πΉ Job Title: Digital Consumer Marketing Director Grooming & Beauty
πΉ Company: Philips
πΉ Location: Amsterdam, Noord-Holland, Netherlands
πΉ Job Type: Full-Time (Hybrid)
πΉ Category: Digital Marketing
πΉ Date Posted: 2025-05-26
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site (3 days per week)
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset with a strong focus on digital transformation and consumer engagement. The ideal candidate will have a proven track record in digital consumer marketing, preferably within the FMCG or beauty industries.
β Define and lead the digital consumer marketing strategy for the Grooming & Beauty category, aligned with front-end innovation and category growth priorities
β Champion the integration of digital (apps), AI, and data-driven capabilities into consumer propositions and marketing execution
β Act as a strategic partner to category, R&D, and commercial teams to ensure digital is embedded from ideation to market delivery
β Lead a high-performing team of Digital Consumer Marketing Managers (Grooming, Shaving, Beauty) and the Program Manager for New Business Models
β Foster a culture of innovation, agility, and continuous learning within the team
β Build internal capabilities in digital apps, data analytics, and AI-driven personalization
β Drive the development and implementation of digital-first consumer propositions and experiences
β Translate consumer insights and market trends into actionable digital strategies
β Define KPIs and success metrics for digital initiatives and ensure data-driven decision-making
β Monitor and optimize digital marketing performance across channels and touchpoints
β Collaborate with global and local teams to ensure market readiness and scalability of digital solutions
ASSUMPTION: The role requires a balance of strategic thinking, team leadership, and hands-on execution to drive digital transformation and consumer engagement within the Grooming & Beauty category.
Education: Masterβs degree in marketing, Digital Innovation, Business, or related field
Experience: 8+ years of experience in digital consumer marketing, preferably within consumer goods/FMCG/Consumer health or beauty/grooming industries
Required Skills:
Preferred Skills:
ASSUMPTION: Given the strategic nature of the role, candidates should have a strong educational background and extensive experience in digital consumer marketing, with a proven track record of driving digital transformation and consumer engagement.
Salary Range: β¬120,000 - β¬160,000 per year (AI-estimated based on industry standards for a senior digital marketing role in the Netherlands)
Benefits:
Working Hours: Full-time (40 hours per week), with the option to work remotely for up to 2 days per week
ASSUMPTION: The salary range is estimated based on industry standards for a senior digital marketing role in the Netherlands. The actual salary may vary depending on the candidate's experience and qualifications.
Industry: Philips operates in the health technology sector, focusing on improving people's health and well-being through meaningful innovation. The company aims to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
Company Size: Philips is a large multinational corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse teams and projects.
Founded: Philips was founded in 1891 and has since grown into a global leader in health technology, with a strong focus on innovation and sustainability.
Company Description:
Company Specialties:
Company Website: https://www.philips.com/
ASSUMPTION: Philips is a well-established company with a strong focus on innovation and sustainability. The company's size and global presence offer opportunities for career growth and exposure to diverse teams and projects.
Career Level: Senior Manager/ Director level, with the potential for career progression within the digital marketing function or into a broader leadership role
Reporting Structure: The role reports directly to the Head of Marketing for the Grooming & Beauty business unit and may have matrixed reporting relationships with other functions, such as R&D and commercial teams
Work Arrangement: Hybrid work arrangement, with the option to work remotely for up to 2 days per week
Growth Opportunities:
ASSUMPTION: The role offers significant growth opportunities for the right candidate, with the potential for career progression within the digital marketing function or into a broader leadership role. The role also provides opportunities to work on cross-functional projects and gain exposure to other areas of the business.
Office Type: Hybrid work environment, with the option to work remotely for up to 2 days per week
Office Location(s): Amsterdam, Noord-Holland, Netherlands
Geographic Context:
Work Schedule: Full-time (40 hours per week), with the option to work remotely for up to 2 days per week
ASSUMPTION: The hybrid work arrangement offers flexibility and a good work-life balance, while still providing opportunities for collaboration and face-to-face interaction with team members and stakeholders.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Consumer Engagement, AI, Data Analytics, Team Leadership, Digital Transformation, Consumer Insights, Market Trends, Performance Optimization, Stakeholder Management, Agility, Digital Ecosystems, Mobile Applications
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, digital marketing expertise, leadership skills, and cultural fit. Candidates should be prepared to discuss their digital marketing strategy and approach to consumer engagement, as well as their ability to lead and manage high-performing teams.
ASSUMPTION: The role will require proficiency in marketing automation platforms, CRM systems, data analytics and visualization tools, project management tools, and collaboration and communication tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Philips values a customer-first approach, quality, respect, integrity, and sustainability. The ideal candidate will be collaborative, agile, data-driven, innovative, results-focused, and accountable, with a strong track record of driving digital transformation and consumer engagement in the FMCG or beauty industries.
ASSUMPTION: The role presents several challenges, including balancing strategic thinking with hands-on execution, managing a diverse team, navigating a complex organization, driving change, and ensuring alignment with global and local teams. The ideal candidate will be able to thrive in a dynamic, fast-paced environment and overcome these challenges.
ASSUMPTION: This role is unique in its focus on digital consumer marketing within the Grooming & Beauty category for a global health technology company. Similar roles may include digital marketing director roles within consumer goods, beauty, or healthcare industries, but may not have the same focus on digital transformation and consumer engagement within a specific category.
ASSUMPTION: The role will involve a range of projects, from developing and implementing digital-first consumer propositions to optimizing digital marketing performance and collaborating with global and local teams.
ASSUMPTION: The interview should focus on understanding the digital marketing strategy for the Grooming & Beauty category, the role's fit within that strategy, and the opportunities for collaboration and improvement. Candidates should also ask about the key priorities for the role in the first 90 days, the company's approach to professional development and career growth, and its approach to digital transformation and innovation.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.