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Digital Content Specialist (Content Writer)

Commonwealth Bank
Full-time
On-site
Australia
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Content Specialist (Content Writer)

πŸ”Ή Company: Commonwealth Bank

πŸ”Ή Location: Eveleigh, NSW - 1 Locomotive Street, Sydney CBD Area

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Digital Content

πŸ”Ή Date Posted: June 19, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Crafting engaging content for CommBank's digital platforms
  • Collaborating with cross-functional teams to enhance user experiences
  • Maintaining the brand's tone of voice and editorial integrity
  • Working in an agile environment with tight deadlines

ASSUMPTION: This role requires a strong focus on user-centered content creation and close collaboration with various teams to deliver effective digital experiences.

πŸ“‹ Key Responsibilities

βœ… Create and edit meaningful content for CommBank app, CommBank.com.au, and NetBank

βœ… Evaluate research and customer feedback to inform content solutions and user journeys

βœ… Use style guides and resources to maintain the brand's tone of voice

βœ… Manage stakeholder and compliance feedback while maintaining customer-friendly copy

βœ… Identify opportunities to improve user journeys and reduce customer effort

βœ… Manage and prioritize projects from initial requirements to approvals

ASSUMPTION: This role involves a mix of creative and project management tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Journalism, Communications, English, or a related field

Experience: Proven experience (2-5 years) in writing high-quality content for mobile and web

Required Skills:

  • Excellent writing and editing skills
  • Strong stakeholder management and communication skills
  • Ability to uphold editorial integrity
  • Experience working in an agile environment
  • Solid understanding of user research and analytics

Preferred Skills:

  • Experience in the financial services industry
  • Familiarity with content management systems (CMS)

ASSUMPTION: Candidates with a background in journalism or content creation, along with experience in agile environments, will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: AU$75,000 - AU$95,000 per annum (Based on industry standards for a mid-level content specialist role in Sydney)

Benefits:

  • Competitive salary packaging options
  • Discounted financial products
  • Flexible working arrangements
  • Learning and development opportunities

Working Hours: Full-time, Monday to Friday, with flexibility to work additional hours as needed

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 10,001+ employees

Founded: 1911 (as a federally chartered bank)

Company Description:

  • Australia’s leading provider of financial services
  • Offers a full range of financial services, including retail, premium, business, and institutional banking, funds management, superannuation, insurance, investment, and sharebroking products
  • Serves over 16 million customers and has over 800,000 shareholders

Company Specialties:

  • Retail banking
  • Business banking
  • Wealth management
  • Insurance

Company Website: www.commbank.com.au

ASSUMPTION: Commonwealth Bank is a large, established organization with a wide range of financial services, offering diverse career opportunities.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: Reports to the Digital Content Manager

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

  • Progression to senior content roles or specialist positions
  • Expansion into related fields, such as UX writing or content strategy
  • Internal mobility opportunities within the Commonwealth Bank Group

ASSUMPTION: This role offers opportunities for career growth within the digital content team and the broader organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with open-plan offices and dedicated quiet spaces

Office Location(s): Eveleigh, NSW - 1 Locomotive Street

Geographic Context:

  • Sydney CBD Area - close to public transportation and various amenities
  • Surrounded by vibrant neighborhoods, including Surry Hills, Chippendale, and Redfern
  • Easy access to parks, cafes, and restaurants

Work Schedule: Standard business hours, with flexibility to work additional hours as needed

ASSUMPTION: The office location offers a convenient and enjoyable work environment, with easy access to public transportation and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening
  • Face-to-face interview with the hiring manager and a team member
  • Final interview with the Digital Content Manager

Key Assessment Areas:

  • Writing and editing skills
  • Stakeholder management and communication skills
  • Understanding of user research and analytics
  • Cultural fit and alignment with Commonwealth Bank's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Provide examples of your content creation and editing work
  • Demonstrate your understanding of user-centered design and agile methodologies

ATS Keywords: Content Writer, Digital Content, User Experience, Agile, Stakeholder Management, Editorial Integrity, User Research, Analytics

ASSUMPTION: The application process is likely to involve multiple stages, focusing on both technical skills and cultural fit.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS), such as Adobe Experience Manager or similar
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools, such as JIRA or Asana
  • User research and analytics tools, such as Google Analytics or Hotjar

ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-focused
  • Supportive of work-life balance
  • Encourages diversity, inclusion, and collaboration

Work Style:

  • Agile and collaborative
  • Focused on continuous improvement
  • Encourages innovation and creativity

Self-Assessment Questions:

  • Do you thrive in an agile, collaborative work environment?
  • Are you comfortable managing multiple stakeholders and balancing competing priorities?
  • Do you have a customer-centric mindset and a passion for creating engaging content?

ASSUMPTION: Commonwealth Bank values diversity and inclusion, fostering a supportive work environment that encourages collaboration and innovation.

⚠️ Potential Challenges

  • Managing tight deadlines and multiple projects simultaneously
  • Balancing the needs of various stakeholders, including customers, internal teams, and compliance advisors
  • Adapting to changes in priorities and project scope in an agile environment
  • Working in a large organization with complex processes and systems

ASSUMPTION: This role may present challenges related to project management, stakeholder communication, and navigating a large organization.

πŸ“ˆ Similar Roles Comparison

  • Unlike some content roles, this position focuses primarily on digital platforms and user experiences
  • Compared to traditional journalism roles, this role requires a stronger focus on user research and analytics
  • Career progression may involve moving into senior content roles, UX writing, or content strategy positions

ASSUMPTION: This role offers unique opportunities and challenges compared to similar content creation positions in other industries or organizations.

πŸ“ Sample Projects

  • Redesigning user onboarding flows for the CommBank app
  • Creating and optimizing content for a new NetBank feature, such as bill payment or account aggregation
  • Improving search functionality and results for CommBank.com.au

ASSUMPTION: Sample projects may involve creating, editing, or optimizing content for various digital platforms to enhance user experiences and achieve business objectives.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the digital content chapter?
  • How does the content team collaborate with other departments, such as UX design and product management?
  • What are the most significant challenges facing the digital content team currently, and how can this role help address them?
  • How does the company support the professional development and growth of content specialists?
  • What is the expected timeline for reviewing and providing feedback on content submissions?

ASSUMPTION: Asking thoughtful questions during the interview process can help applicants better understand the role, team dynamics, and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare examples of your content creation and editing work
  • Follow up with the hiring manager within one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.