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Digital Marketing Assistant

JD Sports / Livestock / Size?
Full-time
On-site
Vancouver, British Columbia, Canada
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Assistant

πŸ”Ή Company: JD Sports / Livestock / Size?

πŸ”Ή Location: Vancouver, British Columbia, Canada

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 18, 2025

πŸ”Ή Experience Level: Entry-level to Mid-level (1-3 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing social media plan execution and strategy development
  • Managing content calendar and coordinating campaigns
  • Collaborating with multiple teams to drive business growth
  • Monitoring brand reputation and engaging with customers on social media

ASSUMPTION: This role requires a strong focus on social media management and content creation, with a broad scope of responsibilities that involve cross-functional team collaboration.

πŸ“‹ Key Responsibilities

βœ… Developing and implementing social media strategy

βœ… Managing content calendar and scheduling posts

βœ… Coordinating campaigns and promotions

βœ… Monitoring brand reputation and engaging with customers

βœ… Creating and curating engaging content for social media channels

βœ… Collaborating with creative teams to develop assets

βœ… Monitoring social media analytics and preparing reports

βœ… Assisting with blog post creation and e-commerce campaign reporting

βœ… Acting as the primary point-of-contact with e-commerce for campaign execution

ASSUMPTION: This role requires a high level of organization, multitasking, and attention to detail to manage various responsibilities and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 1-3 years of digital marketing experience, with a focus on organic social media, content creation, and digital campaign execution

Required Skills:

  • Proficient in Google Analytics, Klaviyo, social scheduling tools (e.g., Later or Hootsuite), Shopify, and Excel
  • Strong communication and organizational skills
  • Ability to work effectively in a fast-paced, cross-functional environment
  • Knowledge of key marketing metrics and routes to market
  • Fluency in English with excellent verbal, written, and interpersonal skills

Preferred Skills:

  • Familiarity with design, photo/video editing, and/or Google Analytics
  • Knowledge of the retail, sneaker, or street fashion industry

ASSUMPTION: Candidates with relevant experience and a strong portfolio showcasing their content creation and social media management skills will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $55,000 per year

Benefits:

  • Competitive benefits package (details not specified)

Working Hours: Full-time, 40 hours per week (specific hours not mentioned)

ASSUMPTION: The salary range is competitive for an entry-level to mid-level digital marketing role in Vancouver, with benefits expected to be in line with industry standards for a company of this size.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail (Sports Fashion)

Company Size: 10,001+ employees (Global presence)

Founded: 1981 (as JD Sports)

Company Description:

  • JD Group serves customers with a blend of recognized sports fashion brands and own-brand labels
  • Strong presence in Europe, North America, and Asia Pacific
  • Culture is fun, fast, challenging, and encourages creativity, passion, and ambition

Company Specialties:

  • Sports, fashion, trainers, apparel, outdoor, shoes, omnichannel, brands, Size, JD Sports, gyms, online, footwear, global, marketing campaigns, athletic leisure wear, leisure wear, athletic wear, sneakers, sportswear, and streetwear

Company Website: careers.jdplc.com

ASSUMPTION: Working for JD Group offers opportunities for growth and exposure to various aspects of the retail and sports fashion industry.

πŸ“Š Role Analysis

Career Level: Entry-level to Mid-level

Reporting Structure: Reports to the Brand Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

  • Potential to grow within the marketing department or explore other areas of the business
  • Opportunities to work on global campaigns and collaborate with international teams

ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Vancouver, British Columbia, Canada

Geographic Context:

  • Vancouver is a multicultural city with a high quality of life
  • Home to a thriving tech and retail industry
  • Offers numerous outdoor activities and cultural attractions

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (specific hours not mentioned)

ASSUMPTION: The work environment is dynamic, fast-paced, and collaborative, with a focus on driving business growth through innovative marketing strategies.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager and/or team members
  • Final interview with the Brand Manager

Key Assessment Areas:

  • Digital marketing skills and experience
  • Creativity and strategic thinking
  • Communication and collaboration skills
  • Adaptability and problem-solving abilities

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Showcase your portfolio of social media campaigns and content creation projects
  • Prepare examples of how you've monitored and improved brand reputation on social media
  • Research JD Group's brand and values to demonstrate cultural fit

ATS Keywords: Digital Marketing, Social Media Management, Content Creation, Campaign Execution, Google Analytics, Klaviyo, Social Scheduling Tools, Shopify, Excel, Marketing Metrics, Multi-tasking, Creativity, Growth Mindset, Team Collaboration, Reputation Management

ASSUMPTION: The application process is competitive, and candidates should emphasize their relevant experience and skills to stand out.

πŸ› οΈ Tools & Technologies

  • Google Analytics
  • Klaviyo or similar ESPs
  • Social scheduling tools (e.g., Later or Hootsuite)
  • Shopify
  • Excel

ASSUMPTION: Proficiency in these tools is essential for success in this role, and candidates should be prepared to demonstrate their familiarity with them during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Fun and creative
  • Fast-paced and challenging
  • Encourages ownership, growth, and support

Work Style:

  • Collaborative and cross-functional
  • Focused on driving business growth
  • Adaptable and problem-solving-oriented

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with tight deadlines and managing multiple responsibilities?
  • Do you have a growth mindset and a desire to build on your existing marketing skillset?

ASSUMPTION: Candidates who align with JD Group's values and work style will be more likely to succeed in this role and contribute to the company's continued growth.

⚠️ Potential Challenges

  • Managing multiple responsibilities and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Collaborating effectively with cross-functional teams
  • Staying up-to-date with social media trends and tools

ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a willingness to learn and grow in the role.

πŸ“ˆ Similar Roles Comparison

  • This role focuses more on social media management and content creation than other marketing roles, such as SEO or PPC specialists
  • In the retail industry, this role may have more focus on brand reputation management and customer engagement than in other sectors
  • Career progression could involve moving into more senior marketing roles or exploring other areas of the business, such as e-commerce or merchandising

ASSUMPTION: Candidates should research similar roles in the retail industry to better understand the unique aspects of this position and how it fits into the broader marketing landscape.

πŸ“ Sample Projects

  • Developing and implementing a social media strategy for a new product launch
  • Creating and curating engaging content for social media channels to increase user engagement
  • Monitoring and improving brand reputation on social media, strategizing reputation management, and finding effective ways to interact with customers

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, and candidates should be prepared to discuss their relevant experience and achievements during the interview process.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader marketing strategy for the company?
  • What are the most significant challenges facing the marketing department currently, and how can this role help address them?
  • How does JD Group support the professional growth and development of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of its social media campaigns, and what KPIs are most important?

ASSUMPTION: Asking thoughtful questions demonstrates a candidate's interest in the role and their commitment to understanding the company's goals and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through careers.jdplc.com
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a portfolio showcasing your social media campaigns and content creation projects
  • Research JD Group's brand and values to demonstrate cultural fit
  • Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.