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Digital Content Lead, Relay Product Insights

Amazon
Full-time
On-site
Atlanta, Georgia, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Content Lead, Relay Product Insights

πŸ”Ή Company: Amazon

πŸ”Ή Location: Atlanta, Georgia, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Software Development

πŸ”Ή Date Posted: April 21, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging content to drive digital adoption of Amazon Relay products
  • Collaborating with stakeholders to launch end-user facing content
  • Monitoring deployed content to ensure a positive user experience
  • Continuously learning and adapting to new editing tools and workflows

ASSUMPTION: This role requires a strong understanding of digital content creation and the ability to quickly learn and adapt to new tools and workflows. It also necessitates excellent communication skills to collaborate effectively with global stakeholders.

πŸ“‹ Key Responsibilities

βœ… Create engaging content to drive digital adoption of Amazon Relay products

βœ… Collaborate with stakeholders to launch end-user facing content

βœ… Monitor deployed content to ensure a positive user experience

βœ… Continuously learn and adapt to new editing tools and workflows

βœ… Contact stakeholders globally to provide status reports, communicate relevant information, and escalate issues when needed

βœ… Perform regular checks on deployed content to qualify the user experience and report results

ASSUMPTION: This role requires a high level of attention to detail, strong communication skills, and the ability to work well under pressure to meet operational metrics and service level agreements (SLAs).

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 2-5 years of experience in digital content creation

Required Skills:

  • Exposure to HTML/CSS
  • Proficiency in PowerPoint and graphics editing software
  • Basic data analytics skills
  • Attention to detail
  • Good communication skills
  • Professional demeanor

Preferred Skills:

  • Experience with user facing software and operation workflow tools
  • Familiarity with operations metrics like productivity, quality, and service level agreements (SLAs)

ASSUMPTION: Candidates with experience in a similar role or industry will have a competitive advantage. Familiarity with Amazon's operations and workflows would also be beneficial.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for a Digital Content Lead role with 2-5 years of experience in the Atlanta area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Paid time off and holidays
  • Employee discounts

Working Hours: Full-time, typically 40 hours per week, with flexibility for occasional overtime as needed

ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. Amazon is known for offering competitive benefits packages.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Amazon operates in the e-commerce, retail, and technology sectors, with a focus on innovation, customer obsession, and operational excellence.

Company Size: Amazon is a large corporation with over 1,000,000 employees worldwide. This size offers opportunities for growth and career advancement but may also result in a more structured work environment.

Founded: Amazon was founded in 1994 by Jeff Bezos and initially focused on online book sales. It has since expanded into a global e-commerce platform, offering a wide range of products and services.

Company Description:

  • Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
  • The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
  • Amazon's mission is to be Earth's most customer-centric company, with a focus on delighting customers through innovative products and services.

Company Specialties:

  • E-commerce
  • Retail
  • Operations
  • Internet

Company Website: https://www.amazon.com/

ASSUMPTION: Amazon's large size and diverse product offerings provide numerous opportunities for career growth and development. However, the company's fast-paced and competitive environment may also present challenges for some applicants.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level career stage, requiring several years of experience in digital content creation and related fields.

Reporting Structure: The Digital Content Lead will report directly to the manager of the Relay Product Insights team and may oversee junior content creators or interns.

Work Arrangement: This role is on-site, with the expectation that the employee will work from Amazon's Atlanta office. However, there may be opportunities for occasional remote work or flexible scheduling.

Growth Opportunities:

  • Advancement to a senior content role or management position within Amazon's content creation teams
  • Expansion into related fields, such as user experience (UX) design or content strategy
  • Opportunities to work on high-impact projects and gain exposure to various aspects of Amazon's operations

ASSUMPTION: This role offers significant opportunities for career growth and development within Amazon's content creation teams. However, advancement may depend on the candidate's performance, initiative, and alignment with Amazon's company values.

🌍 Location & Work Environment

Office Type: Amazon's Atlanta office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 86 5th St NW, Atlanta, GA 30308, United States

Geographic Context:

  • Atlanta is the capital and most populous city of the U.S. state of Georgia, with a diverse population of over 5 million residents.
  • The city is known for its vibrant arts scene, historic sites, and culinary offerings, providing ample opportunities for recreation and cultural experiences.
  • Atlanta's climate is humid subtropical, with mild winters and hot, humid summers, making it an attractive destination for outdoor enthusiasts.

