M

Digital Campaign Marketing Manager, Enterprise

Motorola Solutions
Full-time
On-site
Chicago, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Campaign Marketing Manager, Enterprise

πŸ”Ή Company: Motorola Solutions

πŸ”Ή Location: Chicago, IL

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-27

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing digital marketing campaigns for enterprise solutions
  • Collaborating with cross-functional teams to drive demand, lead generation, and awareness
  • Analyzing campaign performance and optimizing strategies based on data insights
  • Managing marketing budgets and ensuring efficient use of resources
  • Creating compelling marketing content and digital website content

ASSUMPTION: This role requires a strong understanding of digital marketing channels, campaign management, and data analysis. The ideal candidate will have experience working with marketing automation platforms and analytics tools.

πŸ“‹ Key Responsibilities

βœ… Lead the creation, planning, and execution of integrated, digital marketing objectives and strategies for enterprise solutions

βœ… Define common campaign goals, structure, and elements for various online campaigns

βœ… Track KPIs and develop campaigns that tie back to revenue goals, performing regular analyses on media mix, budget distribution, and segmentation strategy

βœ… Lead the creation of compelling marketing creative and digital website content

βœ… Continuously test and optimize existing campaigns to improve customer experience and drive revenue growth

βœ… Coordinate with key functions to ensure proper go-to-market strategy, management, and reporting of campaign attribution, online use, and engagement

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively in a fast-paced, deadline-oriented environment.

🎯 Required Qualifications

Education: Bachelor's Degree

Experience: 2-5 years of experience in digital marketing or a related field

Required Skills:

  • Proven experience in digital marketing campaign management
  • Strong analytical skills and data-driven mindset
  • Excellent communication and collaboration skills
  • Experience working with marketing automation platforms and analytics tools
  • Ability to work in a fast-paced, deadline-oriented environment

Preferred Skills:

  • Experience working with Eloqua or similar marketing automation platforms
  • Experience working with Adobe Experience Manager or similar content management systems
  • Familiarity with the enterprise technology industry

ASSUMPTION: Candidates with a strong portfolio demonstrating their ability to create and execute successful digital marketing campaigns will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 2-5 years of experience in the Chicago area)

Benefits:

  • Incentive Bonus Plans
  • Medical, Dental, and Vision benefits
  • 401K
  • 10 Paid Holidays
  • Generous Paid Time Off Packages
  • Employee Stock Purchase Plan
  • Paid Parental & Family Leave

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project demands

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on factors such as skills, qualifications, and business needs.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Motorola Solutions operates in the telecommunications industry, focusing on public safety and enterprise security solutions. The company is a global leader in mission-critical communications, providing innovative technologies and services to help keep people safer.

Company Size: Motorola Solutions has 10,001+ employees, making it a large enterprise with significant resources and opportunities for career growth. As a large company, it offers a diverse range of roles and opportunities for professional development.

Founded: Motorola Solutions was founded in 1928 as a subsidiary of Motorola Inc. and became an independent public company in 2011.

Company Description:

  • Motorola Solutions is dedicated to helping people be their best in the moments that matter
  • The company provides mission-critical communications, video security, and command center technologies to public safety agencies and enterprises
  • Motorola Solutions is committed to innovating for a safer future, empowering its employees to make a difference in the world

Company Specialties:

  • Public Safety
  • Enterprise Security
  • Two-way Radios
  • Video Cameras
  • Body-worn Cameras
  • Access Control
  • Video Analytics
  • Cloud
  • Public Safety Software
  • Real-time Crime Centers
  • Cybersecurity
  • Broadband
  • Managed Services

Company Website: www.motorolasolutions.com

ASSUMPTION: Motorola Solutions is a well-established company with a strong reputation in the telecommunications industry. The company's focus on public safety and enterprise security provides opportunities for candidates interested in making a positive impact on society.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level career stage, requiring several years of experience in digital marketing or a related field. The position offers opportunities for growth and advancement within the marketing organization.

Reporting Structure: The Digital Campaign Marketing Manager reports directly to the Senior Marketing Manager for Enterprise Solutions. The role works collaboratively with various marketing teams, including portfolio and pipeline expansion marketing, field marketing, and the website team.

Work Arrangement: This role is on-site, with a typical workweek of Monday-Friday, 9:00 AM - 5:00 PM. The position may require occasional travel for meetings or events.

Growth Opportunities:

  • Advancement to a Senior Marketing Manager or Director role within the marketing organization
  • Expansion into other areas of the business, such as product management or sales
  • Opportunities to lead cross-functional projects and teams, developing leadership skills

ASSUMPTION: Motorola Solutions offers a range of growth opportunities for employees, including internal promotions, skill development, and career path changes. The company's large size and diverse product portfolio provide numerous avenues for professional growth.

🌍 Location & Work Environment

Office Type: Motorola Solutions' headquarters is located in Chicago, IL, with a modern, collaborative work environment that fosters innovation and teamwork.

Office Location(s): 500 W. Monroe Street, Chicago, IL 60661

Geographic Context:

  • Chicago is a large, diverse city with a vibrant culture, offering numerous entertainment, dining, and recreational opportunities
  • The city has a humid continental climate, with warm summers and cold, snowy winters
  • Chicago is well-connected by public transportation, with easy access to the city's many neighborhoods and attractions

Work Schedule: The typical workweek is Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project demands. The role may require occasional overtime or weekend work to meet deadlines or support events.

