S

Digital Marketing Apprentice

Sanofi
Full-time
On-site
Reading, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Apprentice

πŸ”Ή Company: Sanofi

πŸ”Ή Location: Reading, United Kingdom

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: Entry Level

πŸ”Ή Remote Status: Hybrid (3 days in the office, 1 study day)

πŸš€ Job Overview

Key aspects of this role include:

  • Learning and applying digital marketing skills in a healthcare setting
  • Gaining hands-on experience with tools like Salesforce Marketing Cloud, email development platforms, and CMS
  • Collaborating with cross-functional teams to understand and support healthcare professionals
  • Developing foundational expertise in omni-channel strategies and customer experience

ASSUMPTION: This role is ideal for recent graduates or career changers seeking to enter the digital marketing field, with a keen interest in the healthcare industry.

πŸ“‹ Key Responsibilities

βœ… Create and update digital content such as emails and websites, ensuring clean design and thoughtful details

βœ… Learn basic web and email development, including HTML, and work with content platforms

βœ… Support marketing campaigns by uploading and managing digital materials, ensuring smooth operation

βœ… Analyze customer interactions with content and use insights to improve customer experience

βœ… Gain practical experience with real tools and platforms used in healthcare marketing

βœ… Collaborate with other teams to understand the broader impact of your work on healthcare professionals

βœ… Contribute to exciting projects that challenge and develop your digital marketing skills

ASSUMPTION: The role may involve occasional project-based work outside of regular hours, depending on team priorities and deadlines.

🎯 Required Qualifications

Education: A Level BCC (104 UCAS points), BTEC National Diploma DMM (112 UCAS points), Access to HE with 9 Distinctions and 36 Merits, or equivalent Level 3 qualifications (112 UCAS points)

Experience: No prior work experience required, but relevant internships or projects are beneficial

Required Skills:

  • Strong problem-solving skills and attention to detail
  • Excellent communication skills, both written and verbal
  • Strong teamwork skills and openness to feedback
  • Curiosity about the healthcare industry and digital tools
  • Basic proficiency in Microsoft Office Suite

Preferred Skills:

  • Experience with tools like Sitecore, Janrain, Adobe Campaign Manager, Salesforce Marketing Cloud, or Veeva
  • Previous experience in digital marketing or a related field

ASSUMPTION: While not strictly required, any relevant work experience or skills will strengthen your application.

πŸ’° Compensation & Benefits

Salary Range: Β£18,000 - Β£22,000 per annum (Estimated, based on industry standards for entry-level digital marketing apprenticeships in the UK)

Benefits:

  • Health and wellbeing benefits
  • High-quality healthcare
  • Prevention and wellness programs

Working Hours: 35 hours per week, with flexible scheduling to accommodate study days

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level digital marketing apprenticeships in the UK. Actual salary may vary based on individual performance and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Sanofi is a global pharmaceutical company focused on improving people's lives through innovative medicines and vaccines

Company Size: Sanofi is a large corporation with over 100,000 employees worldwide, offering ample opportunities for growth and development

Founded: Sanofi was founded in 1973, with a rich history in the pharmaceutical industry

Company Description:

  • Sanofi is dedicated to the research, development, production, and marketing of pharmaceutical products in seven main areas: cardiovascular disease, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines
  • The company is committed to improving access to healthcare and making a positive impact on patients' lives
  • Sanofi fosters a diverse, inclusive, and collaborative work environment, encouraging employees to grow both personally and professionally

Company Specialties:

  • Pharmaceutical manufacturing
  • Research and development
  • Marketing and sales of pharmaceutical products
  • Global healthcare

Company Website: sanofi.us

ASSUMPTION: Sanofi's large size and global presence offer numerous opportunities for career growth and development, both within the UK and internationally.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or career changers seeking to launch their digital marketing career

Reporting Structure: The Digital Marketing Apprentice will report directly to the Digital Marketing Manager and work closely with cross-functional teams, including marketing, sales, and IT

Work Arrangement: This role follows a hybrid work arrangement, with 3 days in the office and 1 dedicated study day per week

Growth Opportunities:

  • Upon completion of the apprenticeship, successful candidates may have the opportunity to transition into a full-time digital marketing role within the company
  • Sanofi offers numerous training and development opportunities to help employees grow both personally and professionally
  • The company's large size and global presence provide ample opportunities for career progression and international assignments

ASSUMPTION: While this role is an entry-level position, there are clear paths for career progression within Sanofi, based on individual performance and company needs.

