📌 Core Information
🔹 Job Title: Digital Content Editor
🔹 Company: NASCAR
🔹 Location: Charlotte, NC
🔹 Job Type: Full-Time
🔹 Category: Spectator Sports
🔹 Date Posted: June 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Editing and enhancing digital show content for various social media platforms
- Adapting long-form show content into engaging, platform-optimized clips
- Collaborating with producers, talent, and graphic designers to ensure consistency
- Staying current with social media trends and video editing tools
- Editing full shows for publishing on YouTube, FAST channels, and other content platforms
ASSUMPTION: This role requires a strong understanding of social media platforms, video editing, and storytelling to create engaging content that resonates with audiences.
📋 Key Responsibilities
✅ Edit and adapt digital show content for various social media platforms with speed, precision, and creativity
✅ Identify standout moments within digital shows that resonate with social audiences and align with platform trends
✅ Apply expert-level knowledge of platform best practices to format and enhance videos for maximum engagement
✅ Maintain the tone and identity of each digital show while tailoring content to the nuances of each platform
✅ Collaborate with producers, talent, and graphic designers to ensure consistency
✅ Stay current with social media trends, algorithm changes, and video editing tools to inform creative decisions
✅ Edit full shows to publish on YouTube, FAST channels, and other content platforms
ASSUMPTION: The ideal candidate will have a strong work ethic, be able to work quickly under tight deadlines, and maintain high creative standards.
🎯 Required Qualifications
Education: Bachelor’s degree (B.A.) from a four-year college or university
Experience: Three (3) years editing experience and/or training specifically for social media platforms
Required Skills:
- Proficient in company-provided hardware and software, including Microsoft Office Suite
- Demonstrated expertise with editing software such as Adobe Premiere Pro, After Effects, or equivalent
- Deep understanding of YouTube, TikTok, Instagram Reels, and X – including platform specs, trends, and audience behavior
- Strong storytelling instincts and a sharp eye for what performs well on social media
- Ability to work quickly under tight deadlines while maintaining high creative standards
- Excellent communication skills and collaborative mindset
Preferred Skills:
- Experience with NASCAR or motorsports content
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with Adobe Creative Suite and a strong portfolio showcasing social media content would be highly desirable.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (Based on industry standards for a Digital Content Editor with 2-5 years of experience in the Charlotte, NC area)
Benefits:
- Competitive salaries
- Solid benefits package focused on wellness
- Opportunities for growth and development
Working Hours: Full-time, Monday-Friday, with occasional weekend work as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Charlotte, NC area. Actual salary may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Spectator Sports
Company Size: 5,001-10,000 employees
Founded: 1948
Company Description:
- NASCAR is the sanctioning body for the No. 1 form of motorsports in the United States
- Owns 14 major motorsports entertainment facilities and sanctions races in multiple national and international series
- Offers highly competitive salaries, a solid benefits package, and opportunities for growth and development
Company Specialties:
- Stock car auto racing
- Motorsports entertainment
- Sports marketing
Company Website: careers.nascar.com
ASSUMPTION: NASCAR is a well-established company with a strong brand in the motorsports industry, offering a dynamic work environment for passionate individuals.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Digital Content Manager
Work Arrangement: On-site, with occasional travel (less than 5%)
Growth Opportunities:
- Potential to move into a management role or specialize in a specific content area
- Opportunities to work on high-profile events and projects
- Chance to develop skills in related areas, such as graphic design or social media strategy
ASSUMPTION: This role offers opportunities for career growth and development within the company, as well as the chance to work on high-profile events and projects.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): Charlotte, NC
Geographic Context:
- Charlotte, NC is the largest city in the state and offers a diverse range of cultural, recreational, and dining options
- The city is home to several major corporations and has a thriving job market
- Charlotte has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with occasional weekend work as needed
ASSUMPTION: Charlotte, NC offers a vibrant urban environment with a lower cost of living compared to other major cities on the East Coast.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the Digital Content Manager and a team member
- Final interview with the Director of Digital Content
Key Assessment Areas:
- Editing and storytelling skills
- Understanding of social media platforms and trends
- Communication and collaboration abilities
- Cultural fit with the NASCAR brand and company values
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on social media content creation and editing
- Tailor your cover letter to demonstrate your passion for NASCAR and motorsports
- Include a portfolio or links to your previous work showcasing your editing and storytelling abilities
ATS Keywords: Digital Content Editor, Social Media, Video Editing, Adobe Premiere Pro, After Effects, NASCAR, Motorsports, Storytelling, Platform Optimization, Trend Analysis, Audience Engagement
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on editing and storytelling skills, as well as a passion for NASCAR and motorsports.
🛠️ Tools & Technologies
- Adobe Premiere Pro
- Adobe After Effects
- Microsoft Office Suite
- Social media platforms (YouTube, TikTok, Instagram, X)
ASSUMPTION: Proficiency in Adobe Creative Suite and Microsoft Office Suite is required for this role, with a strong preference for candidates with experience using social media management tools.
👔 Cultural Fit Considerations
Company Values:
- Passion for motorsports
- Collaboration and teamwork
- Innovation and creativity
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you have a deep understanding of and passion for motorsports, specifically NASCAR?
- Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
- Do you have strong storytelling instincts and a sharp eye for what performs well on social media?
ASSUMPTION: A strong cultural fit for this role would include a passion for motorsports, a collaborative work style, and a focus on innovation and creativity.
⚠️ Potential Challenges
- Working in a fast-paced environment with tight deadlines
- Keeping up with rapidly changing social media trends and algorithms
- Maintaining a consistent brand voice across multiple platforms and content types
- Occasional weekend work or travel may be required
ASSUMPTION: The fast-paced nature of the role and the need to keep up with changing trends may present challenges, but also offers opportunities for growth and learning.
📈 Similar Roles Comparison
- This role is unique to NASCAR, as it focuses specifically on motorsports content and the NASCAR brand
- Similar roles in other industries may include Social Media Content Creator, Video Editor, or Digital Content Producer
- Career path for this role may include moving into a management position or specializing in a specific content area
ASSUMPTION: While this role is unique to NASCAR, similar roles in other industries may offer comparable opportunities for growth and development.
📝 Sample Projects
- Editing highlights from a NASCAR race to create engaging content for social media platforms
- Adapting a long-form interview with a NASCAR driver into a series of short, shareable clips for social media
- Creating a sizzle reel to promote an upcoming NASCAR event or series
ASSUMPTION: Sample projects for this role would involve editing and adapting content for various social media platforms, with a focus on storytelling and audience engagement.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the digital content team currently, and how can this role help address them?
- How does this role collaborate with other departments, such as marketing, public relations, or production?
- What opportunities are there for growth and development within the digital content team or the company as a whole?
- How does NASCAR support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does that manifest in the digital content team?
ASSUMPTION: Asking thoughtful questions during the interview process can help demonstrate your interest in the role and the company, as well as provide valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, focusing on social media content creation and editing
- Write a cover letter that demonstrates your passion for NASCAR and motorsports, and explains how your background and skills make you a strong fit for this role
- Include a portfolio or links to your previous work showcasing your editing and storytelling abilities
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
