Digital Content Manager

📌 Core Information

🔹 Job Title: Digital Content Manager

🔹 Company: Eli Lilly and Company

🔹 Location: Indianapolis, Indiana

🔹 Job Type: Full-Time

🔹 Category: Digital Marketing & Communications

🔹 Date Posted: May 16, 2025

🔹 Experience Level: Mid-Senior Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for internal and external Global Communications initiatives
• Crafting impactful storytelling that resonates with diverse audiences
• Managing multiple projects and collaborating with cross-functional teams
• Ensuring content aligns with communication strategies and business goals

ASSUMPTION: This role requires strong project management skills, adaptability, and the ability to work effectively with various stakeholders.

📋 Key Responsibilities

✅ Create high-quality, engaging content for internal and external audiences across various channels

✅ Collaborate with Communications directors and subject matter experts to develop cohesive and impactful storytelling

✅ Manage multiple initiatives, ensuring content is tailored for diverse channels and audiences while reflecting the brand's voice

✅ Oversee project timelines, working collaboratively with cross-functional teams to meet deadlines

✅ Stay updated on industry trends and refine content strategies accordingly

ASSUMPTION: This role may require occasional travel for meetings or events as business needs arise.

🎯 Required Qualifications

Education: Bachelor’s degree in communications, journalism, public relations, marketing, or a related field

Experience: 3+ years of experience in employee communications, internal communications, or corporate communications

Required Skills:

• Strong writing and editing skills
• Understanding of internal communication strategies
• Employee engagement expertise
• Proficiency in digital communication tools
• Change management knowledge
• Cultural awareness
• Brand strategy insight
• Editorial calendar management
• Research and analysis skills
• Creative thinking and relationship-building skills
• Adaptability and vendor management
• Leadership skills and budget management

Preferred Skills:

• Knowledge of various internal digital communication and PR tactics
• Understanding of on-trend video and photo content creation
• Experience with content management systems and publishing platforms
• Proficiency in Adobe design, content, and PM software, including Workfront
• Experience working in a complex corporate environment
• Experience working in a highly regulated industry
• Event planning experience
• Content marketing knowledge, including SEO and audience targeting
• Understanding of social media platforms and strategies for audience engagement and growth

ASSUMPTION: A writing portfolio will be required for this role.

💰 Compensation & Benefits

Salary Range: $88,500 - $129,800 (Estimated based on industry standards for a mid-senior level digital content manager in Indianapolis)

Benefits:

• 401(k) and pension plans
• Vacation benefits
• Medical, dental, vision, and prescription drug benefits
• Flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts)
• Life insurance and death benefits
• Time off and leave of absence benefits
• Well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities)

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's education, experience, skills, and geographic location.

📌 Applicant Insights

🔍 Company Context

Industry: Eli Lilly and Company is a global healthcare leader in the pharmaceutical manufacturing industry, with a focus on developing and delivering medicines that make life better for people around the world.

Company Size: Eli Lilly and Company has 10,001+ employees, providing a large and diverse work environment.

Founded: Eli Lilly and Company was founded in 1876 by Colonel Eli Lilly.

Company Description:

• Eli Lilly and Company is committed to helping individuals with disabilities actively engage in the workforce, ensuring equal opportunities.
• The company offers employee resource groups (ERGs) that provide strong support networks for their members and are open to all employees.
• Eli Lilly and Company is an equal opportunity employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.

Company Specialties:

• Pharmaceutical Development
• Pharmaceuticals
• Biotech
• Biopharmaceuticals

Company Website: http://www.lilly.com/

ASSUMPTION: Eli Lilly and Company's mission and values focus on improving the lives of patients worldwide through innovative medicines and therapies.

📊 Role Analysis

Career Level: Mid-Senior Level

Reporting Structure: This role reports to the Senior Director of Content and Editorial, Global Communications.

Work Arrangement: On-site, with some international and domestic travel expected as conditions and business needs emerge.

Growth Opportunities:

• Potential career progression into senior leadership roles within the Global Communications department or related fields.
• Opportunities to work on high-impact projects and collaborate with diverse teams.
• Access to professional development resources and training programs.