ASSUMPTION: Chicago offers a high quality of life, with a wide range of cultural, recreational, and professional opportunities. The city's central location and extensive public transportation system make it an attractive place to live and work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • In-depth behavioral interview to discuss past experiences and problem-solving skills
  • Final interview with the hiring manager to discuss the role's specifics and next steps

Key Assessment Areas:

  • Digital marketing campaign management experience
  • Analytical skills and data-driven decision-making
  • Communication and collaboration skills
  • Cultural fit and alignment with Motorola Solutions' values

Application Tips:

  • Tailor your resume and cover letter to highlight your digital marketing campaign management experience and relevant skills
  • Prepare examples of successful digital marketing campaigns you've led or contributed to, demonstrating your ability to drive results
  • Research Motorola Solutions' products and services, and be prepared to discuss how your skills and experience align with the company's mission and values

ATS Keywords: Digital Marketing, Campaign Management, Marketing Automation, Analytics, Data-driven Decision Making, Collaboration, Marketing Strategy, Budget Management, Marketing Content Creation

ASSUMPTION: Motorola Solutions' hiring process is designed to assess candidates' skills, experience, and cultural fit. The company values candidates who can demonstrate a strong understanding of digital marketing and a passion for driving results.

πŸ› οΈ Tools & Technologies

  • Marketing automation platforms (e.g., Eloqua)
  • Content management systems (e.g., Adobe Experience Manager)
  • Analytics tools (e.g., Google Analytics, Hotjar)
  • Project management tools (e.g., Asana, Trello)
  • Collaboration tools (e.g., Microsoft Office, Google Workspace)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's preferences and the company's standards. Candidates should be comfortable learning and adapting to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer Focus
  • Integrity
  • Quality
  • Collaboration

Work Style:

  • Fast-paced and deadline-driven
  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, deadline-driven environment?
  • Are you comfortable working collaboratively with cross-functional teams?
  • Do you have a strong analytical mindset and a passion for data-driven decision-making?

ASSUMPTION: Motorola Solutions values candidates who are innovative, customer-focused, and committed to delivering high-quality results. The company's work environment is fast-paced, collaborative, and data-driven, requiring employees to be adaptable and responsive to change.

⚠️ Potential Challenges

  • Managing multiple campaigns simultaneously, requiring strong project management skills and attention to detail
  • Keeping up with the latest digital marketing trends and best practices, requiring continuous learning and adaptation
  • Balancing the need for data-driven decision-making with the need for swift action in a fast-paced environment
  • Collaborating effectively with cross-functional teams, requiring strong communication and interpersonal skills

ASSUMPTION: The Digital Campaign Marketing Manager role presents unique challenges that require strong skills, adaptability, and a commitment to continuous learning. Candidates should be prepared to face these challenges head-on and seek opportunities for growth and development.

πŸ“ˆ Similar Roles Comparison

  • Compared to other digital marketing roles, this position places a greater emphasis on campaign management and data analysis, requiring a strong understanding of marketing automation platforms and analytics tools
  • Within the enterprise technology industry, this role is unique in its focus on enterprise solutions and the need to drive demand, lead generation, and awareness for these products
  • Career paths for this role may include advancement to a Senior Marketing Manager or Director role within the marketing organization, or expansion into other areas of the business, such as product management or sales

ASSUMPTION: The Digital Campaign Marketing Manager role is unique in its focus on enterprise solutions and the need to drive demand, lead generation, and awareness for these products. Candidates should be prepared to leverage their digital marketing skills and experience to drive results in this specific context.

πŸ“ Sample Projects

  • Developing and executing a multi-channel digital marketing campaign to launch a new enterprise solution, including email automation, paid media, organic media, and website planning and organization
  • Analyzing campaign performance data to optimize media mix, budget distribution, and segmentation strategy, driving revenue growth and improving customer engagement
  • Collaborating with cross-functional teams to create compelling marketing creative and digital website content, driving demand and lead generation for enterprise solutions

ASSUMPTION: The Digital Campaign Marketing Manager role offers a range of projects and initiatives, from campaign development and execution to data analysis and optimization. Candidates should be prepared to take ownership of these projects and drive results.

❓ Key Questions to Ask During Interview

  • Can you describe the typical timeline for a digital marketing campaign, from planning to execution to analysis and optimization?
  • How does this role collaborate with other marketing teams, such as portfolio and pipeline expansion marketing and field marketing?
  • What are the key performance indicators (KPIs) used to measure the success of digital marketing campaigns for enterprise solutions?
  • How does this role support the go-to-market strategy for enterprise solutions, and what are the key priorities for the first 90 days in this role?
  • What opportunities are there for professional growth and development within the marketing organization and the broader company?

ASSUMPTION: The Digital Campaign Marketing Manager role offers numerous opportunities for professional growth and development. Candidates should be prepared to ask insightful questions about the role, the team, and the company to demonstrate their interest and commitment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your digital marketing campaign management experience and relevant skills
  • Prepare examples of successful digital marketing campaigns you've led or contributed to, demonstrating your ability to drive results
  • Research Motorola Solutions' products and services, and be prepared to discuss how your skills and experience align with the company's mission and values
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.