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Digital Infrastructure & SEO Specialist - (ZR_21864_JOB)

BruntWork
Full-time
On-site
Quezon City, Quezon, Philippines
πŸ” SEO & Content Marketing
πŸ“Œ Core Information

- Job Title: Digital Infrastructure & SEO Specialist - (ZR_21864_JOB)
- Company: BruntWork
- Location: Quezon City, Quezon, Philippines (Remote)
- Job Type: Part-Time
- Category: Digital Marketing, SEO
- Date Posted: April 9, 2025
- Experience Level: Intermediate (2+ years)
- Remote Status: Remote (with flexible hours)

πŸš€ Job Overview

Key aspects of this role include:
- Developing and implementing SEO strategies tailored to the medical and healthcare sector.
- Building, modifying, and optimizing websites for usability, compliance, and search engine performance.
- Managing a strategic presence on Reddit and troubleshooting basic IT-related issues.
- Leveraging AI tools for automation, content generation, and data analysis.

ASSUMPTION: This role requires a strong understanding of modern SEO techniques, particularly within the medical or healthcare space, and the ability to adapt to new technologies and tools.

πŸ“‹ Key Responsibilities

- βœ… Develop and implement SEO strategies tailored to the medical and healthcare sector.
- βœ… Build, modify, or optimize websites (preferably using WordPress or similar platforms) for usability, compliance, and search engine performance.
- βœ… Regularly upload blog posts and optimize content with keyword research, internal linking, and structured data when appropriate.
- βœ… Monitor AI-related SEO signals and adjust strategies to avoid penalties from over-automation or AI-generated content flags.
- βœ… Use artificial intelligence tools for automation, content generation, data analysis, and other appropriate functions.
- βœ… Create and manage a strategic presence on Reddit, including posting relevant content, engaging in comment threads, and navigating subreddit rules.
- βœ… Identify and resolve technology-related problems (e.g., hosting, CMS issues, broken links, SEO errors).
- βœ… Recommend and, when needed, coordinate outsourced solutions for technical problems that exceed in-house capabilitiesβ€”prioritizing cost-effectiveness.
- βœ… Prepare and present regular performance metrics or SEO audits to management.
- βœ… Coordinate your workflow with a small, highly professional team using email, shared task tools, and written summaries.

ASSUMPTION: This role requires strong organizational skills and the ability to work independently with limited supervision.

🎯 Required Qualifications

- Education: Not specified (Assumed: Bachelor's degree in Marketing, Communications, or a related field)
- Experience: At least 2 years of experience in SEO and digital optimization, with demonstrable results.
- Required Skills:
- Proven SEO experience, preferably in the medical or healthcare sector.
- Website design/editing skills using platforms such as WordPress, Wix, Squarespace, etc.
- Competence in identifying and solving common tech problems that impact user experience or performance.
- Experience using tools such as Google Search Console, SEMrush, Moz, Ahrefs, Screaming Frog, or similar.
- Demonstrated ability to use AI tools effectively and responsibly in a digital marketing context.
- Experience building or moderating content on Reddit or similar community platforms.
- Strong organizational skills and comfort working independently with limited supervision.
- High proficiency in written English (spoken English not required).

πŸ’° Compensation & Benefits

- Salary Range: PHP 45,000 - PHP 60,000 per month (Assumed: Based on industry standards for intermediate SEO specialists in the Philippines)
- Benefits:
- Permanent work-from-home
- Immediate hiring
- Steady freelance job
- Working Hours: 10-20 hours per week, flexible during the client's business hours following Eastern time zone.

