Digital Lead Generation Executive

📌 Core Information

🔹 Job Title: Digital Lead Generation Executive

🔹 Company: Sisco Jobs

🔹 Location: Ludhiana, Punjab, India

🔹 Job Type: On-site

🔹 Category: Human Resources

🔹 Date Posted: July 11, 2025

🔹 Experience Level: Entry-level (0-1 year)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Identifying and acquiring new clients through digital channels
• Managing lead databases and initiating client communication
• Collaborating with the team to execute digital campaigns
• Updating daily reports and lead progress tracking

ASSUMPTION: This role requires a strong digital presence, excellent communication skills, and a proactive approach to lead generation.

📋 Key Responsibilities

✅ Generate potential leads using social media platforms like LinkedIn, Facebook, and Instagram

✅ Research and maintain accurate records of prospective clients in the CRM system

✅ Make outbound calls and follow-ups to convert leads into business opportunities

✅ Engage with potential customers via email, messaging, or calls to present services and offerings

✅ Assist in executing digital campaigns to attract and retain leads

✅ Update daily reports and lead progress tracking

ASSUMPTION: The role involves a mix of proactive outreach, data management, and client communication.

🎯 Required Qualifications

Education: Diploma / Degree / Certification in Computers

Experience: 0 to 1 Year

Required Skills:

• Basic proficiency in computer operations and internet usage
• Strong knowledge of social media platforms and trends
• Effective internet research and data sourcing abilities
• Excellent verbal communication and convincing skills
• Ability to multitask across digital tools, spreadsheets, and communication channels

Preferred Skills:

• Previous experience in lead generation or sales
• Fluency in regional languages (Punjabi, Hindi)

ASSUMPTION: While not explicitly stated, having previous experience in lead generation or sales could be beneficial for this role.

💰 Compensation & Benefits

Salary Range: ₹1,80,000 LPA (In Hand) - This is the provided salary range, which is competitive for an entry-level role in the Human Resources industry in Ludhiana, Punjab.

Benefits:

• Training and development opportunities
• Performance-based incentives
• Potential for career growth within the organization

Working Hours: Full-time (40 hours/week) - The role requires a full-time commitment, with the possibility of flexible hours based on performance and team needs.

ASSUMPTION: The salary range provided is competitive for an entry-level role in the Human Resources industry in Ludhiana, Punjab.

📌 Applicant Insights

🔍 Company Context

Industry: Human Resources - Sisco Jobs specializes in recruitment services, training, people development programs, and temporary workforce solutions.

Company Size: Small (11-50 employees) - As a small company, Sisco Jobs offers a close-knit work environment with opportunities for growth and impact.

Founded: 2007 - Sisco Jobs was incorporated in 2007 and has since grown to become one of the fastest-growing HR service providing companies in India.

Company Description:

• Sisco Jobs focuses on treating clients, candidates, and colleagues professionally, honestly, ethically, and with absolute discretion.
• The company aims to become the partner of choice for both candidates and clients by providing tailored recruitment and HR solutions.
• Sisco Jobs is committed to helping clients build great organizations and inspiring candidates to manage their careers to the ultimate levels of success.

Company Specialties:

• Placement
• Workplace Skill Training
• Institutional Training

Company Website: http://www.siscojobs.com

ASSUMPTION: Sisco Jobs' focus on professionalism, honesty, and ethical treatment of clients, candidates, and colleagues creates a positive work environment.

📊 Role Analysis

Career Level: Entry-level - This role is suitable for recent graduates or individuals with less than one year of experience in lead generation or sales.

Reporting Structure: The Digital Lead Generation Executive will report directly to the HR Manager or a similar role within the organization.

Work Arrangement: On-site - The role requires a physical presence in the Ludhiana office, with the possibility of remote work based on performance and team needs.

Growth Opportunities:

• Progression to a Senior Lead Generation Executive role
• Transition to other HR roles within the organization, such as Recruitment Consultant or HR Business Partner
• Potential for career growth within the broader Human Resources industry

ASSUMPTION: Sisco Jobs' small size and focus on growth present opportunities for career advancement within the organization.

🌍 Location & Work Environment

Office Type: Corporate - Sisco Jobs operates from a corporate office in Ludhiana, Punjab.

