Digital Communications Specialist

📌 Core Information

🔹 Job Title: Digital Communications Specialist

🔹 Company: Moniepoint

🔹 Location: Lagos, Nigeria

🔹 Job Type: On-site

🔹 Category: Financial Services

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and maintaining the brand's presence across all digital platforms
• Collaborating with the communications team to create engaging content
• Engaging with the audience on various social media platforms
• Implementing strategies to enhance followership and engagement
• Acting as a community advocate and building strong relationships with the online community

ASSUMPTION: This role requires a strong understanding of digital platforms, content creation, and community management. The ideal candidate will have experience in a similar role and be comfortable working with analytics and reporting tools.

📋 Key Responsibilities

✅ Develop and maintain the brand's look and feel across all Digital channels for Moniepoint Group

✅ Collaborate closely with the Corporate Affairs team to produce compelling content tailored for our stakeholders

✅ Engage with our audience on Instagram, Twitter, LinkedIn, Threads and YouTube, ensuring a consistent brand voice and message

✅ Create and implement Digital strategies aimed at increasing followership and engagement

✅ Act as a community advocate, building and maintaining strong relationships with our online community

✅ Run the day-to-day management of our social media accounts - LinkedIn, Instagram, X (Twitter), Threads, and YouTube

✅ Develop and implement strategies to grow our audience and engagement

✅ Work with the Corporate Affairs teams to share updates and stories clearly and consistently

✅ Use reporting tools to track performance and guide improvements

✅ Respond to conversations, feedback, and mentions, keeping our community informed and engaged

✅ Make sure our brand tone and look are consistent across all digital touchpoints

✅ Manage all web content across Moniepoint Group’s website(s)

ASSUMPTION: The responsibilities listed above are subject to change based on business needs and may evolve over time. The ideal candidate will be adaptable and able to take on new challenges as they arise.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Marketing, or a related field

Experience: 3-5 years of experience managing social or digital platforms, preferably in a tech, media, or communications role

Required Skills:

• Solid understanding of how different platforms work and what kind of content works where
• Good eye for writing and editing, with attention to tone and detail
• Comfortable working with analytics and reporting tools to inform decisions

Preferred Skills:

• Experience with content management systems (CMS)
• Familiarity with SEO best practices
• Knowledge of graphic design principles

ASSUMPTION: While the required skills are essential for this role, the preferred skills would be a significant advantage for the ideal candidate.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between ₦5,000,000 - ₦8,000,000 per annum, based on industry standards for a Digital Communications Specialist with 3-5 years of experience in the Financial Services sector in Lagos, Nigeria.

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts
• Professional development opportunities

Working Hours: The standard working hours for this role are 8:00 AM - 5:00 PM, Monday to Friday, with a one-hour lunch break. However, the role may require flexibility to accommodate the needs of the business and the online community.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications, experience, and the company's internal salary structure.

📌 Applicant Insights

🔍 Company Context

Industry: Moniepoint operates in the Financial Services industry, focusing on providing seamless payments, banking, credit, and business management tools to its customers. The industry is highly competitive and dynamic, with a strong emphasis on innovation and customer experience.

Company Size: Moniepoint has 1,001-5,000 employees, making it a mid-sized company. This size allows for a diverse range of opportunities and a collaborative work environment.

Founded: Moniepoint was founded in 2019 and has since grown to become one of the leading financial technology companies in Africa.

Company Description:

• Moniepoint is Africa’s all-in-one financial ecosystem, helping 10 million businesses and individuals access seamless payments, banking, credit, and business management tools
• As Nigeria’s largest merchant acquirer, it powers most of the country’s Point of Sale (POS) transactions
• Moniepoint processes $22 billion monthly for its customers while operating profitably

Company Specialties:

• Payment processing
• Banking services
• Credit services
• Business management tools

Company Website: http://www.moniepoint.com

ASSUMPTION: Moniepoint's focus on innovation and customer experience makes it an attractive employer for candidates looking to make a significant impact in the financial technology industry.

📊 Role Analysis

Career Level: This role is suitable for candidates with 3-5 years of experience in digital communications or a related field. It offers an excellent opportunity for career growth and development within the company.

Reporting Structure: The Digital Communications Specialist will report directly to the Head of Corporate Affairs and work closely with various business units to execute their responsibilities effectively.

Work Arrangement: This role is on-site, with the primary work location being Moniepoint's Lagos office. However, the role may require flexibility to accommodate the needs of the business and the online community.

