📌 Core Information
🔹 Job Title: Digital Growth & Giving Manager
🔹 Company: THE KRAFT GROUP
🔹 Location: Foxboro, MA
🔹 Job Type: Full Time
🔹 Category: Marketing/Media/PR
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and leading digital annual fundraising strategy
- Planning and executing multi-channel fundraising campaigns
- Optimizing online giving platforms and conversion rates
- Collaborating with cross-functional teams for seamless donor stewardship
- Driving data-informed decision-making to increase donor engagement and revenue
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and a deep understanding of digital marketing and fundraising best practices.
📋 Key Responsibilities
✅ Develop and lead the digital annual fundraising strategy, with a focus on donor growth, retention, and revenue.
✅ Plan and execute multi-channel fundraising campaigns around key moments (e.g., Giving Tuesday, Passover, year-end).
✅ Manage and optimize the online donation platform to increase conversion rates and average gift size.
✅ Create and manage a digital-focused fundraising calendar aligned with overall communications and donor development strategies.
✅ Develop and track KPIs including open and click-through rates, conversion, and retention to refine targeting and messaging strategies.
✅ Collaborate with the Development Team to ensure seamless donor stewardship across tiers and support peer-to-peer and ambassador-driven fundraising efforts.
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with cross-functional teams.
🎯 Required Qualifications
Education: Bachelor's degree required (marketing, communications, or business degree preferred)
Experience: 4-6 years of experience in areas such as digital or online marketing
Required Skills:
- Proven success managing email marketing, social media ads, donation platforms, and digital analytics
- Knowledge of CRM systems and fundraising platforms (e.g., Salesforce, EveryAction, Classy)
- High attention to detail, creativity, and data-driven decision-making
- Passion for FCAS’s mission and commitment to fighting antisemitism and hate
- Ability to learn new tasks and complete tasks independently
- Strong organizational skills, ability to multi-task, and responsiveness
- Ability to make timely decisions in the context of the workflow
Preferred Skills:
- Advanced training in digital marketing or fundraising
ASSUMPTION: Candidates should have a strong background in digital marketing and fundraising, with a proven track record of driving results through data-informed strategies.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 (based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit, focusing on combating antisemitism and hate through education, media, and partnerships
Company Size: Mid-size (501-1,000 employees)
Founded: 2021 (as a standalone organization, with roots tracing back to 2017)
Company Description:
- Dedicated to winning hearts and minds through powerful positive messaging and partnerships
- Focuses on spreading the Blue Square and associated programs to spur action by people of all backgrounds
- Leverages unique monitoring technology to drive effective rapid response to Jewish hate and all hate
- Proactively engages in programs that galvanize popular support for the Jewish community
Company Specialties:
- Education and awareness campaigns
- Media outreach and partnerships
- Community engagement and advocacy
- Monitoring and rapid response to hate incidents
Company Website: fcas.us
ASSUMPTION: FCAS is a dynamic and growing organization, with a strong focus on collaboration and innovation in its mission to combat antisemitism and hate.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the organization
Reporting Structure: This role reports directly to the Chief Philanthropy Officer and works closely with the Development Team
Work Arrangement: On-site, full-time position based in Foxboro, MA
Growth Opportunities:
- Potential to advance within the Development Team or take on additional responsibilities as the organization grows
- Opportunities to gain experience in various aspects of fundraising and non-profit management
- Possibility to transition into a leadership role within the organization
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within a mission-driven organization.
🌍 Location & Work Environment
Office Type: On-site, with a fast-paced office environment
Office Location(s): Foxboro, MA
Geographic Context:
- Foxboro is a suburban town located approximately 30 miles southwest of Boston
- The area offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions
- Foxboro is home to several major corporations and is known for its strong sense of community
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for occasional remote work or adjusted hours as needed
ASSUMPTION: The work environment is dynamic and collaborative, with a strong focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Digital marketing and fundraising expertise
- Data analysis and interpretation skills
- Ability to work effectively with cross-functional teams
- Alignment with FCAS’s mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of FCAS’s mission and how your background aligns with the organization's goals
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
- Showcase your proficiency in digital marketing and fundraising tools and platforms
ATS Keywords: Digital Marketing, Fundraising, Email Marketing, Social Media Ads, Analytics, CRM Systems, Data Analysis, Campaign Strategy, Content Management, Donor Engagement, A/B Testing, User Journey Mapping, Organizational Skills, Creativity, Attention to Detail, Decision Making
ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their qualifications and fit for the role.
🛠️ Tools & Technologies
- CRM systems (e.g., Salesforce, EveryAction)
- Fundraising platforms (e.g., Classy)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
- Social media advertising platforms (e.g., Facebook Ads, Google Ads)
- Analytics tools (e.g., Google Analytics, Mixpanel)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Candidates should be comfortable working with a variety of digital marketing and fundraising tools, and be open to learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Collaboration and teamwork
- Innovation and adaptability
- Integrity and accountability
- Empowerment and inclusivity
- Excellence and continuous learning
Work Style:
- Dynamic and fast-paced
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and responsive to change
- Mission-driven and passionate about FCAS’s cause
Self-Assessment Questions:
- How do you approach working with diverse teams and stakeholders to achieve common goals?
- Can you provide an example of a time when you used data to inform a strategic decision in a digital marketing or fundraising campaign?
- How do you balance creativity and innovation with a strong focus on data-driven results?
ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with FCAS’s values and work style, as well as a deep understanding of the organization's mission and goals.
⚠️ Potential Challenges
- Working in a fast-paced environment with tight deadlines and competing priorities
- Balancing the need for data-driven decision-making with the importance of creative and innovative approaches
- Managing multiple projects and campaigns simultaneously, requiring strong organizational skills and time management
- Navigating a dynamic and evolving work environment, with the potential for changes in priorities and responsibilities
ASSUMPTION: Candidates should be prepared to face these challenges head-on and demonstrate their ability to thrive in a dynamic and demanding work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on digital fundraising and engagement within a non-profit organization dedicated to combating antisemitism and hate
- Similar roles may include digital marketing managers, fundraising coordinators, or development associates within non-profit organizations or related fields
- Career paths may vary, but this role offers a unique opportunity to gain experience in digital marketing, fundraising, and non-profit management within a mission-driven organization
ASSUMPTION: Candidates should be aware of the unique aspects of this role and how it differs from similar positions in the industry.
📝 Sample Projects
- Developing and executing a successful Giving Tuesday campaign, resulting in a 25% increase in donations compared to the previous year
- Optimizing the online donation platform, leading to a 15% increase in conversion rates and a 10% increase in average gift size
- Collaborating with the Marketing Team to create engaging and mission-aligned content for a year-end fundraising campaign, exceeding the organization's revenue goals by 15%
ASSUMPTION: These sample projects demonstrate the real-world impact and potential for growth in this role, as well as the importance of data-driven decision-making and collaboration with cross-functional teams.
❓ Key Questions to Ask During Interview
- Can you describe the organization's approach to measuring and evaluating the success of digital fundraising campaigns?
- How does the Development Team collaborate with other departments, such as Marketing and Communications, to ensure consistent messaging and branding across channels?
- What opportunities are there for professional growth and development within the Development Team and the organization as a whole?
- How does FCAS engage with and support its donors, both at the individual and organizational levels?
- Can you provide an example of a time when the organization had to pivot or adapt its fundraising strategy due to external factors, such as changes in the economic climate or shifts in donor behavior?
ASSUMPTION: These questions are designed to help candidates better understand the organization's culture, priorities, and expectations for this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
- Showcase your proficiency in digital marketing and fundraising tools and platforms
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
