📌 Core Information
🔹 Job Title: Digital Content Editor
🔹 Company: Ikano-Retail
🔹 Location: Mexico City, Ciudad de México, Mexico
🔹 Job Type: Full-time
🔹 Category: Retail
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing IKEA country websites and mobile apps for optimal customer experience
- Ensuring content quality, consistency, and navigation structure
- Collaborating with various functions to enhance online customer journey
- Planning and project management for web content projects and campaigns
- Staying updated with web content best practices and online market trends
ASSUMPTION: This role requires a strong understanding of web content management, user-centric design, and effective communication skills. Familiarity with IKEA's brand values and products is also beneficial.
📋 Key Responsibilities
✅ Maintain IKEA website and mobile apps by coordinating content changes, internal search optimization, and translation work
✅ Ensure all 'in life' content reflects IKEA brand guidelines, values, and quality standards
✅ Plan and schedule content updates, agreeing on and following up on deadlines
✅ Ensure translated content is accurate, creative, and meets IKEA tone of voice
✅ Collaborate with various functions to define and develop relevant local content
✅ Support and take full ownership of planning and project management for web content projects and campaigns
✅ Work closely with the Web Merchandiser to secure commerciality online
✅ Stay updated with the latest tools, applications, and ways of working in the IKEA Retail package
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple content projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Journalism, or a related field
Experience: 2-5 years of experience in web content management, digital marketing, or a similar role
Required Skills:
- Proven experience in web content management
- Strong understanding of web content best practices and online market trends
- Excellent communication skills, both verbal and written
- Ability to simplify and explain complex issues and procedures
- Excellent troubleshooting and problem-solving skills
- Familiarity with IKEA's brand values and products
- Knowledge of content management systems
Preferred Skills:
- Basic understanding of web coding
- Knowledge of SEO and keyword strategies
- Experience with project management tools
ASSUMPTION: Candidates with a strong portfolio showcasing their web content management skills and experience will be prioritized.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be MXN 40,000 - 60,000 per month, based on industry standards for a Digital Content Editor with 2-5 years of experience in Mexico City.
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on IKEA products
- Opportunities for professional growth and development
Working Hours: Full-time position, typically working 40 hours per week, Monday to Friday. Some flexibility may be available for remote work.
ASSUMPTION: Salary and benefits may vary based on individual performance, experience, and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically home furnishing and design
Company Size: Ikano-Retail is part of the Ikano Group, which has around 8,000 co-workers in 11 countries. This size allows for a diverse range of opportunities and a strong global presence while maintaining a family-like culture.
Founded: Ikano Group was established in 1988, with Ikano-Retail operating as a franchisee owned by the Kamprad family that founded IKEA.
Company Description:
- Ikano-Retail focuses on developing, owning, and operating shopping centers anchored by IKEA, creating walkable communities by including residential, office, and other types of real estate in their development plans.
- The company works towards making sustainability a natural part of their everyday work and is active in their communities, driving and supporting social initiatives that benefit children, women, and the environment.
- Ikano-Retail is guided by their mission to simplify the many people's lives by working together to create relevant, affordable, and sustainable solutions based on fair terms.
Company Specialties:
- Real estate development and management
- Retail and home furnishing
- Production and data analytics
Company Website: https://group.ikano
ASSUMPTION: Ikano-Retail's focus on sustainability and community involvement may provide opportunities for candidates interested in making a positive impact alongside their career growth.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development within the company
Reporting Structure: This role reports directly to the Web Manager and collaborates with various functions, such as PR, marketing, customer relations, sales, and e-commerce teams
Work Arrangement: On-site, with some flexibility for remote work depending on the role and company policy
Growth Opportunities:
- Progression to a senior or management role within the digital content team
- Expansion into other areas of the business, such as marketing, PR, or e-commerce
- Opportunities to work on international projects and gain global experience
ASSUMPTION: Ikano-Retail's global presence and diverse range of opportunities may provide candidates with a clear path for career progression and growth.
