senior level, indicating that the successful candidate will have a significant impact on the company's marketing efforts and will be expected to provide strategic guidance and mentorship to junior team members.

Reporting Structure: The Digital Campaign Manager will report directly to the Marketing Manager and may oversee junior marketing team members or external vendors.

Work Arrangement: The role is primarily on-site, but remote work may be considered. The successful candidate should be comfortable working in a hybrid or remote environment and have strong communication and time management skills.

Growth Opportunities:

• Progression to a senior or management role within the marketing department
• Expansion into other areas of the business, such as product management or business development
• Opportunities to work on international projects and gain exposure to global markets

ASSUMPTION: Given Mondia Group's focus on innovation and continuous improvement, there may be opportunities for the successful candidate to contribute to the development of new products or services and drive strategic growth initiatives.

🌍 Location & Work Environment

Office Type: Mondia Group's Midrand office is located in a modern business park with easy access to amenities and public transportation.

Office Location(s): Carlwald close, Cnr New Rd and Seventh Rd, Carlwald, Midrand, Block C Suite 9, Johannesburg, Gauteng, ZA

Geographic Context:

• Midrand is a bustling suburb of Johannesburg, located approximately 30 kilometers north of the city center
• The area is known for its vibrant business community and offers a range of housing options, from apartments to family homes
• Midrand is well-connected by major highways and has easy access to public transportation, including the Gautrain rapid rail system

Work Schedule: The work schedule is primarily Monday to Friday, with flexibility for remote work arrangements. The successful candidate should be comfortable working in a fast-paced, dynamic environment and be able to manage their time effectively to meet deadlines.

ASSUMPTION: The work environment at Mondia Group's Midrand office is likely to be collaborative and fast-paced, with a strong focus on innovation and results-driven marketing campaigns.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical interview with the Marketing Manager
• Final interview with the Marketing Director

Key Assessment Areas:

• Digital marketing expertise and campaign management skills
• Analytical skills and data-driven decision-making
• Creativity and strategic thinking
• Communication and interpersonal skills
• Cultural fit and alignment with Mondia Group's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
• Include specific examples of successful marketing campaigns you have managed and the results you achieved
• Demonstrate your understanding of the local market and consumer behavior in your application materials
• Prepare for the interview by researching Mondia Group's business and industry, and be ready to discuss your ideas for driving marketing success in the role

ATS Keywords: Digital Marketing, Campaign Management, Social Media, Analytics, Problem Solving, Creativity, Communication, Organizational Skills, Time Management, Leadership, Flexibility, Relationship Building, Attention to Detail, Accountability, Cultural Awareness, Stress Management

ASSUMPTION: The application process for this role may involve the use of an Applicant Tracking System (ATS), which uses keywords to filter and rank candidate applications. Including relevant keywords in your resume and cover letter can help improve your chances of being selected for an interview.

🛠️ Tools & Technologies

• MS Office Suite (Word, Excel, PowerPoint)
• Website, marketing, and BI analytics tools (e.g., Google Analytics, Tableau, Mixpanel, Matomo)
• Social media management platforms (e.g., Hootsuite, Buffer)
• CRM platforms (e.g., Salesforce, HubSpot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The successful candidate should be proficient in using the tools and technologies listed above and be willing to learn and adapt to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer-centricity
• Integrity
• Accountability

Work Style:

• Fast-paced and dynamic
• Results-driven and data-focused
• Collaborative and team-oriented
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working with data and using it to drive decision-making?
• Do you have strong communication and interpersonal skills?
• Are you a self-starter with a proven track record of success in digital marketing?

ASSUMPTION: Mondia Group values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and a results-driven mindset.

⚠️ Potential Challenges

• The role may require working on multiple campaigns simultaneously, which can be challenging for some candidates
• The successful candidate may need to adapt to a fast-paced, dynamic work environment with changing priorities
• The role may require working with external vendors and stakeholders, which can present unique challenges and require strong communication and project management skills
• The local market and consumer behavior may present unique challenges that the successful candidate must navigate

ASSUMPTION: The successful candidate should be comfortable working in a fast-paced, dynamic environment and be able to manage their time effectively to meet deadlines. They should also have strong communication and project management skills to successfully collaborate with external vendors and stakeholders.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Manager or Marketing Campaign Manager position, but with a focus on SMS, USSD, and BTL campaigns
• The role requires a strong understanding of digital marketing best practices and analytics, as well as experience in managing marketing campaigns
• This role may offer opportunities for career progression into a senior or management role within the marketing department

ASSUMPTION: The successful candidate should have experience in digital marketing and campaign management, as well as a strong understanding of digital marketing best practices and analytics.

📝 Sample Projects

• Developing and executing a targeted SMS campaign to drive customer acquisition for a new product launch
• Managing a social media campaign to increase brand awareness and engagement for an existing service
• Analyzing campaign performance data to optimize results and maximize ROI

ASSUMPTION: The successful candidate should have experience in developing and executing marketing campaigns, as well as analyzing campaign performance data to optimize results.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing department?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Mondia Group support the professional development and growth of its employees?
• What are the key challenges facing the marketing department, and how can this role help address them?
• How does Mondia Group measure the success of its marketing campaigns, and what KPIs are most important for this role?

ASSUMPTION: The successful candidate should be prepared to ask thoughtful questions about the role, the team, and the company to demonstrate their interest and engagement in the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
• Prepare for the interview by researching Mondia Group's business and industry, and be ready to discuss your ideas for driving marketing success in the role
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.