📌 Core Information
🔹 Job Title: Digital Content Lead
🔹 Company: CIBC
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: Full-Time, Hybrid (1-3 days on-site)
🔹 Category: Banking & Finance
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing, writing, editing, and proofreading content for digital platforms
- Managing editorial content delivery and ensuring cross-site consistency
- Collaborating with cross-functional teams in an agile/iterative design & development environment
- Building and managing complex stakeholder relationships
- Contributing to content strategy and digital content design
ASSUMPTION: This role requires a strong background in digital content creation and management, with a focus on user experience and accessibility. The ideal candidate will have experience working in a collaborative, agile environment and be comfortable managing multiple projects and stakeholders.
📋 Key Responsibilities
✅ Develop, write, edit, and proofread online materials related to digital platforms, adhering to CIBC brand standards, accessibility guidelines, and cross-site consistency
✅ Manage and support the end-to-end process for writing and delivering content materials and client communications, including editorial review and approvals by stakeholders
✅ Implement and execute the content component of all projects by working collaboratively with key team members within an agile/iterative design & development environment
✅ Build and manage complex stakeholder relationships, ensuring all partners and stakeholders are appropriately engaged and updated on all content-related deliverables
✅ Contribute to content strategy by taking an active role in identifying site improvements, recommending strategic content placement, and delivering a cohesive and compelling experience to clients
ASSUMPTION: This role requires strong writing, editing, and project management skills, as well as the ability to work effectively with various stakeholders and teams. The ideal candidate will have experience in digital content creation and management, with a focus on user experience and accessibility.
🎯 Required Qualifications
Education: Degree/Diploma in English, Journalism, or Communications
Experience: 5+ years in a writing/editorial environment, preferably in digital UX/technical writing
Required Skills:
- Proven experience in managing and executing end-to-end editorial content delivery
- Strong attention to detail and exceptional interpersonal skills
- Familiarity with accessibility standards
- Ability to work within tight deadlines and manage multiple projects
Preferred Skills:
- Experience with accessibility tools and guidelines
- Familiarity with agile/iterative design & development methodologies
- Knowledge of CIBC brand standards and style guides
ASSUMPTION: The ideal candidate will have a strong background in digital content creation and management, with a focus on user experience and accessibility. Experience working in a banking or financial services environment is a plus but not required.
💰 Compensation & Benefits
Salary Range: CAD 80,000 - 120,000 per year (Based on industry standards for a Digital Content Lead role in Toronto)
Benefits:
- Competitive salary and incentive pay
- Banking benefits and benefits program
- Defined benefit pension plan and employee share purchase plan
- Vacation offering and wellbeing support
- Social recognition program
Working Hours: 37.5 hours per week, with flexibility for a hybrid work arrangement (1-3 days on-site)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Digital Content Lead role in Toronto. Actual compensation may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Banking & Financial Services
Company Size: 10,001+ employees (Large enterprise)
Founded: 1867 (Headquarters in Toronto, Ontario)
Company Description:
- CIBC is a leading Canadian-based global financial institution with a presence in 15 countries
- CIBC offers a full range of financial products and services to consumers, corporations, and institutions
- CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong
Company Specialties:
- Retail Banking
- Business Banking
- Wealth Management
- Wholesale Banking
Company Website: www.cibc.com
ASSUMPTION: CIBC is a large, established financial institution with a global presence. Working at CIBC offers opportunities for career growth and development within a diverse and inclusive environment.