Work Schedule: The work schedule for this role is typically Monday through Friday, with standard business hours. However, the candidate may be required to work occasional overtime or be on call to address urgent content issues.

ASSUMPTION: Working in a large, urban environment like Atlanta offers numerous benefits, including access to diverse cultural experiences, a robust job market, and ample opportunities for professional networking. However, the cost of living in Atlanta may be higher than in smaller cities or rural areas.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with a recruiter
  • Technical assessment or content creation challenge
  • In-person or video interview with the hiring manager and team members
  • Final decision and offer

Key Assessment Areas:

  • Content creation skills and portfolio
  • Technical proficiency with relevant software and tools
  • Communication and collaboration skills
  • Problem-solving abilities and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Include a portfolio or examples of your content creation work, if available
  • Prepare for the technical assessment or content creation challenge by reviewing relevant tools and workflows
  • Research Amazon's company culture and values to demonstrate your fit for the organization

ATS Keywords: Digital Content Creation, Editing Tools, User Facing Software, Operations Metrics, Stakeholder Communication, Graphics Editing Software, Data Analytics, Attention to Detail, Communication Skills, Professional Demeanor

ASSUMPTION: Amazon's application process is typically competitive and may involve multiple rounds of interviews and assessments. Applicants should be prepared to demonstrate their skills and qualifications throughout the process.

πŸ› οΈ Tools & Technologies

  • HTML/CSS
  • PowerPoint
  • Graphics editing software (e.g., Adobe Creative Suite, Sketch, Figma)
  • Basic data analytics tools (e.g., Excel, Google Analytics)
  • User facing software and operation workflow tools (specific tools may vary)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's workflows and Amazon's broader operations. Candidates should be prepared to learn and adapt to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Passion for invention
  • Commitment to operational excellence
  • Long-term thinking

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and innovative
  • Focused on delivering results and meeting operational metrics
  • Adaptable and willing to learn new tools and workflows

Self-Assessment Questions:

  • How do you demonstrate customer obsession in your content creation process?
  • Can you provide an example of a time when you had to learn a new tool or workflow quickly and successfully?
  • How do you balance meeting operational metrics with maintaining a high level of quality in your content creation?

ASSUMPTION: Amazon's company culture is fast-paced, innovative, and customer-focused. Candidates should be prepared to demonstrate their alignment with these values and work styles throughout the application process.

⚠️ Potential Challenges

  • Meeting tight deadlines and operational metrics while maintaining a high level of quality in content creation
  • Adapting to new tools and workflows quickly and efficiently
  • Communicating effectively with global stakeholders and managing expectations
  • Working in a large, fast-paced organization with a high degree of change and growth

ASSUMPTION: These challenges are inherent to the role and the organization, and candidates should be prepared to address them proactively and strategically.

πŸ“ˆ Similar Roles Comparison

  • This role is unique to Amazon's Relay Product Insights team and may differ from similar content creation roles in other organizations or teams within Amazon
  • Industry-specific context: Amazon's focus on operational excellence and customer obsession sets it apart from other e-commerce and retail companies
  • Career path comparison: This role offers opportunities for career growth and development within Amazon's content creation teams and related fields

ASSUMPTION: Candidates should research Amazon's unique culture and operations to understand how this role differs from similar positions in other organizations.

πŸ“ Sample Projects

  • Creating engaging onboarding content for new users of Amazon Relay products
  • Developing user guides and tutorials to improve user experience and adoption of Amazon Relay features
  • Collaborating with stakeholders to launch end-user facing content for new Amazon Relay product releases or updates

ASSUMPTION: These sample projects are representative of the types of content creation tasks the Digital Content Lead may be responsible for in this role. However, the specific projects and priorities may vary depending on the team's needs and Amazon's broader operations.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics of the Relay Product Insights team?
  • How does this role fit into Amazon's broader content creation and operations strategies?
  • What are the most significant challenges facing the Relay Product Insights team currently, and how can this role address them?
  • How does Amazon support the professional development and growth of its content creation team members?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and Amazon's broader operations. Candidates should tailor their questions to the specific organization and role they are interviewing for.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Amazon Jobs website
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the technical assessment or content creation challenge by reviewing relevant tools and workflows
  • Research Amazon's company culture and values to demonstrate your fit for the organization
  • Follow up with the recruiter or hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.