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Digital Campaign Specialist - German speaking

Roche
Full-time
On-site
Budapest, Budapest, Hungary
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Campaign Specialist - German speaking

πŸ”Ή Company: Roche

πŸ”Ή Location: Budapest, Hungary

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 6, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (2 days/week from the office)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing digital campaigns and content creation projects
  • Collaborating with global teams and stakeholders
  • Ensuring timely and high-quality delivery of digital assets
  • Identifying and mitigating project risks

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively in a global team.

πŸ“‹ Key Responsibilities

βœ… Triaging requests for digital campaigns and projects

βœ… Managing updates of marketing materials in collaboration with stakeholders

βœ… Handling the creation of tickets, coordinating source files, and overseeing asset tracking

βœ… Identifying and resolving potential issues and risks

βœ… Conducting thorough checks on draft and revised materials

ASSUMPTION: The role involves a high degree of multitasking and requires strong prioritization skills.

🎯 Required Qualifications

Education: University degree in marketing, business, or a related field

Experience: 2-5 years of experience in digital campaign management or a related role

Required Skills:

  • Proficiency in English and German
  • Experience with digital platforms (CRM, CMS, social channels, etc.)
  • Strong organization and project management skills
  • Excellent communication and stakeholder management skills
  • Customer-focused behavior

Preferred Skills:

  • Experience with marketing automation tools
  • Knowledge of brand guidelines and quality standards

ASSUMPTION: While not explicitly stated, experience with specific digital marketing tools and a strong understanding of brand guidelines are likely to be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (based on industry standards for the role, experience level, and location)

Benefits:

  • Annual Bonus
  • Monthly Transportation Allowance
  • Home Office Set-Up Equipment
  • Health Insurance
  • Life/Accident Insurance
  • Eyeglasses Settlement
  • One-Time Payment Options
  • Service Awards

Working Hours: Full-time (40 hours/week) with flexible work arrangements

ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Biotechnology Research

Company Size: 10,001+ employees (Global leader in biotech with a strong presence in Hungary)

Founded: 1896 (Headquarters in Switzerland)

Company Description:

  • Roche is a global pioneer in pharmaceuticals and diagnostics, focused on advancing science to improve people’s lives.
  • The company is the world’s largest biotech company, with truly differentiated medicines in various therapeutic areas.
  • Roche is also the world leader in in vitro diagnostics and tissue-based cancer diagnostics, and a frontrunner in diabetes management.

Company Specialties:

  • Biotechnology
  • Innovation
  • Personalized healthcare
  • Diagnostics
  • Pharmaceuticals
  • Research
  • Healthcare technology
  • Big data

Company Website: www.roche.com

ASSUMPTION: Roche's global presence and leadership in the biotech industry offer applicants excellent opportunities for professional growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The role reports to the Global Digital Hub Manager and collaborates with various global teams and stakeholders.

Work Arrangement: Hybrid (2 days/week from the office)

Growth Opportunities:

  • Development opportunities within Roche's global network
  • International assignments and internal position changes
  • Constant learning resources and training opportunities

ASSUMPTION: The hybrid work arrangement offers a good balance between collaboration and remote work, fostering a flexible and inclusive work environment.

🌍 Location & Work Environment

Office Type: Hybrid (2 days/week from the office)

Office Location(s): Budapest, Hungary

Geographic Context:

  • Budapest is the capital and largest city of Hungary, with a population of around 1.75 million.
  • The city is known for its rich history, cultural attractions, and vibrant nightlife.
  • Budapest offers a high quality of life, with affordable cost of living compared to other European capitals.

Work Schedule: Full-time (40 hours/week) with flexible work arrangements

ASSUMPTION: Budapest's vibrant cultural scene and affordable cost of living make it an attractive location for professionals.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth interviews with relevant stakeholders
  • Final decision and offer

Key Assessment Areas:

  • Digital campaign management skills
  • Stakeholder management and communication
  • Problem-solving and risk mitigation
  • Cultural fit and alignment with Roche's values

Application Tips:

  • Highlight relevant experience in digital campaign management and stakeholder collaboration.
  • Tailor your resume and cover letter to emphasize skills and experiences relevant to the role.
  • Prepare examples of successful digital campaigns you've managed, focusing on results and impact.

ATS Keywords: Digital campaign management, stakeholder collaboration, project management, digital marketing, brand support, content creation, quality assurance

ASSUMPTION: Applicants should tailor their application materials to highlight relevant skills and experiences, focusing on specific keywords mentioned in the job description.

πŸ› οΈ Tools & Technologies

  • Smartsheets (or similar project management tools)
  • CRM and CMS platforms
  • Social media management tools
  • Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: Familiarity with these tools is likely to be beneficial for this role, although specific training may be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Empowerment
  • Collaboration
  • Innovation
  • Courage

Work Style:

  • Global team collaboration
  • Adaptability and flexibility
  • Strong communication and stakeholder management skills
  • Customer-focused mindset

Self-Assessment Questions:

  • Do you have experience working in a global team and collaborating with diverse stakeholders?
  • Are you adaptable and able to manage multiple projects and priorities effectively?
  • Do you have strong communication skills and the ability to build and maintain effective relationships with internal and external stakeholders?

ASSUMPTION: Applicants should assess their fit with Roche's values and work style, as well as their ability to thrive in a global, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple projects and priorities effectively
  • Collaborating with global teams and stakeholders across different time zones
  • Adapting to changes in project scope or priorities
  • Ensuring high-quality deliverables under tight deadlines

ASSUMPTION: These challenges require strong organizational skills, adaptability, and effective communication.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on digital campaign management within a global digital hub.
  • Similar roles in the industry may have a more narrow focus on specific digital channels or platforms.
  • Career progression in this role may lead to management or specialist positions within Roche's global digital network.

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.

πŸ“ Sample Projects

  • Managing a global social media campaign for a new product launch
  • Coordinating a cross-channel marketing campaign for a brand awareness initiative
  • Implementing a marketing automation workflow to improve customer engagement

ASSUMPTION: These sample projects illustrate the diverse range of digital campaign management responsibilities in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workflow for digital campaign management within the Global Digital Hub?
  • How does this role collaborate with other teams and stakeholders within Roche's global network?
  • What opportunities are there for professional development and growth within the Global Digital Hub and Roche more broadly?
  • How does Roche support work-life balance for employees working in a hybrid or remote arrangement?
  • What are the key priorities for this role in the first 90 days?

ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and alignment with Roche's values and work style.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences, focusing on specific keywords mentioned in the job description.
  • Prepare examples of successful digital campaigns you've managed, focusing on results and impact.
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.