Digital Content Specialist

📌 Core Information

🔹 Job Title: Digital Content Specialist

🔹 Company: Acosta Group

🔹 Location: Lewisville, Texas

🔹 Job Type: Full time, Hybrid (3 days in office)

🔹 Category: Retail, Digital Content

🔹 Date Posted: July 1, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Working with top-tier consumer brands to deliver flawless product content to major online retailers
• Hands-on experience with top content syndication platforms and major CPG brands across omnichannel retailers
• Clear path for career growth in various related fields such as analytics, management, retail media, shopper marketing, and more
• Collaborative and driven team environment that values work-life balance

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain real-world experience in digital content and eCommerce.

📋 Key Responsibilities

✅ Work with top-tier consumer brands to deliver flawless product content to major online retailers such as Walmart, Target, and Kroger

✅ Collaborate with cross-functional teams to ensure accurate and up-to-date product information across various platforms

✅ Troubleshoot and resolve content-related issues to maintain high-quality standards

✅ Monitor and analyze content performance to identify areas for improvement

ASSUMPTION: Responsibilities may evolve over time as the candidate gains experience and demonstrates proficiency.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Entry-level position, 0-2 years of relevant experience preferred

Required Skills:

• Strong written and verbal communication skills
• Proficient in Microsoft Office Suite and Google Workspace
• Basic knowledge of content management systems (CMS) and digital asset management (DAM) systems
• Ability to work independently and in a team environment
• Attention to detail and strong organizational skills

Preferred Skills:

• Experience with content syndication platforms
• Familiarity with eCommerce platforms and retail media
• Basic knowledge of HTML and XML

ASSUMPTION: Candidates with relevant internship experience or coursework may be considered.

💰 Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level digital content roles in Texas)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on products

Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)

ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Acosta Group operates in the retail industry, specializing in retail sales, marketing, and merchandising services for consumer packaged goods (CPG) companies.

Company Size: Acosta Group is a large company with over 10,000 employees, providing ample opportunities for career growth and development.

Founded: Acosta Group was founded in 1927 and has since grown to become a leading provider of retail solutions for the consumer goods industry.

Company Description:

• Acosta brings simplicity to retail sales by acting as a catalyst to boldly connect brands, retailers, and consumers
• The company is deeply embedded in every corner of the retail industry, strengthening local, regional, and national relationships between brands and retailers
• Acosta's team of experts uses deep industry insight, cutting-edge analytics, and integrated partnerships to help clients move ahead with confidence

Company Specialties:

• Revenue Growth Management
• Category Management
• Space Management
• Headquarter Sales
• Omnichannel Strategy
• Back Office
• Business Intelligence
• Shopper Marketing
• Digital Commerce
• Retail Media
• Emerging Brands
• Merchandising
• Shelf Intelligence
• Supply Chain
• Grocery
• Convenience
• Walmart
• Target
• Costco
• Natural
• Military
• Pet
• Drug
• Value

Company Website: www.acosta.com

ASSUMPTION: Acosta Group's extensive experience and expertise in the retail industry make it an attractive employer for candidates seeking a stable and growth-oriented work environment.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and advancement in various related fields

Reporting Structure: The Digital Content Specialist will report directly to the Digital Shelf Manager

Work Arrangement: Hybrid, working 3 days in the office and 2 days remotely

Growth Opportunities:

• Career progression in analytics, management, retail media, shopper marketing, and other related fields
• Expanding skills and knowledge in digital content, eCommerce, and retail media
• Potential to work with a diverse range of top-tier consumer brands and major online retailers

ASSUMPTION: The Digital Content Specialist role offers a strong foundation for candidates interested in pursuing careers in digital content, eCommerce, or related fields.