Office Location(s): NBA Tower, D9 Ground Floor, 11th C Cross, Thillaianagar, Trichy, Tamil Nadu 620018, IN

Geographic Context:

• Ludhiana is a major industrial hub in Punjab, with a thriving business ecosystem
• The city offers a mix of traditional and modern amenities, with a rich cultural heritage
• Ludhiana has a humid subtropical climate, with hot summers and cool winters

Work Schedule: Full-time (40 hours/week) - The role requires a full-time commitment, with the possibility of flexible hours based on performance and team needs.

ASSUMPTION: Ludhiana's industrial hub status provides ample opportunities for networking and business development within the Human Resources industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the HR Manager
• Final decision and offer

Key Assessment Areas:

• Digital literacy and social media proficiency
• Communication skills and persuasiveness
• Problem-solving and multitasking abilities
• Cultural fit and alignment with Sisco Jobs' values

Application Tips:

• Highlight relevant experience in lead generation, sales, or customer service
• Demonstrate strong communication skills and persuasiveness in your cover letter and interview
• Showcase your understanding of digital trends and social media platforms

ATS Keywords: Lead Generation, Digital Marketing, Social Media, CRM, Sales, Communication, Persuasion, Internet Research, Data Sourcing

ASSUMPTION: Sisco Jobs' interview process focuses on assessing candidates' digital literacy, communication skills, and cultural fit.

🛠️ Tools & Technologies

• CRM software (e.g., Zoho Recruit, Salesforce, or HubSpot)
• Social media platforms (LinkedIn, Facebook, Instagram)
• Email marketing tools (e.g., Mailchimp, Constant Contact)
• Spreadsheet software (e.g., Microsoft Excel, Google Sheets)

ASSUMPTION: The role requires proficiency in CRM software, social media platforms, and basic spreadsheet software.

👔 Cultural Fit Considerations

Company Values:

• Professionalism
• Honesty
• Ethical treatment of clients, candidates, and colleagues

Work Style:

• Proactive and results-driven
• Strong digital awareness and adaptability
• Excellent communication and interpersonal skills

Self-Assessment Questions:

• Do you have a strong digital presence and understanding of social media trends?
• Are you comfortable making outbound calls and engaging with potential clients?
• Do you thrive in a fast-paced, results-driven environment?

ASSUMPTION: Sisco Jobs values candidates who align with their professional, honest, and ethical approach to business, as well as those who are proactive, results-driven, and digitally savvy.

⚠️ Potential Challenges

• Meeting and exceeding lead generation targets in a competitive market
• Adapting to a fast-paced, dynamic work environment
• Managing multiple tasks and priorities effectively
• Navigating a small company environment with limited resources

ASSUMPTION: The role presents challenges related to meeting targets, adapting to a fast-paced environment, and managing multiple priorities in a small company setting.

📈 Similar Roles Comparison

• This role differs from traditional sales roles in its focus on digital lead generation and management of lead databases
• Within the Human Resources industry, this role is unique in its emphasis on digital lead generation and client communication
• Career paths may include progression to Senior Lead Generation Executive, transition to other HR roles, or growth within the broader Human Resources industry

ASSUMPTION: This role is unique within the Human Resources industry due to its focus on digital lead generation and client communication.

📝 Sample Projects

• Developing and executing a targeted social media campaign to generate leads in a specific industry
• Researching and identifying potential clients in a new market or vertical
• Creating and maintaining a comprehensive lead database using CRM software

ASSUMPTION: These sample projects reflect the key responsibilities and required skills for the Digital Lead Generation Executive role.

❓ Key Questions to Ask During Interview

• What are the key performance indicators (KPIs) for this role, and how are they tracked?
• How does the company support the professional development of its employees?
• What is the typical career path for someone in this role, and what opportunities exist for growth within the organization?
• How does the company foster a positive work environment and culture?
• What are the biggest challenges facing the company in the next 1-2 years, and how can this role contribute to addressing them?

ASSUMPTION: These interview questions help candidates better understand the role, the company, and the opportunities for growth and impact.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience in lead generation, sales, or customer service
• Write a compelling cover letter demonstrating your communication skills and enthusiasm for the role
• Prepare for the interview by researching Sisco Jobs, understanding the role's key responsibilities, and practicing your responses to common interview questions
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.