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Digital Content Producer

Hearst
Full-time
On-site
Needham, Massachusetts, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Content Producer

πŸ”Ή Company: Hearst

πŸ”Ή Location: Needham, MA

πŸ”Ή Job Type: Full time

πŸ”Ή Category: Media Production

πŸ”Ή Date Posted: July 8, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating and publishing daily content for WCVB-TV's digital platforms
  • Collaborating with reporters, producers, and assignment editors
  • Managing live streams and developing multimedia special projects
  • Working under pressure and managing multiple tasks
  • Contributing ideas to grow the station's digital platforms

ASSUMPTION: This role requires a strong news judgment, excellent writing and editing skills, and the ability to work well under pressure. The ideal candidate will have experience in a professional television newsroom or web-publishing environment.

πŸ“‹ Key Responsibilities

βœ… Write/edit and publish breaking news, weather, daily news, sports, and feature stories for WCVB-TV's website, mobile, and social media platforms

βœ… Write compelling headlines and create mobile push notifications for breaking news/severe weather

βœ… Work with reporters, television producers, and assignment editors to ensure content is posted accurately and fast

βœ… Develop multimedia special projects and contribute ideas to grow the station's digital platforms

βœ… Manage live streams of newscasts and breaking news

ASSUMPTION: The Digital Content Producer will be expected to work independently and collaboratively, managing content priorities during solo shifts and cooperating with the team.

🎯 Required Qualifications

Education: Bachelor's degree in Journalism, Communications, or a related field

Experience: 2-4 years of experience in a professional television newsroom or web-publishing environment

Required Skills:

  • Excellent AP-style writing and editing skills
  • Basic or advanced knowledge of video and photo editing
  • Experience with social media best practices
  • Creative presentation skills
  • The ability to remain calm under pressure and manage multiple tasks

Preferred Skills:

  • Experience with newsletters, analytics, and interactive content
  • Familiarity with the Boston area and its news landscape

ASSUMPTION: While not explicitly stated, familiarity with the Boston area and its news landscape may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $65,000 per year (Estimated based on industry standards for a Digital Content Producer with 2-4 years of experience in the Boston area)

Benefits:

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs

Working Hours: Full-time, with flexibility to work different shifts, including nights and weekends, and holidays on short notice to cover a 24-hour news cycle

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Digital Content Producer with the required experience level in the Boston area. The actual salary may vary based on factors such as the candidate's specific experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Hearst is a global, diversified information, services, and media company with a mission to inform audiences and improve lives. It operates in various industries, including television, digital, magazines, entertainment, publishing, business media, cable, radio, real estate, syndication, and marketing.

Company Size: Hearst has 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: Hearst was founded in 1887 and has since grown into one of the nation's largest global, diversified information, services, and media companies.

Company Description:

  • Hearst has been leading with purpose and integrity and innovating for over a century.
  • The company's portfolio includes global financial services, healthcare solutions, transportation software, television stations, newspapers, magazines, cable television networks, and more.
  • Hearst is committed to serving the communities it operates in, both civically and philanthropically.

Company Specialties:

  • Television
  • Digital
  • Magazines
  • Entertainment
  • Publishing
  • Business Media
  • Cable
  • Radio
  • Real Estate
  • Syndication
  • Marketing

Company Website: http://www.hearst.com

ASSUMPTION: Hearst's diverse portfolio and large employee base provide ample opportunities for career growth and development within the company.

πŸ“Š Role Analysis

Career Level: This role is an entry to mid-level position in the digital content production field, with opportunities for growth and advancement within the company.

Reporting Structure: The Digital Content Producer will report to the Digital Content Manager.

Work Arrangement: This is an on-site, full-time position with flexibility to work different shifts, including nights and weekends, and holidays on short notice to cover a 24-hour news cycle.