Growth Opportunities:

• Progression to a senior role within the communications team
• Opportunities to work on cross-functional projects and gain exposure to other areas of the business
• Potential to lead high-impact initiatives and make a significant contribution to the company's success

ASSUMPTION: The ideal candidate will be proactive, results-driven, and eager to take on new challenges and opportunities for growth within the role and the company.

🌍 Location & Work Environment

Office Type: Moniepoint's Lagos office is a modern, collaborative workspace designed to foster innovation and creativity. The office is equipped with state-of-the-art technology and amenities to support the needs of its employees.

Office Location(s): 241 Southwark Bridge Road, London, England SE1 6FP, GB and Adeola Odeku Street, The Post Square, Lagos, Lagos State, NG

Geographic Context:

• Lagos is the commercial hub of Nigeria and the largest city in Africa, with a population of over 21 million people
• The city is known for its vibrant culture, diverse population, and bustling business environment
• Lagos offers a wide range of amenities, including restaurants, shopping centers, and entertainment options

Work Schedule: The standard working hours for this role are 8:00 AM - 5:00 PM, Monday to Friday, with a one-hour lunch break. However, the role may require flexibility to accommodate the needs of the business and the online community.

ASSUMPTION: The ideal candidate will be comfortable working in a dynamic, fast-paced environment and be able to manage their time effectively to meet the demands of the role.

💼 Interview & Application Insights

Typical Process:

• A preliminary phone call with the recruiter to discuss the role and the candidate's qualifications
• A technical interview with the Hiring Manager to assess the candidate's skills and experience
• A case study to evaluate the candidate's problem-solving and analytical skills
• A behavioral and technical interview with a member of the Executive team to assess the candidate's fit with the company culture and values

Key Assessment Areas:

• Digital communications skills and experience
• Understanding of the company's brand and values
• Problem-solving and analytical skills
• Cultural fit and alignment with the company's mission and vision

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Include specific examples of your achievements in digital communications and community management
• Demonstrate your understanding of the company's brand and values in your application materials

ATS Keywords: Digital Communications, Social Media Management, Content Creation, Brand Management, Community Engagement, Analytics, Reporting, Stakeholder Engagement, Writing, Editing, Collaboration, Communication

ASSUMPTION: The interview process for this role is designed to assess the candidate's skills, experience, and cultural fit with the company. The ideal candidate will be proactive, results-driven, and eager to take on new challenges and opportunities for growth within the role and the company.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Content management systems (e.g., WordPress, Drupal, Joomla)
• Analytics and reporting tools (e.g., Google Analytics, Social Media Analytics)
• Graphic design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The ideal candidate will have experience with the tools and technologies listed above and be comfortable learning new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Collaboration
• Integrity
• Accountability

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and focused on delivering excellence
• Adaptable and open to change

Self-Assessment Questions:

• Do you have a proven track record of success in digital communications or a related field?
• Are you comfortable working in a dynamic, fast-paced environment?
• Do you thrive in a collaborative, team-oriented work environment?
• Are you results-driven and focused on delivering excellence?
• Are you adaptable and open to change?

ASSUMPTION: The ideal candidate will be a strong cultural fit with Moniepoint's values and work style. They will be proactive, results-driven, and eager to take on new challenges and opportunities for growth within the role and the company.

⚠️ Potential Challenges

• The role may require working outside of standard business hours to engage with the online community
• The role may involve managing multiple projects and deadlines simultaneously
• The role may require travel to attend industry events and conferences
• The role may require working with stakeholders across various business units, which can be challenging at times

ASSUMPTION: The ideal candidate will be able to manage their time effectively, prioritize their workload, and communicate effectively with stakeholders to overcome these challenges.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Digital Marketing Specialist role, but with a stronger focus on community management and brand advocacy
• The role requires a strong understanding of the financial services industry and the company's brand and values
• The role offers excellent opportunities for career growth and development within the company

ASSUMPTION: The ideal candidate will have experience in a similar role and be able to leverage their skills and experience to make a significant impact in this role.

📝 Sample Projects

• Developing and implementing a social media strategy to increase engagement and followership
• Managing a content calendar to ensure consistent and on-brand messaging across all digital platforms
• Creating and executing a community management plan to build and maintain strong relationships with the online community
• Analyzing and reporting on social media performance to inform decision-making and strategy

ASSUMPTION: The ideal candidate will have experience with these types of projects and be able to hit the ground running in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall communications strategy for the company?
• What are the biggest challenges facing the company in the next 12 months, and how can this role help address them?
• What opportunities are there for professional development and growth within the role and the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: The ideal candidate will be proactive and inquisitive, using the interview process to gain a deep understanding of the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Prepare a portfolio or examples of your work in digital communications and community management
• Follow up with the recruiter one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.