ASSUMPTION: The salary range is an estimate based on industry standards for intermediate SEO specialists in the Philippines. The actual salary may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Staffing and Recruiting
- Company Size: 5,001-10,000 employees
- Founded: 2020
- Company Description: BruntWork creates flexible, fully remote work opportunities in companies around the world. They help endorsed candidates and staff succeed by providing interview guidelines, tips on working with clients, and support in finding remote work opportunities.
- Company Specialties: Outsourcing and remote work

πŸ“Š Role Analysis

- Career Level: Intermediate
- Reporting Structure: This role will work closely with a small, highly professional team, reporting directly to the management.
- Work Arrangement: Remote, with flexible hours (10-20 hours per week) during the client's business hours following Eastern time zone.
- Growth Opportunities: As the company grows, there may be opportunities for the role to evolve into full-time work or take on additional responsibilities.

🌍 Location & Work Environment

- Office Type: Remote (fully work-from-home)
- Office Location(s): Englewood Cliffs, NJ, United States (Client's location)
- Geographic Context: The client is based in Englewood Cliffs, NJ, following the Eastern time zone. The ideal candidate should be comfortable working with clients in the Eastern time zone and have a good internet connection for remote work.
- Work Schedule: Flexible, with a total of 10-20 hours per week, during the client's business hours following Eastern time zone.

πŸ’Ό Interview & Application Insights

- Typical Process: Apply through the provided link, complete an initial screening, and proceed to interviews with the hiring team.
- Key Assessment Areas: SEO expertise, technical skills, problem-solving abilities, communication skills, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience, especially in the medical or healthcare sector.
- Showcase your portfolio or examples of your previous work, if applicable.
- Be prepared to discuss your understanding of AI tools and their responsible use in digital marketing.

πŸ› οΈ Tools & Technologies

- WordPress or similar platforms
- AI tools (e.g., SEMrush, Moz, Ahrefs, Screaming Frog)
- Reddit
- Google Search Console
- CRM integration, email marketing, or marketing automation tools (preferred but not required)

πŸ‘” Cultural Fit Considerations

- Company Values: Not explicitly stated (Assumed: Flexibility, Remote Work, Client Focus, Continuous Learning)
- Work Style: Independent, detail-oriented, proactive, and comfortable working remotely with limited supervision.
- Self-Assessment Questions:
- Do you have a strong understanding of modern SEO techniques, particularly within the medical or healthcare space?
- Are you comfortable working independently with limited supervision and managing your time effectively?
- Do you have a good understanding of AI tools and their responsible use in digital marketing?

⚠️ Potential Challenges

- Working with clients in a different time zone may require adjusting your schedule.
- The role may involve troubleshooting basic IT-related issues, which could be challenging if you're not familiar with them.
- As the company grows, there may be increased expectations or changes in the role's responsibilities.

πŸ“ˆ Similar Roles Comparison

- This role is similar to SEO Specialist or Digital Marketing Specialist positions, but with a focus on the medical or healthcare sector and the requirement to manage a strategic Reddit presence.
- The work arrangement is part-time (10-20 hours per week) with the potential to evolve into full-time work as the company expands.

πŸ“ Sample Projects

- Developing and implementing an SEO strategy for a highly specialized surgical practice.
- Optimizing the practice's website for usability, compliance, and search engine performance.
- Managing the practice's presence on Reddit and engaging with relevant subreddits.
- Troubleshooting basic IT-related issues and recommending outsourced solutions when needed.

❓ Key Questions to Ask During Interview

- Can you describe the team structure and how this role fits within it?
- What are the most significant challenges facing the company in the next 6-12 months, and how can this role contribute to addressing them?
- How does the company support the professional development and growth of its employees?
- What are the expectations for this role in terms of growth and potential career paths?

πŸ“Œ Next Steps for Applicants

To apply for this position:
- Submit your application through [this link](https://bruntwork.zohorecruit.com/jobs/Careers/655395000157271574/Digital-Infrastructure-SEO-Specialist---ZR_21864_JOB-).
- Customize your resume and cover letter to highlight your SEO experience, especially in the medical or healthcare sector.
- Prepare examples of your previous work, if applicable.
- Follow up with the hiring team after submitting your application, if necessary.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.