🌍 Location & Work Environment
Office Type: Ikano-Retail's office in Mexico City is a modern, collaborative workspace that encourages creativity and innovation
Office Location(s): Calle Oriente 158, Moctezuma 2da Secc, Ciudad de México, CDMX, Mexico
Geographic Context:
- Mexico City is the capital and most populous city of Mexico, with a vibrant cultural scene and a diverse range of neighborhoods
- The city is known for its rich history, delicious food, and bustling nightlife
- Mexico City offers a mix of urban and natural environments, with numerous parks, museums, and historical sites
Work Schedule: Full-time position, typically working 40 hours per week, Monday to Friday. Some flexibility may be available for remote work.
ASSUMPTION: Mexico City's vibrant culture and diverse environment may provide candidates with a unique and enriching work experience.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Web Manager and a team member from the digital content team
- Final interview with the Country Retail Manager
Key Assessment Areas:
- Web content management skills and experience
- Communication and collaboration abilities
- Problem-solving and troubleshooting skills
- Cultural fit and alignment with IKEA's brand values
Application Tips:
- Tailor your resume and cover letter to highlight your web content management skills and experience
- Include specific examples of your work and achievements in web content management
- Demonstrate your understanding of IKEA's brand values and products in your application materials
ATS Keywords: Web content management, digital marketing, IKEA, brand guidelines, user-centric design, SEO, project management
ASSUMPTION: Ikano-Retail's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.
🛠️ Tools & Technologies
- Content management systems (e.g., Adobe Experience Manager, Sitecore, or similar)
- SEO tools (e.g., Google Search Console, SEMrush, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Candidates should have experience with relevant web content management tools and be open to learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Simplicity
- Togetherness
- Daringness
- Cost-consciousness
- Respect
Work Style:
- Collaborative and team-oriented
- Adaptable and open to change
- Results-driven and focused on continuous improvement
- Customer-centric and committed to delivering exceptional customer experiences
Self-Assessment Questions:
- How do you embody IKEA's values in your daily work?
- Describe a time when you had to adapt to a significant change in a project or work environment. How did you handle it?
- How do you prioritize and manage multiple content projects simultaneously?
ASSUMPTION: Ikano-Retail places a strong emphasis on cultural fit and values-driven decision-making in their hiring process.
⚠️ Potential Challenges
- Managing multiple content projects simultaneously, requiring strong organizational skills
- Working with various functions and stakeholders, necessitating excellent communication and collaboration abilities
- Keeping up with the latest web content best practices and online market trends, demanding continuous learning and adaptation
- Ensuring content accuracy and consistency across multiple platforms and languages, requiring attention to detail and quality control
ASSUMPTION: Ikano-Retail's fast-paced and dynamic work environment may present challenges that require candidates to be adaptable, proactive, and resilient.
📈 Similar Roles Comparison
- Compared to other digital content roles, this position places a stronger emphasis on project management and collaboration with various functions
- IKEA's global presence and brand recognition provide unique opportunities for candidates interested in working for a well-established, international company
- This role offers a clear path for career progression and growth within the company, with opportunities to expand into other areas of the business
ASSUMPTION: Ikano-Retail's unique combination of global presence, strong brand, and diverse range of opportunities sets it apart from other companies in the retail industry.
📝 Sample Projects
- Managing a website redesign project, including planning, scheduling, and coordinating content updates across multiple platforms and languages
- Developing and implementing a content strategy to improve user engagement and drive online sales
- Collaborating with the marketing team to create and execute a content marketing campaign, including blog posts, social media posts, and email newsletters
ASSUMPTION: Ikano-Retail's diverse range of projects and initiatives provides candidates with opportunities to gain experience in various aspects of web content management and digital marketing.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role collaborate with other functions, such as marketing, PR, and e-commerce?
- What opportunities are there for professional growth and development within the company?
- How does Ikano-Retail support work-life balance for its employees?
- What are the biggest challenges facing the digital content team currently, and how can this role help address them?
ASSUMPTION: Ikano-Retail's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values, as well as their ability to contribute to the team's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your web content management skills and experience
- Prepare examples of your work and achievements in web content management to showcase during the interview
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
