📌 Core Information
🔹 Job Title: Digital Marketer - Meta Ads and Klaviyo Specialist
🔹 Company: Remote VA
🔹 Location: Philippines (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 17, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote (US hours preferred)
🚀 Job Overview
Key aspects of this role include:
- Managing Meta Ads (Facebook/Instagram) campaigns and optimizing performance
- Setting up and managing Klaviyo email flows and campaigns
- Tracking and reporting on campaign performance
- Providing operational support, including inventory management and customer support
- Assisting with projects and administrative tasks as needed
ASSUMPTION: This role requires a strong balance of marketing, operational, and customer support skills. The ideal candidate will be proactive, detail-oriented, and able to adapt to various tasks.
📋 Key Responsibilities
✅ Launch and optimize Meta (Facebook/Instagram) ad campaigns based on provided direction
✅ Set up and manage Klaviyo email flows and campaigns (content provided)
✅ Track performance metrics, build simple reports, and suggest optimizations
✅ Support giveaways, product launches, and email campaigns
✅ Maintain simple inventory tracking to ensure stock availability
✅ Monitor inventory levels and coordinate reorders with factories or suppliers
✅ Respond to customer emails with warmth, clarity, and care
✅ Create internal FAQs or response templates based on common questions
✅ Identify patterns or issues and suggest improvements to enhance customer experience
✅ Assist with one-off tasks or research as needed
✅ Help the founder follow through on high-priority initiatives
✅ Stay flexible and adapt as the company grows and needs evolve
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Proven experience with Meta Ads (2+ years) and hands-on Klaviyo experience (1+ year)
Required Skills:
- Proven Meta Ads experience – You’ve personally built and launched Facebook/Instagram ad campaigns inside Ads Manager
- Hands-on Klaviyo experience – You’ve created flows, campaigns, or segments and know how to use the tool effectively
- Fluent, clear English – Strong written and verbal communication skills
- Tech-savvy and AI-native – You quickly learn new platforms and use tools like ChatGPT to optimize workflows
- Initiative-driven – You take ownership and don’t wait to be told twice
- Mission-aligned – You care about the work and the families we serve
- Timezone availability – Able to attend meetings and calls during US hours (EST)
Preferred Skills:
- Experience with inventory management software
- Familiarity with customer support tools
ASSUMPTION: While not explicitly stated, experience with inventory management software and customer support tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: PHP 35,000 - 50,000 per month (based on experience and performance)
Benefits:
- Remote work with flexible hours
- Opportunities for professional growth and development
- Health insurance and other benefits (details to be confirmed)
Working Hours: Full-time (40 hours per week), with a preference for US hours (EST)
ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in the Philippines. Benefits may vary and are subject to confirmation.
📌 Applicant Insights
🔍 Company Context
Industry: Outsourcing and Offshoring Consulting
Company Size: 201-500 employees
Founded: 2015 (estimated, based on LinkedIn profile)
Company Description:
- RemoteVA.PH is an employment agency that provides opportunities for Filipinos to secure remote jobs
- The company focuses on helping individuals find permanent work-from-home setups
- They specialize in connecting talented professionals with global companies
Company Specialties:
- Remote job placement
- Work-from-home opportunities
- Global talent sourcing
Company Website: RemoteVA.PH
ASSUMPTION: The company was likely founded in 2015, given its LinkedIn profile and industry presence.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the founder and may work closely with other team members as needed
Work Arrangement: Remote, with a preference for US hours (EST)
Growth Opportunities:
- Potential career advancement as the company grows
- Opportunities to take on more responsibilities and expand skills
- Possibility to work on diverse projects and campaigns
ASSUMPTION: Growth opportunities will depend on the company's expansion and the individual's performance and initiative.
🌍 Location & Work Environment
Office Type: Remote (work-from-home)
Office Location(s): Philippines
Geographic Context:
- The Philippines has a strong English-speaking workforce and a favorable time zone for collaboration with US-based companies
- The country offers a lower cost of living compared to many Western countries, which can result in competitive salary packages
- The work environment is generally supportive of remote work and flexible hours
Work Schedule: Full-time (40 hours per week), with a preference for US hours (EST)
ASSUMPTION: The work schedule may be flexible, depending on the candidate's availability and the company's needs.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to assess communication skills and cultural fit
- Skills assessment or test to evaluate Meta Ads and Klaviyo proficiency
- Final interview with the founder to discuss expectations and next steps
Key Assessment Areas:
- Communication skills and English proficiency
- Meta Ads and Klaviyo experience and expertise
- Problem-solving and analytical skills
- Cultural fit and alignment with the company's mission
Application Tips:
- Highlight your Meta Ads and Klaviyo experience in your resume and cover letter
- Include specific examples of successful campaigns or projects you've worked on
- Demonstrate your initiative and problem-solving skills through your application materials
- Show enthusiasm for the company's mission and commitment to helping families
ATS Keywords: Meta Ads, Klaviyo, Facebook Ads, Instagram Ads, Email Marketing, Performance Tracking, Inventory Management, Customer Support, Remote Work, Work-from-Home
ASSUMPTION: The application process may vary depending on the company's needs and the candidate's qualifications.
🛠️ Tools & Technologies
- Meta Ads (Facebook/Instagram) platform
- Klaviyo email marketing platform
- Inventory management software (TBD)
- Customer support tools (TBD)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's needs and the candidate's skills.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Adaptable
- Committed to helping families
Work Style:
- Remote and flexible
- Results-driven and proactive
- Collaborative and supportive
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a remote work environment and enjoy the flexibility it offers?
- Are you comfortable working independently and taking initiative on tasks?
- Do you have strong communication skills and the ability to collaborate effectively with team members?
- Are you committed to helping families and making a positive impact through your work?
ASSUMPTION: The company values and work style may evolve as the company grows and changes.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a remote work environment
- Adapting to changing needs and expectations as the company grows
- Working with different time zones and coordinating with team members across the globe
- Ensuring consistent communication and collaboration with team members in a remote setting
ASSUMPTION: These challenges can be mitigated through strong communication, organization, and adaptability.
📈 Similar Roles Comparison
- This role is similar to a Digital Marketing Specialist or Email Marketing Specialist position, but with a stronger focus on Meta Ads and inventory management
- Compared to other marketing roles, this position offers a unique blend of marketing, operational, and customer support responsibilities
- Career progression may involve moving into a more specialized marketing role or taking on additional management responsibilities
ASSUMPTION: The specific career path will depend on the individual's skills, interests, and the company's growth and needs.
📝 Sample Projects
- Developing and executing a successful Meta Ads campaign to drive sales or engagement
- Creating and managing email flows to nurture leads and drive conversions
- Improving inventory management processes to reduce stockouts and enhance customer satisfaction
- Streamlining customer support processes to improve response times and customer satisfaction
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the company in the next 6-12 months, and how can this role help address them?
- How does this role fit into the company's long-term growth plans, and what opportunities are there for career advancement?
- What are the most important priorities for this role in the first 30-60-90 days?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does that manifest in a remote work environment?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your Meta Ads and Klaviyo experience in your resume and cover letter
- Prepare examples of successful campaigns or projects you've worked on
- Demonstrate your initiative and problem-solving skills through your application materials
- Follow up with a thank-you note after your interview, reiterating your interest in the role and the company
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
