📌 Core Information
🔹 Job Title: Digital Marketing Apprentice
🔹 Company: Ayvens
🔹 Location: Rueil-Malmaison, Île-de-France, France
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 23, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing initiatives for an international used car platform
- Coordinating and executing digital marketing campaigns
- Analyzing marketing campaign performance
- Assisting in organizing internal meetings and online marketing events
- Working in a multicultural and multilingual environment
ASSUMPTION: This role requires a proactive and curious mindset, as well as strong organizational skills and attention to detail. Experience with digital marketing tools and content creation is a plus.
📋 Key Responsibilities
✅ Supporting the maintenance and improvement of marketing automation campaigns
✅ Creating and managing content on the used cars ecommerce platform
✅ Analyzing marketing campaign performance using Google Analytics
✅ Assisting in organizing internal meetings and online marketing events
✅ Documenting processes and marketing activities
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring both strategic thinking and attention to detail.
🎯 Required Qualifications
Education: Not specified, but relevant education or training is preferred
Experience: 0-2 years of experience in digital marketing, content creation, or a related field
Required Skills:
- Proactive and curious mindset
- Strong organizational skills and attention to detail
- Fluency in English (mandatory); another European language is a plus
- Comfortable with digital tools, numbers, and self-learner on new technologies and tools
Preferred Skills:
- Experience with content creation, website analysis, CRM, or digital marketing campaigns
ASSUMPTION: While specific educational requirements are not mentioned, relevant education or training in marketing, communications, or a related field would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role in France is typically €22,000 - €30,000 per year for an entry-level position. However, the exact salary may vary depending on the candidate's qualifications and experience.
Benefits:
- Not specified, but benefits may include health insurance, retirement plans, and other standard employee benefits
Working Hours: Full-time position, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Ayvens operates in the financial services industry, specifically focusing on sustainable mobility solutions
Company Size: Ayvens has 10,001+ employees, providing a large and diverse work environment
Founded: Ayvens was founded in 2025 through the acquisition of LeasePlan by ALD Automotive, part of the Societe Generale group
Company Description:
- Ayvens is a leading global sustainable mobility player committed to making life and business flow better
- The company provides full-service leasing, flexible subscription services, fleet management, and multi-mobility solutions to customers of all sizes
- Ayvens is dedicated to leading the way to net zero and spearheading the digital transformation of the mobility sector
Company Specialties:
- Full-service leasing
- Flexible subscription services
- Fleet management services
- Multi-mobility solutions
Company Website: https://www.ayvens.com/
ASSUMPTION: Ayvens' focus on sustainability and digital transformation provides opportunities for growth and innovation in the mobility sector.
📊 Role Analysis
Career Level: This role is an entry-level position, suitable for recent graduates or individuals with up to 2 years of experience in digital marketing or a related field
Reporting Structure: The Digital Marketing Apprentice will report to the Remarketing / Used Car Sales team
Work Arrangement: This is an on-site position, with the possibility of remote work for specific tasks or projects
Growth Opportunities:
- Learning and development opportunities within the marketing department
- Potential career progression to a full-time digital marketing role or a similar position in another department
- Expanding skills and knowledge in digital marketing, content creation, and ecommerce
ASSUMPTION: As an apprentice, the candidate will have the opportunity to learn from experienced team members and gain valuable insights into the digital marketing industry.
🌍 Location & Work Environment
Office Type: Ayvens has a corporate office environment, with a focus on collaboration and innovation
Office Location(s): Rueil-Malmaison, Île-de-France, France
Geographic Context:
- Rueil-Malmaison is a suburb of Paris, located in the western part of the Île-de-France region
- The area is well-connected by public transportation, with easy access to the city center
- Rueil-Malmaison offers a mix of urban and suburban living, with plenty of green spaces and cultural attractions
Work Schedule: The work schedule for this role is typically Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break
ASSUMPTION: The location of Ayvens' office in Rueil-Malmaison provides easy access to the vibrant culture and amenities of Paris, while offering a more relaxed suburban atmosphere.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Creativity and innovation in content creation
- Communication and interpersonal skills
- Adaptability and cultural sensitivity
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of digital marketing and ecommerce concepts in your application materials
- Prepare examples of your previous work, such as marketing campaigns or content pieces, to showcase during the interview
ATS Keywords: Digital Marketing, Content Creation, Google Analytics, Marketing Automation, UX Improvements, Organizational Skills, Attention to Detail, CRM, Self-Learning, Proactivity, Curiosity
ASSUMPTION: The application process for this role may involve assessments or challenges designed to evaluate the candidate's skills and fit for the position.
🛠️ Tools & Technologies
- Google Analytics
- Marketing automation tools (e.g., HubSpot, Marketo, or similar)
- Content management systems (e.g., WordPress, Drupal, or similar)
- CRM software (e.g., Salesforce, Zoho CRM, or similar)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's preferences and the candidate's skills and experience.
👔 Cultural Fit Considerations
Company Values:
- Authenticity
- Curiosity
- Commitment
- Collaboration
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- Do you align with Ayvens' core values of authenticity, curiosity, commitment, and collaboration?
- Are you comfortable working in a multicultural and multilingual environment?
- Do you have a proactive and curious mindset, with a strong attention to detail?
ASSUMPTION: Ayvens' focus on collaboration and innovation creates a dynamic work environment that values diverse perspectives and ideas.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment, with tight deadlines and multiple priorities
- Adapting to a multicultural and multilingual work environment
- Managing multiple projects and stakeholders simultaneously
- Keeping up with the latest trends and best practices in digital marketing and ecommerce
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to learning and development.
📈 Similar Roles Comparison
- Digital Marketing Specialist: This role focuses more on strategy and execution, while the Digital Marketing Apprentice role is more focused on support and learning
- Content Creator: This role may have more focus on content creation and less on marketing campaign analysis and coordination
- Marketing Coordinator: This role may involve more event planning and logistics, while the Digital Marketing Apprentice role is more focused on digital marketing campaigns
ASSUMPTION: The Digital Marketing Apprentice role offers a unique opportunity to gain experience in both content creation and digital marketing campaign management.
📝 Sample Projects
- Creating and managing content for the used cars ecommerce platform
- Analyzing marketing campaign performance using Google Analytics
- Supporting the maintenance and improvement of marketing automation campaigns
ASSUMPTION: These projects provide an opportunity for the candidate to demonstrate their skills in content creation, data analysis, and marketing campaign management.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role support the overall marketing strategy for Ayvens?
- What opportunities are there for professional development and growth within the marketing department?
- How does Ayvens support work-life balance for its employees?
- What is the team structure and dynamic for the Remarketing / Used Car Sales team?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and their commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous work, such as marketing campaigns or content pieces, to showcase during the interview
- Follow up with the hiring manager or HR representative within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