Growth Opportunities:

  • Advancement within the digital content production team
  • Expansion into other areas of Hearst's media portfolio
  • Development of leadership and management skills

ASSUMPTION: The Digital Content Producer role offers opportunities for career growth and development within Hearst's media portfolio, as well as the chance to gain experience in a dynamic and fast-paced news environment.

🌍 Location & Work Environment

Office Type: On-site, with a newsroom environment that may be fast-paced and noisy at times.

Office Location(s): Needham, MA

Geographic Context:

  • The Boston area is a major news market with a diverse range of stories and events.
  • Needham is a suburb of Boston, offering a mix of urban and suburban living.
  • The area is known for its rich history, cultural attractions, and vibrant sports scene.

Work Schedule: Full-time, with flexibility to work different shifts, including nights and weekends, and holidays on short notice to cover a 24-hour news cycle.

ASSUMPTION: The on-site work environment may be fast-paced and noisy at times, but offers the opportunity to collaborate directly with team members and work in a dynamic newsroom setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the digital content team
  • Final interview with the digital content manager or another senior team member

Key Assessment Areas:

  • Writing and editing skills
  • News judgment and decision-making
  • Cultural fit and teamwork
  • Adaptability and flexibility

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Showcase your portfolio or samples of your work, if applicable.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability.

ATS Keywords: Digital Content Production, Storytelling, Editing, AP-Style Writing, Video Editing, Photo Editing, Social Media, Multimedia Projects, Live Streaming, News Judgment, Content Management, Team Collaboration, Deadline Management, Creative Presentation, Flexibility, Calm Under Pressure

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate the candidate's writing and editing skills, news judgment, and cultural fit with the team.

πŸ› οΈ Tools & Technologies

  • Content Management System (CMS)
  • Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
  • Photo editing software (e.g., Adobe Photoshop, Lightroom)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Analytics tools (e.g., Google Analytics, Omniture)

ASSUMPTION: The specific tools and technologies used may vary depending on the station's preferences and resources.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Quality
  • Innovation
  • Collaboration
  • Diversity
  • Inclusion

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and deadline-focused

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working collaboratively with a team and managing content priorities during solo shifts?
  • Do you have strong news judgment and the ability to make decisions under pressure?

ASSUMPTION: Hearst values a diverse and inclusive work environment, and candidates who can demonstrate a strong cultural fit with the company's values and work style will be well-suited to this role.

⚠️ Potential Challenges

  • Managing multiple tasks and deadlines under pressure
  • Working flexible hours, including nights, weekends, and holidays
  • Adapting to a fast-paced and dynamic work environment
  • Competing with other digital content producers in the Boston area

ASSUMPTION: The Digital Content Producer role may present challenges related to managing multiple tasks under pressure, working flexible hours, and adapting to a fast-paced work environment. However, these challenges can also provide opportunities for growth and development.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other digital content producer positions in that it focuses on creating content for a specific television station and its digital platforms, rather than a broader digital publication or website.
  • In the Boston area, this role may require a strong understanding of local news and events, as well as the ability to cover breaking news and weather stories.
  • Career paths for digital content producers may include advancement within the digital content team, expansion into other areas of the company's media portfolio, or transition into other roles within the media industry.

ASSUMPTION: This role offers unique opportunities and challenges compared to other digital content producer positions, and candidates should consider their specific interests and career goals when applying.

πŸ“ Sample Projects

  • Creating a live blog or social media coverage of a breaking news event
  • Developing a multimedia special project, such as a video series or interactive feature
  • Managing the live stream of a newscast or breaking news event

ASSUMPTION: The specific projects assigned to the Digital Content Producer may vary depending on the station's needs and the candidate's skills and interests.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall digital content strategy for the station?
  • What opportunities are there for growth and development within the digital content team and the company as a whole?
  • How does the station support work-life balance for employees, particularly those working flexible hours?
  • What is the team's approach to collaboration and decision-making, particularly during breaking news events?

ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the team, and the company, and demonstrate their interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare a portfolio or samples of your work, if applicable.
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.