📌 Core Information
🔹 Job Title: Digital Marketing Apprentice
🔹 Company: Sanofi
🔹 Location: Reading, United Kingdom
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 2, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: Hybrid (3 days in the office, 1 study day)
🚀 Job Overview
Key aspects of this role include:
- Learning and applying digital marketing skills in a healthcare setting
- Gaining hands-on experience with tools like Salesforce Marketing Cloud, email development platforms, and CMS
- Collaborating with cross-functional teams to understand and support healthcare professionals
- Developing foundational expertise in omni-channel strategies and customer experience
ASSUMPTION: This role is ideal for recent graduates or career changers seeking to enter the digital marketing field, with a keen interest in the healthcare industry.
📋 Key Responsibilities
✅ Create and update digital content such as emails and websites, ensuring clean design and thoughtful details
✅ Learn basic web and email development, including HTML, and work with content platforms
✅ Support marketing campaigns by uploading and managing digital materials, ensuring smooth operation
✅ Analyze customer interactions with content and use insights to improve customer experience
✅ Gain practical experience with real tools and platforms used in healthcare marketing
✅ Collaborate with other teams to understand the broader impact of your work on healthcare professionals
✅ Contribute to exciting projects that challenge and develop your digital marketing skills
ASSUMPTION: The role may involve occasional project-based work outside of regular hours, depending on team priorities and deadlines.
🎯 Required Qualifications
Education: A Level BCC (104 UCAS points), BTEC National Diploma DMM (112 UCAS points), Access to HE with 9 Distinctions and 36 Merits, or equivalent Level 3 qualifications (112 UCAS points)
Experience: No prior work experience required, but relevant internships or projects are beneficial
Required Skills:
- Strong problem-solving skills and attention to detail
- Excellent communication skills, both written and verbal
- Strong teamwork skills and openness to feedback
- Curiosity about the healthcare industry and digital tools
- Basic proficiency in Microsoft Office Suite
Preferred Skills:
- Experience with tools like Sitecore, Janrain, Adobe Campaign Manager, Salesforce Marketing Cloud, or Veeva
- Previous experience in digital marketing or a related field
ASSUMPTION: While not strictly required, any relevant work experience or skills will strengthen your application.
💰 Compensation & Benefits
Salary Range: £18,000 - £22,000 per annum (Estimated, based on industry standards for entry-level digital marketing apprenticeships in the UK)
Benefits:
- Health and wellbeing benefits
- High-quality healthcare
- Prevention and wellness programs
Working Hours: 35 hours per week, with flexible scheduling to accommodate study days
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level digital marketing apprenticeships in the UK. Actual salary may vary based on individual performance and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Sanofi is a global pharmaceutical company focused on improving people's lives through innovative medicines and vaccines
Company Size: Sanofi is a large corporation with over 100,000 employees worldwide, offering ample opportunities for growth and development
Founded: Sanofi was founded in 1973, with a rich history in the pharmaceutical industry
Company Description:
- Sanofi is dedicated to the research, development, production, and marketing of pharmaceutical products in seven main areas: cardiovascular disease, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines
- The company is committed to improving access to healthcare and making a positive impact on patients' lives
- Sanofi fosters a diverse, inclusive, and collaborative work environment, encouraging employees to grow both personally and professionally
Company Specialties:
- Pharmaceutical manufacturing
- Research and development
- Marketing and sales of pharmaceutical products
- Global healthcare
Company Website: sanofi.us
ASSUMPTION: Sanofi's large size and global presence offer numerous opportunities for career growth and development, both within the UK and internationally.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or career changers seeking to launch their digital marketing career
Reporting Structure: The Digital Marketing Apprentice will report directly to the Digital Marketing Manager and work closely with cross-functional teams, including marketing, sales, and IT
Work Arrangement: This role follows a hybrid work arrangement, with 3 days in the office and 1 dedicated study day per week
Growth Opportunities:
- Upon completion of the apprenticeship, successful candidates may have the opportunity to transition into a full-time digital marketing role within the company
- Sanofi offers numerous training and development opportunities to help employees grow both personally and professionally
- The company's large size and global presence provide ample opportunities for career progression and international assignments
ASSUMPTION: While this role is an entry-level position, there are clear paths for career progression within Sanofi, based on individual performance and company needs.