📊 Role Analysis
Career Level: Mid-level to Senior
Reporting Structure: Reports to Senior Manager, Digital Content
Work Arrangement: Hybrid (1-3 days on-site per week)
Growth Opportunities:
- Potential to take on more responsibilities and advance within the Digital Content team
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Access to professional development and training opportunities
ASSUMPTION: This role offers opportunities for career growth and development within a large, established financial institution. The ideal candidate will be proactive, self-motivated, and eager to take on new challenges.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art technology and amenities
Office Location(s): CIBC Square, 81 & 141 Bay, Toronto, Ontario, CA
Geographic Context:
- Toronto is a multicultural city with a vibrant arts and culture scene
- CIBC Square is a state-of-the-art, LEED-certified office tower located in the heart of downtown Toronto
- CIBC offers a hybrid work arrangement, allowing employees to work from home or on-site
Work Schedule: Monday to Friday, 8:30 AM to 5:00 PM (with flexibility for a hybrid work arrangement)
ASSUMPTION: CIBC offers a modern, collaborative work environment with state-of-the-art technology and amenities. The hybrid work arrangement provides flexibility for employees to balance their work and personal lives.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-person or virtual interview with the hiring team
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Writing and editing skills
- Project management and organizational skills
- Stakeholder management and communication skills
- Cultural fit and alignment with CIBC values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Showcase your portfolio or examples of your digital content work, if applicable
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, stakeholder management, and adaptability
- Research CIBC's company culture and values to demonstrate your fit and enthusiasm for the role
ATS Keywords: Digital Content, Content Lead, Writing, Editing, Project Management, Stakeholder Management, User Experience, Accessibility, Banking, Financial Services
ASSUMPTION: The interview process for this role will focus on assessing the candidate's writing and editing skills, project management and organizational skills, stakeholder management and communication skills, and cultural fit and alignment with CIBC values.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Jira, Trello)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Google Workspace)
- Accessibility testing tools (e.g., WAVE, Lighthouse)
ASSUMPTION: The ideal candidate will have experience with content management systems, project management tools, collaboration and communication tools, and accessibility testing tools. Familiarity with industry-standard tools and technologies is preferred but not required.
👔 Cultural Fit Considerations
Company Values:
- Trust: We earn the trust of our clients and team members by being open, honest, and accountable
- Teamwork: We work together to achieve common goals and create a positive work environment
- Accountability: We take ownership for our actions and deliver on our commitments
Work Style:
- Collaborative: We work together to achieve common goals and create a positive work environment
- Agile: We adapt to change and embrace new technologies to stay competitive and innovative
- Client-focused: We prioritize the needs and preferences of our clients and strive to exceed their expectations
Self-Assessment Questions:
- How do you demonstrate trust and accountability in your current or previous role?
- Can you provide an example of a time when you worked collaboratively with a team to achieve a common goal?
- How do you prioritize the needs and preferences of clients in your current or previous role?
ASSUMPTION: CIBC values trust, teamwork, and accountability. The ideal candidate will be open, honest, and accountable, work well in a collaborative environment, and prioritize the needs and preferences of clients.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders with tight deadlines
- Working in a large, matrixed organization with complex stakeholder relationships
- Adapting to change and embracing new technologies in a rapidly evolving digital landscape
- Balancing work and personal life in a hybrid work arrangement
ASSUMPTION: The ideal candidate will be proactive, self-motivated, and able to manage multiple projects and stakeholders effectively. They will also be comfortable working in a large, matrixed organization and adapting to change in a rapidly evolving digital landscape.
📈 Similar Roles Comparison
- This role is similar to a Digital Content Specialist or UX Content Strategist, but with a greater focus on managing editorial content delivery and stakeholder relationships
- In the banking and financial services industry, this role may have different titles, such as Digital Content Manager or Content Strategist (Digital)
- Career progression for this role may include advancing to a Senior Digital Content Manager or Content Director
ASSUMPTION: This role is similar to other digital content roles in the industry, but with a greater focus on managing editorial content delivery and stakeholder relationships. The ideal candidate will have experience in a similar role or a related field.
📝 Sample Projects
- Redesigning the user interface and user experience of a banking mobile application, including content updates and accessibility improvements
- Developing and implementing a content strategy for a new digital banking platform, including user personas, user journey mapping, and content audits
- Managing the end-to-end content delivery process for a major banking product launch, including stakeholder communication and approvals
ASSUMPTION: These sample projects are representative of the types of projects a Digital Content Lead may work on at CIBC. The ideal candidate will have experience with similar projects or related content initiatives.
❓ Key Questions to Ask During Interview
- Can you describe the digital content team and how it collaborates with other departments?
- How does CIBC support the professional development and growth of its digital content team members?
- What are the biggest challenges facing the digital content team currently, and how can this role help address them?
- How does CIBC measure the success of its digital content initiatives, and how can this role contribute to that success?
- What is the work-life balance like for this role, and how does CIBC support its employees in achieving it?
ASSUMPTION: These key questions will help the candidate better understand the role, the team, and the company culture. The ideal candidate will be proactive, inquisitive, and eager to learn more about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, stakeholder management, and adaptability
- Research CIBC's company culture and values to demonstrate your fit and enthusiasm for the role
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