ASSUMPTION: This role offers opportunities for professional growth and development within a large, established organization.

🌍 Location & Work Environment

Office Type: Corporate headquarters

Office Location(s): Lilly Corporate Center, Indianapolis, Indiana 46285, US

Geographic Context:

• Indianapolis is the capital and most populous city in Indiana, with a population of over 870,000 people.
• The city is known for its vibrant arts and culture scene, as well as its sports teams, including the Indianapolis Colts (NFL) and the Indiana Pacers (NBA).
• Indianapolis is also home to the world's second-largest children's museum and the largest privately funded zoo in the United States.

Work Schedule: Full-time, with some flexibility for remote work as needed.

ASSUMPTION: Indianapolis offers a diverse range of cultural, recreational, and entertainment options, providing a high quality of life for residents.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interviews with hiring managers and team members
• Final decision and offer

Key Assessment Areas:

• Writing and editing skills
• Understanding of internal communication strategies
• Cultural awareness and brand strategy insight
• Project management and leadership skills
• Adaptability and problem-solving abilities

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of your writing portfolio to showcase your skills and accomplishments.
• Research Eli Lilly and Company's mission, values, and culture to demonstrate your fit for the organization.
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.

ATS Keywords: Digital Content, Internal Communications, External Communications, Global Communications, Storytelling, Project Management, Leadership, Brand Strategy, Employee Engagement, Change Management, Cultural Awareness, Writing Portfolio

ASSUMPTION: Eli Lilly and Company's application process may vary depending on the role and the candidate's qualifications.

🛠️ Tools & Technologies

• Adobe design, content, and PM software, including Workfront
• Content management systems and publishing platforms
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: The required tools and technologies for this role may vary depending on the specific projects and initiatives the candidate will be working on.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Customer focus
• Inclusion
• Collaboration
• Caring

Work Style:

• Collaborative and team-oriented
• Adaptable and responsive to change
• Results-driven and focused on delivering high-quality work
• Committed to continuous learning and professional development

Self-Assessment Questions:

• How do your personal values align with Eli Lilly and Company's core values?
• Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
• How do you approach continuous learning and professional development in your current role?

ASSUMPTION: Eli Lilly and Company seeks candidates who are passionate about their work, committed to delivering excellence, and aligned with the company's mission and values.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to changes in communication strategies and priorities
• Working with diverse stakeholders and influencers across the organization
• Navigating a large, complex corporate environment

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• Compared to other digital content manager roles, this position offers a broader range of internal and external communication initiatives and a larger scale of projects.
• Industry-specific context: The pharmaceutical manufacturing industry is highly regulated, requiring strong attention to detail and adherence to compliance standards.
• Career path comparison: This role offers opportunities for professional growth and development within a large, established organization, with potential career progression into senior leadership roles within the Global Communications department or related fields.

ASSUMPTION: This role provides unique opportunities for professional growth and development within a large, established organization in the pharmaceutical manufacturing industry.

📝 Sample Projects

• Developing a comprehensive internal communication strategy for a company-wide rebranding initiative
• Creating engaging content for external channels, such as the company's website, social media platforms, and press releases, to raise brand awareness and drive customer engagement
• Managing a team of content creators to produce high-quality, on-brand content for various internal and external communication channels, ensuring consistency and alignment with the company's communication strategies and business goals

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the digital content manager may be involved in at Eli Lilly and Company.

❓ Key Questions to Ask During Interview

• What are the most pressing communication challenges facing the company, and how can this role address them?
• How does this role collaborate with other departments and teams within the organization?
• What opportunities are there for professional growth and development within this role and the Global Communications department?
• How does Eli Lilly and Company support work-life balance for its employees?
• What are the most rewarding aspects of working in the Global Communications department at Eli Lilly and Company?

ASSUMPTION: These interview questions will help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare examples of your writing portfolio to showcase your skills and accomplishments.
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
• If you are selected for the position, you will be contacted by the hiring manager to discuss the next steps in the onboarding process.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.