🌍 Location & Work Environment
Office Type: Sanofi's Reading office is a modern, collaborative workspace designed to foster creativity and innovation
Office Location(s): Reading, United Kingdom
Geographic Context:
- Reading is a large town in Berkshire, England, with a population of approximately 157,000 people
- The town is known for its rich history, vibrant culture, and strong economy, with a thriving tech industry
- Reading is well-connected by road, rail, and air, with easy access to London and other major cities
Work Schedule: The work schedule is flexible, with a focus on balancing work and study responsibilities
ASSUMPTION: The hybrid work arrangement allows for a healthy work-life balance, with the opportunity to work from home one day per week.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- Final interview with the hiring manager and relevant team members
Key Assessment Areas:
- Problem-solving skills and attention to detail
- Communication skills, both written and verbal
li>Teamwork and collaboration skills
- Curiosity about the healthcare industry and digital tools
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the healthcare industry and digital marketing principles
- Showcase any relevant projects or internships that showcase your skills and passion for digital marketing
ATS Keywords: Digital Marketing, Salesforce Marketing Cloud, Email Development, Content Management Systems, Digital Asset Management, Web Development, HTML, Marketing Campaigns, Problem Solving, Teamwork, Communication, Sitecore, Janrain, Adobe Campaign Manager, Veeva
ASSUMPTION: The application process may vary based on the specific needs of the hiring team and the number of applicants.
🛠️ Tools & Technologies
- Salesforce Marketing Cloud
- Email development platforms (e.g., Mailchimp, Campaign Monitor)
- Content Management Systems (e.g., WordPress, Drupal)
- Digital Asset Management tools (e.g., Veeva, Aprimo)
- Microsoft Office Suite
ASSUMPTION: The specific tools and technologies used may vary based on the team's needs and the projects you work on.
👔 Cultural Fit Considerations
Company Values:
- Patient focus
- Integrity
- Responsibility
- Transparency
- Innovation
Work Style:
- Collaborative and team-oriented
- Focused on continuous learning and improvement
- Adaptable and responsive to change
- Committed to diversity, equity, and inclusion
Self-Assessment Questions:
- How do you align with Sanofi's core values, particularly patient focus and innovation?
- How comfortable are you working in a hybrid environment, balancing office and remote work?
- How do you approach learning new tools and technologies, and how do you apply that knowledge to real-world projects?
ASSUMPTION: Sanofi values a diverse and inclusive work environment, and candidates from all backgrounds are encouraged to apply.
⚠️ Potential Challenges
- The role may require occasional work outside of regular hours to meet project deadlines
- Balancing work and study responsibilities may be challenging at times
- The role may involve working with complex tools and technologies, which may have a learning curve
- Reading, while a vibrant town, may not offer the same level of nightlife and entertainment as larger cities like London
ASSUMPTION: These challenges can be mitigated with effective time management, open communication with your team, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is an apprenticeship, offering on-the-job training and mentoring alongside academic study
- Compared to other digital marketing roles, this position offers a unique opportunity to gain experience in the healthcare industry
- Career progression in this role may follow a different path than in other digital marketing positions, with a focus on developing expertise in healthcare marketing
ASSUMPTION: While this role shares similarities with other digital marketing positions, its focus on the healthcare industry and the apprenticeship structure sets it apart.
📝 Sample Projects
- Developing and executing a targeted email campaign to promote a new healthcare product
- Analyzing customer data to identify trends and optimize digital content for improved engagement
- Collaborating with cross-functional teams to create and implement a comprehensive digital marketing strategy for a healthcare brand
ASSUMPTION: These sample projects are intended to illustrate the types of tasks you may encounter in this role, but the specific projects you work on may vary based on team priorities and your individual skills and interests.
❓ Key Questions to Ask During Interview
- How does this role support the company's overall digital marketing strategy?
- What opportunities are there for professional development and growth within the company?
- How does the team collaborate and support one another in achieving shared goals?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
- How does the company support work-life balance, particularly for employees working in a hybrid arrangement?
ASSUMPTION: These questions are intended to help you better understand the role, the team, and the company culture, but you should also feel free to ask any other questions that are important to you.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Sanofi Careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for a phone or video screening with the HR department, focusing on your problem-solving skills, communication skills, and curiosity about the healthcare industry
- If selected, complete a technical assessment or case study presentation to demonstrate your digital marketing skills
- Prepare for a final interview with the hiring manager and relevant team members, focusing on your cultural fit and long-term potential within the company
- Follow up with the hiring manager one week after your final interview to reiterate your interest in the role and ask about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