🌍 Location & Work Environment

Office Type: Sanofi's Reading office is a modern, collaborative workspace designed to foster creativity and innovation

Office Location(s): Reading, United Kingdom

Geographic Context:

  • Reading is a large town in Berkshire, England, with a population of approximately 157,000 people
  • The town is known for its rich history, vibrant culture, and strong economy, with a thriving tech industry
  • Reading is well-connected by road, rail, and air, with easy access to London and other major cities

Work Schedule: The work schedule is flexible, with a focus on balancing work and study responsibilities

ASSUMPTION: The hybrid work arrangement allows for a healthy work-life balance, with the opportunity to work from home one day per week.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical assessment or case study presentation
  • Final interview with the hiring manager and relevant team members

Key Assessment Areas:

  • Problem-solving skills and attention to detail
  • Communication skills, both written and verbal
  • li>Teamwork and collaboration skills
  • Curiosity about the healthcare industry and digital tools

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of the healthcare industry and digital marketing principles
  • Showcase any relevant projects or internships that showcase your skills and passion for digital marketing

ATS Keywords: Digital Marketing, Salesforce Marketing Cloud, Email Development, Content Management Systems, Digital Asset Management, Web Development, HTML, Marketing Campaigns, Problem Solving, Teamwork, Communication, Sitecore, Janrain, Adobe Campaign Manager, Veeva

ASSUMPTION: The application process may vary based on the specific needs of the hiring team and the number of applicants.

πŸ› οΈ Tools & Technologies

  • Salesforce Marketing Cloud
  • Email development platforms (e.g., Mailchimp, Campaign Monitor)
  • Content Management Systems (e.g., WordPress, Drupal)
  • Digital Asset Management tools (e.g., Veeva, Aprimo)
  • Microsoft Office Suite

ASSUMPTION: The specific tools and technologies used may vary based on the team's needs and the projects you work on.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient focus
  • Integrity
  • Responsibility
  • Transparency
  • Innovation

Work Style:

  • Collaborative and team-oriented
  • Focused on continuous learning and improvement
  • Adaptable and responsive to change
  • Committed to diversity, equity, and inclusion

Self-Assessment Questions:

  • How do you align with Sanofi's core values, particularly patient focus and innovation?
  • How comfortable are you working in a hybrid environment, balancing office and remote work?
  • How do you approach learning new tools and technologies, and how do you apply that knowledge to real-world projects?

ASSUMPTION: Sanofi values a diverse and inclusive work environment, and candidates from all backgrounds are encouraged to apply.

⚠️ Potential Challenges

  • The role may require occasional work outside of regular hours to meet project deadlines
  • Balancing work and study responsibilities may be challenging at times
  • The role may involve working with complex tools and technologies, which may have a learning curve
  • Reading, while a vibrant town, may not offer the same level of nightlife and entertainment as larger cities like London

ASSUMPTION: These challenges can be mitigated with effective time management, open communication with your team, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • This role is an apprenticeship, offering on-the-job training and mentoring alongside academic study
  • Compared to other digital marketing roles, this position offers a unique opportunity to gain experience in the healthcare industry
  • Career progression in this role may follow a different path than in other digital marketing positions, with a focus on developing expertise in healthcare marketing

ASSUMPTION: While this role shares similarities with other digital marketing positions, its focus on the healthcare industry and the apprenticeship structure sets it apart.

πŸ“ Sample Projects

  • Developing and executing a targeted email campaign to promote a new healthcare product
  • Analyzing customer data to identify trends and optimize digital content for improved engagement
  • Collaborating with cross-functional teams to create and implement a comprehensive digital marketing strategy for a healthcare brand

ASSUMPTION: These sample projects are intended to illustrate the types of tasks you may encounter in this role, but the specific projects you work on may vary based on team priorities and your individual skills and interests.

❓ Key Questions to Ask During Interview

  • How does this role support the company's overall digital marketing strategy?
  • What opportunities are there for professional development and growth within the company?
  • How does the team collaborate and support one another in achieving shared goals?
  • What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
  • How does the company support work-life balance, particularly for employees working in a hybrid arrangement?

ASSUMPTION: These questions are intended to help you better understand the role, the team, and the company culture, but you should also feel free to ask any other questions that are important to you.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Sanofi Careers portal
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for a phone or video screening with the HR department, focusing on your problem-solving skills, communication skills, and curiosity about the healthcare industry
  • If selected, complete a technical assessment or case study presentation to demonstrate your digital marketing skills
  • Prepare for a final interview with the hiring manager and relevant team members, focusing on your cultural fit and long-term potential within the company
  • Follow up with the hiring manager one week after your final interview to reiterate your interest in the role and ask about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.