📌 Core Information
🔹 Job Title: Digital Content Producer
🔹 Company: Dentsu Creative
🔹 Location: London, England, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating and managing digital content for a major food retailer across various platforms
- Optimizing content for search engines and ensuring discoverability
- Collaborating with creative teams to produce video-first content
- Monitoring content performance and applying insights to refine future content
- Managing a digital content calendar and asset library
ASSUMPTION: This role requires a strong understanding of digital content production, SEO principles, and project management. Candidates should have experience in food, retail, or lifestyle e-commerce environments.
📋 Key Responsibilities
✅ Create, build, and optimize content for online platforms, the app, and in-store digital displays
✅ Upload and optimize recipes, editorial, and commercial content for SEO
✅ Monitor content performance using analytics tools and identify opportunities for regular optimization and innovation
✅ Maintain and update the digital content calendar and asset library
✅ Support the production of video-first content in collaboration with creative teams
✅ Provide digital admin support to the Digital Lead, including scheduling, reporting, and documentation
✅ Source and verify image rights, and manipulate images using basic Photoshop skills
✅ Refresh and maintain content across guides, collections, and feature pages to ensure discoverability and alignment with seasonal and campaign priorities
✅ Collaborate with editorial, design, and marketing teams to ensure consistency across all digital touchpoints
ASSUMPTION: The role requires a high level of attention to detail, strong communication skills, and the ability to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Communications, Journalism)
Experience: 3-5 years' experience in digital content production, ideally within food, retail, or lifestyle e-commerce environments
Required Skills:
- Proven ability to manage digital content from concept to delivery
- Strong writing and editing skills, with the ability to craft on-brand, engaging content across formats and channels
- Proficient in using CMS platforms (e.g., WordPress, AEM), project management software (e.g., Asana, Trello, Monday.com), and a working knowledge of HTML/CSS and UX best practices
- Solid understanding of SEO principles and confident in optimizing content for discoverability and performance
- Skilled in basic photography, image editing, and motion/video tools (e.g., Adobe Creative Suite, Canva, CapCut), with experience briefing creative assets when needed
- Confident interpreting content performance data and applying insights to refine future content
- Comfortable collaborating with designers, copywriters, and marketers, and managing feedback from stakeholders across departments
Preferred Skills:
- Fluency in additional languages
- Experience with accessibility standards
ASSUMPTION: Candidates should have a strong portfolio showcasing their digital content production skills and a proven track record of driving content performance.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (Based on industry standards for a Digital Content Producer with 3-5 years of experience in London)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Flexible working arrangements
Working Hours: Full-time, 40 hours per week (Flexible working hours may be available)
ASSUMPTION: The salary range is an estimate based on industry standards for a Digital Content Producer with the required experience level in London. The actual salary may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Dentsu Creative is a global creative agency network specializing in advertising services, marketing communications, and media planning and buying. They operate in over 145 countries and are fully integrated with dentsu’s Media and CXM capabilities.
Company Size: Dentsu is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Dentsu was founded in 1901 and has since grown into a global network, launching Dentsu Creative in June 2022.
Company Description:
- Dentsu Creative is built to unlock exponential growth for clients through Transformative Creativity, a unifying force that drives innovation across people, businesses, and society.
- The agency operates in over 145 countries and is fully integrated with dentsu’s Media and CXM capabilities to deliver seamless, end-to-end solutions worldwide.
- Guided by the philosophy of “Building Brands for What’s Next,” Dentsu Creative empowers brands to navigate current challenges and prepare for future opportunities, crafting resilient, forward-thinking strategies that thrive in an ever-evolving world.
Company Specialties:
- Marketing communications
- Advertising
- Media planning
- Media buying
- People-Based Marketing
- Creative
- Innovation
- Data
- and Technology
Company Website: dentsu.com
ASSUMPTION: Dentsu Creative is part of the larger Dentsu group, which offers opportunities for career progression and exposure to diverse clients and projects.
📊 Role Analysis
Career Level: This role is suitable for candidates with 3-5 years of experience in digital content production, seeking to advance their careers in a global creative agency.
Reporting Structure: The Digital Content Producer will report directly to the Digital Lead and work closely with creative teams, editorial, design, and marketing teams.
Work Arrangement: This role is on-site, with the opportunity for flexible working arrangements.