🌍 Location & Work Environment

Office Type: Corporate office environment with a hybrid work arrangement

Office Location(s): Lewisville, Texas

Geographic Context:

• Lewisville is located in the Dallas-Fort Worth metro area, offering a mix of urban and suburban living
• The area provides ample opportunities for career growth and development in the retail and consumer goods industries
• Lewisville offers a variety of housing options, dining, and entertainment options

Work Schedule: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)

ASSUMPTION: The Lewisville office location provides a convenient and accessible work environment for candidates living in the Dallas-Fort Worth metro area.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the Digital Shelf Manager and other team members
• Background check and offer extension

Key Assessment Areas:

• Communication skills and ability to work effectively with cross-functional teams
• Attention to detail and ability to maintain high-quality content standards
• Problem-solving skills and ability to troubleshoot content-related issues
• Basic knowledge of content management systems and digital asset management systems

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for the Digital Content Specialist role
• Demonstrate your passion for digital content and eCommerce in your application materials
• Prepare for interview questions that assess your communication, problem-solving, and teamwork skills

ATS Keywords: Digital Content, eCommerce, Content Syndication, Retail Media, Shopper Marketing, Analytics, Management, Top-tier Consumer Brands, Major Online Retailers

ASSUMPTION: The application process for the Digital Content Specialist role may vary depending on the specific needs and preferences of the hiring manager and team.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Google Workspace
• Content management systems (CMS) and digital asset management (DAM) systems (e.g., Salsify, Akeneo, Brandfolder)
• eCommerce platforms (e.g., Walmart, Target, Kroger)
• Retail media platforms (e.g., Quotient, Criteo, The Trade Desk)

ASSUMPTION: The specific tools and technologies used in the Digital Content Specialist role may vary depending on the needs of the team and the client.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Collaborative
• Innovative
• Accountable
• Passionate

Work Style:

• Team-oriented and collaborative
• Results-driven and accountable
• Adaptable and open to feedback
• Passionate about digital content and eCommerce

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented work environment?
• Are you passionate about digital content and eager to learn about eCommerce?
• Are you comfortable working with a variety of tools and technologies to deliver high-quality content?

ASSUMPTION: The Digital Content Specialist role requires a strong cultural fit with Acosta Group's values and work style, as well as a passion for digital content and eCommerce.

⚠️ Potential Challenges

• Managing multiple content syndication platforms and ensuring consistency across channels
• Keeping up with the fast-paced and ever-evolving eCommerce landscape
• Balancing the demands of working with top-tier consumer brands and major online retailers
• Adapting to a hybrid work arrangement and maintaining productivity in an office environment

ASSUMPTION: The Digital Content Specialist role may present unique challenges that require strong communication, problem-solving, and adaptability skills.

📈 Similar Roles Comparison

• Digital Content Specialist vs. Content Manager: The Digital Content Specialist role is entry-level and focuses on hands-on content creation and management, while the Content Manager role is more strategic and involves overseeing content teams and initiatives
• Digital Content Specialist vs. eCommerce Specialist: The Digital Content Specialist role focuses on content creation and management, while the eCommerce Specialist role involves optimizing online retail channels and driving sales growth
• Digital Content Specialist vs. Retail Media Specialist: The Digital Content Specialist role focuses on content creation and management, while the Retail Media Specialist role involves developing and executing advertising campaigns on retail media platforms

ASSUMPTION: The Digital Content Specialist role offers a unique blend of content creation, management, and eCommerce-focused responsibilities that set it apart from similar roles in the industry.

📝 Sample Projects

• Creating and optimizing product content for major online retailers such as Walmart, Target, and Kroger
• Collaborating with cross-functional teams to ensure accurate and up-to-date product information across various platforms
• Troubleshooting and resolving content-related issues to maintain high-quality standards
• Monitoring and analyzing content performance to identify areas for improvement

ASSUMPTION: The Digital Content Specialist role offers a variety of projects and initiatives that allow candidates to gain real-world experience in digital content and eCommerce.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of the Digital Content Specialist role, and how can I best prepare to succeed in them?
• How does the Digital Content Specialist role collaborate with other teams and departments within Acosta Group?
• What opportunities are available for career growth and development within the Digital Shelf team and Acosta Group as a whole?
• How does Acosta Group support work-life balance for its employees, particularly those in hybrid work arrangements?
• What are the most important qualities and skills for success in the Digital Content Specialist role, and how can I demonstrate them in my application and interview?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates a candidate's interest in and preparation for the Digital Content Specialist role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for the Digital Content Specialist role
• Prepare for interview questions that assess your communication, problem-solving, and teamwork skills
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.