Digital Marketing Assistant

📌 Core Information

🔹 Job Title: Digital Marketing Assistant

🔹 Company: Paul Gough Media

🔹 Location: Hartlepool, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 29, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing social media platforms to deliver world-class content
• Creating engaging content such as blogs, newsletters, and emails
• Liaising with clients to share their success stories with a global audience
• Participating in marketing planning meetings to help shape strategy

ASSUMPTION: This role requires a strong creative writer with a keen eye for detail and the ability to thrive in a fast-paced environment. Previous experience in digital marketing or a related field would be beneficial but not essential, as the company offers ongoing training and development.

📋 Key Responsibilities

✅ Social Media Management - Liaising with the public across multiple platforms to deliver world-class content

✅ Client Storytelling - Speaking with business owners/CEOs to share their success stories with our global audience

✅ Marketing Planning - Participating in meetings and helping shape our marketing strategy year-round

✅ Content Creation - Writing blogs, newsletters, emails, client interviews, and more - all designed to connect and convert

ASSUMPTION: The role involves a mix of creative and strategic tasks, requiring a candidate who can balance both aspects effectively.

🎯 Required Qualifications

Education: No specific degree required, but a relevant qualification in marketing, communications, or a related field would be beneficial

Experience: 0-2 years of experience in digital marketing, content creation, or a related role

Required Skills:

• Excellent written and verbal communication skills
• Strong attention to detail
• Ability to thrive in a fast-paced environment
• Proficient in social media platforms and content management systems

Preferred Skills:

• Experience with marketing automation tools
• Familiarity with SEO best practices
• Knowledge of HTML and CSS

ASSUMPTION: While specific industry experience is not required, a strong portfolio demonstrating creative writing and content creation skills is essential.

💰 Compensation & Benefits

Salary Range: £23,000 - £26,000 (Negotiable depending on experience)

Benefits:

• Bi-weekly scorecard meetings to check in on personal growth
• Ongoing training and development in-house
• Creative autonomy to bring ideas to life
• A like-minded team with shared traits

Working Hours: Full-time, Monday to Friday

ASSUMPTION: The salary range is competitive for an entry-level role in the UK marketing industry, and the benefits package is designed to support personal and professional growth.

📌 Applicant Insights

🔍 Company Context

Industry: Paul Gough Media works with clients from LA to Sydney, offering high-level lead generation marketing services.

Company Size: Small (11-50 employees) - A small company size allows for closer team collaboration and more opportunities for individual impact.

Founded: The company was founded by Paul Gough, who has spent years traveling the world to learn marketing strategies from the best in the business.

Company Description:

• Paul Gough Media is a world-class marketing agency that works with clients from LA to Sydney.
• The company prides itself on being world-class at what it does and building a team of people who care about producing quality work and enjoying the journey.
• The company offers ongoing training and development to support the growth of its employees.

Company Specialties:

• Marketing strategies for small and independent physical therapy clinics that actually work
• World-class lead generation marketing
• Creative content creation and storytelling

Company Website: http://www.paulgough.com

ASSUMPTION: Paul Gough Media is a dynamic and growing company that offers opportunities for personal and professional growth in a creative and fast-paced environment.

📊 Role Analysis

Career Level: Entry Level - This role is an excellent opportunity for an aspiring digital marketing professional to gain experience and grow within the industry.

Reporting Structure: The Digital Marketing Assistant will report directly to Paul Gough, the CEO of the company.

Work Arrangement: On-site, full-time - The role requires a physical presence in the Hartlepool office, Monday to Friday.

Growth Opportunities:

• Progression to a more senior marketing role within the company
• Expanding skills and knowledge through ongoing training and development
• Gaining experience working with global clients and on diverse marketing projects

ASSUMPTION: The company offers opportunities for growth and development, both personally and professionally, and encourages employees to take ownership and pride in their work.

🌍 Location & Work Environment

Office Type: Creative and collaborative - The Hartlepool office is a creative and collaborative space that encourages innovation and teamwork.

Office Location(s): Hartlepool, United Kingdom

Geographic Context:

• Hartlepool is a town in County Durham, England, with a population of approximately 90,000 people.
• The town is located on the North Sea coast and has a rich history dating back to the Anglo-Saxon period.
• Hartlepool is home to a variety of industries, including manufacturing, retail, and tourism.

Work Schedule: Full-time, Monday to Friday - The role requires a full-time commitment, with standard office hours from Monday to Friday.

ASSUMPTION: The Hartlepool office offers a creative and collaborative work environment that supports the growth and development of its employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Creativity and writing skills
• Attention to detail
• Ability to thrive in a fast-paced environment
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your creative writing and content creation skills
• Include examples of your work that demonstrate your ability to engage and excite audiences
• Prepare questions to ask the interviewer about the company, the role, and the team

ATS Keywords: Digital Marketing, Content Creation, Social Media Management, Client Storytelling, Marketing Planning, Attention to Detail, Engagement, Communication, Teamwork, Fast-Paced Environment, Lead Generation, Autonomy, Learning, Self-Improvement

ASSUMPTION: The application process is designed to assess the candidate's creative writing and content creation skills, as well as their ability to thrive in a fast-paced environment and align with the company's values and culture.

🛠️ Tools & Technologies

• Social media platforms (e.g., Facebook, Twitter, LinkedIn)
• Content management systems (e.g., WordPress, HubSpot)
• Marketing automation tools (e.g., Hootsuite, Buffer)
• SEO tools (e.g., Google Analytics, SEMrush)

ASSUMPTION: The role requires proficiency in social media platforms and content management systems, as well as familiarity with marketing automation and SEO tools.

👔 Cultural Fit Considerations

Company Values:

• World-class quality in everything we do
• Building a team of people who care
• Enjoying the journey

Work Style:

• Takes ownership and pride in work
• Doesn't take themselves too seriously
• Welcomes feedback
• Loves learning and self-improvement

Self-Assessment Questions:

• Do you have a sharp eye for detail and a passion for creating engaging content?
• Can you thrive in a fast-paced, creative environment?
• Are you ready to become a critical part of a tight-knit team?

ASSUMPTION: Paul Gough Media values a work environment that is creative, collaborative, and supportive of personal and professional growth.

⚠️ Potential Challenges

• Managing multiple social media platforms and content creation tasks simultaneously
• Adapting to a fast-paced work environment with tight deadlines
• Working with a diverse range of clients and projects
• Balancing creative and strategic aspects of the role

ASSUMPTION: The role presents both creative and strategic challenges that require a candidate who can balance multiple tasks and adapt to a fast-paced environment.

📈 Similar Roles Comparison

• Unlike other digital marketing roles, this position offers a high degree of creative autonomy and the opportunity to work with a diverse range of clients
• The role is part of a small, dynamic team that values collaboration and innovation
• This entry-level role offers opportunities for growth and development within the company

ASSUMPTION: The Digital Marketing Assistant role at Paul Gough Media offers unique opportunities for growth and development within a creative and collaborative work environment.

📝 Sample Projects

• Creating a social media campaign to promote a new product launch
• Writing a blog series on marketing best practices for small business owners
• Developing a client storytelling strategy to engage and convert audiences

ASSUMPTION: The role involves a variety of creative and strategic projects that require a candidate with strong writing and content creation skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for its employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and the company, as well as their ability to think critically about the position and its requirements.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your creative writing and content creation skills
• Prepare questions to ask the interviewer about the company, the role, and the team
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.