Growth Opportunities:
- Exposure to diverse clients and projects within the global Dentsu network
- Opportunities for professional development and career progression within the agency
- Potential to work on integrated campaigns and collaborate with various teams
ASSUMPTION: The Digital Content Producer role offers opportunities for career growth and skill development within the dynamic and creative environment of Dentsu Creative.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in central London
Office Location(s): 10 Triton Street, Regents Place, London, NW1 3BF, GB
Geographic Context:
- London is a vibrant, multicultural city with a thriving creative industry
- The office is located in the heart of the city, with easy access to public transportation and various amenities
- The city offers a wide range of cultural attractions, restaurants, and entertainment options
Work Schedule: Full-time, 40 hours per week (Flexible working hours may be available)
ASSUMPTION: The on-site work arrangement in central London offers opportunities for networking and collaboration with other professionals in the creative industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-person or virtual interview with the Digital Lead and a member of the creative team
- Final interview with the Head of Digital
Key Assessment Areas:
- Digital content production skills and experience
- Understanding of SEO principles and content optimization
- Collaboration and communication skills
- Problem-solving and adaptability
Application Tips:
- Highlight relevant experience and achievements in digital content production
- Include a portfolio showcasing your best work and explaining your thought process behind each piece
- Tailor your resume and cover letter to emphasize your skills and experience relevant to this role
- Prepare for behavioral and scenario-based interview questions focusing on your problem-solving skills and ability to work collaboratively
ATS Keywords: Digital Content Production, SEO, CMS, Project Management, Writing, Editing, Photography, Image Editing, Video Production, Analytics, Collaboration, Content Optimization, Digital Marketing, Creative Briefing, HTML/CSS, UX Best Practices
ASSUMPTION: The application process for this role is competitive, and candidates should emphasize their relevant skills and experience to increase their chances of success.
🛠️ Tools & Technologies
- CMS platforms (e.g., WordPress, AEM)
- Project management software (e.g., Asana, Trello, Monday.com)
- Basic photography and image editing tools (e.g., Adobe Creative Suite, Canva, CapCut)
- Analytics tools (e.g., Google Analytics)
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role. Candidates should highlight their proficiency in these areas during the application process.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Courage
- Curiosity
- Empathy
- Excellence
- Integrity
- Stewardship
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Creative and innovative
- Data-driven and analytical
Self-Assessment Questions:
- How do you align with Dentsu’s core values, particularly in the context of this role?
- How comfortable are you working in a fast-paced, collaborative environment with tight deadlines?
- How do you approach learning new tools and technologies to improve your work?
ASSUMPTION: Candidates should demonstrate a strong cultural fit with Dentsu Creative’s values and work style to increase their chances of success in the interview process.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders with varying expectations and priorities
- Keeping up with industry trends and best practices in digital content production and SEO
- Adapting to changes in the digital landscape and client priorities
ASSUMPTION: The Digital Content Producer role presents unique challenges that require strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role differs from other digital content producer positions in its focus on the food retail industry and collaboration with creative teams to produce video-first content
- Industry-specific context: The role requires a strong understanding of food content and trends, as well as the ability to optimize content for a major food retailer’s digital platforms
- Career path comparison: This role offers opportunities for career growth and skill development within the dynamic and creative environment of Dentsu Creative, with potential to work on integrated campaigns and collaborate with various teams
ASSUMPTION: Candidates should research similar roles and consider the unique aspects of this position to ensure a strong fit with their skills, experience, and career goals.
📝 Sample Projects
- Developing and implementing a content strategy for a major food retailer’s website, app, and in-store digital displays
- Optimizing content for search engines and improving discoverability through targeted keyword research and on-page optimization
- Collaborating with creative teams to produce engaging video content for social media platforms and other digital channels
ASSUMPTION: Candidates should provide specific examples of their digital content production experience and the impact they made on relevant projects during the application process.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the digital content production team?
- How does Dentsu Creative support the professional development and growth of its employees?
- What are the most challenging aspects of working on digital content production projects for a major food retailer, and how can I best prepare for these challenges?
- How does Dentsu Creative foster a culture of collaboration and innovation within its teams?
- What are the key priorities for this role in the first 30-60-90 days, and how can I best contribute to these goals?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and eagerness to contribute to the team’s success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Digital Content Producer - Dentsu Creative
- Tailor your resume and cover letter to highlight your relevant skills and experience in digital content production, SEO, and project management
- Prepare a portfolio showcasing your best work and explaining your thought process behind each piece
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
