📌 Core Information
🔹 Job Title: Digital Marketing Assistant
🔹 Company: Markel
🔹 Location: Leeds, United Kingdom
🔹 Job Type: Hybrid (3 days in the office / 2 days working from home)
🔹 Category: Marketing
🔹 Date Posted: 2025-04-30
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Supporting the Marketing Services team in delivering channel marketing plans
- Ensuring timely implementation of marketing messages within budgetary controls
- Collaborating with various leads to create engaging content
- Tracking and reporting on marketing activities
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on delivering marketing campaigns that drive results.
📋 Key Responsibilities
✅ Supporting the Marketing Services team in delivering channel marketing plans
✅ Ensuring timely implementation of marketing messages within budgetary controls
✅ Collaborating with various leads to create engaging content, including advertising, website, social, email, storyboards, and events
✅ Ensuring all collateral and communications are on brand
✅ Supporting the reporting and tracking of all Marketing activity and measurement of value
✅ Striving to deliver standard processes across all activities
ASSUMPTION: The role involves a mix of strategic planning, creative content development, and analytical reporting to ensure marketing efforts are effective and efficient.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 2+ years of digital marketing experience, either agency or in-house
Required Skills:
- Proficient in HubSpot
- Experience in account and vendor management
- Experience in workstack / ticket system management for workload/project management
- Excellent organisational, communication, and writing skills with strong attention to detail
- Ability to perform well under pressure and work within a team framework
- Passion for building relationships and getting to know people's needs, both digitally and in person
- Ability to prioritise and meet tight deadlines and work on multiple projects simultaneously
Preferred Skills:
- Experience with emarketing design, build, and reporting, including automations and nurture sequences
- Social (LinkedIn and YouTube) design, build, management, and reporting, including organic and paid
- Website CMS management and page maintenance
- Experience with PPC and SEO
- Desire to study for a Marketing qualification (company supported and funded)
ASSUMPTION: The ideal candidate will have a strong foundation in digital marketing, with a focus on HubSpot and account management, as well as excellent communication and organizational skills.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (AI-estimated, based on role, experience level, and location)
Benefits:
- 10% annual bonus
- 25 days paid holiday plus Bank Holidays, with the opportunity to buy/sell extra leave
- Fantastic company pension scheme, private medical and dental cover, life assurance, travel insurance cover, income protection, season ticket loan, and other great benefits
Working Hours: Full-time (37.5 hours per week), with flexible working hours and hybrid work arrangement (3 days in the office, 2 days working from home)
ASSUMPTION: The salary range is estimated based on market research and similar roles in the UK. The benefits package is comprehensive and designed to support employees' well-being and work-life balance.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance. Markel is a leading global specialty insurer with a people-first approach, offering a broad array of tools and knowledge to create tailored coverage solutions for complex needs.
Company Size: 1,001-5,000 employees. As a mid-sized company, Markel offers a supportive and collaborative work environment with ample opportunities for growth and development.
Founded: 1930. Markel has a rich history and a strong track record in the insurance industry, with a commitment to putting people first.
Company Description:
- Markel operates the Markel Specialty, Markel International, and Markel Global Reinsurance divisions, as well as State National, its portfolio protection and program services operations, and Nephila, its insurance-linked securities operations.
- With over 5,000 employees across the globe, Markel is committed to finding creative solutions for complex risks and being a long-term partner for its colleagues, brokers, and clients.
- Everything Markel does comes out of the Markel Style, a timeless statement of its mission that serves as the company's north star and brand vision.
Company Specialties:
- Specialty insurance
- Global reinsurance
- Portfolio protection and program services
- Insurance-linked securities
Company Website: www.markel.com
ASSUMPTION: Markel's diverse range of insurance operations and global presence offer unique opportunities for career growth and development within the insurance industry.
📊 Role Analysis
Career Level: Mid-level. This role offers an opportunity to build on existing digital marketing experience and contribute to the success of the UK Marketing team.
Reporting Structure: The Digital Marketing Assistant will report directly to the Marketing Services Manager and work closely with various leads within the Marketing team.
Work Arrangement: Hybrid (3 days in the office, 2 days working from home). This arrangement offers flexibility and a balance between collaboration and independent work.
Growth Opportunities:
- Potential career progression within the Marketing department or broader Markel organization
- Opportunity to study for a Marketing qualification, with company support and funding
- Exposure to various aspects of marketing, allowing for the development of a well-rounded skill set
ASSUMPTION: The hybrid work arrangement and growth opportunities make this role an attractive option for digital marketing professionals looking to advance their careers in a supportive and collaborative environment.
🌍 Location & Work Environment
Office Type: Hybrid. The role can be based at either the Manchester or Leeds office, with 3 days in the office and 2 days working from home.
Office Location(s): Manchester UK - 82 King St, Leeds - UK
Geographic Context:
- Leeds is a vibrant city in the UK with a thriving business community and a strong focus on innovation and technology
- The city offers a high quality of life, with excellent cultural attractions, sports facilities, and green spaces
- Leeds is well-connected by road, rail, and air, making it an easily accessible location for both local and remote employees
Work Schedule: Full-time (37.5 hours per week), with flexible working hours and a hybrid work arrangement
ASSUMPTION: The hybrid work environment and central location of the Leeds office make this role an attractive option for digital marketing professionals looking for a balance between collaboration and independent work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Services Manager
- Final interview with the Marketing Director
Key Assessment Areas:
- Digital marketing skills and experience
- HubSpot proficiency
- Communication and writing skills
- Organizational skills and ability to manage multiple projects
- Cultural fit and alignment with Markel's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
- Demonstrate your understanding of the role and Markel's business by researching the company and its industry
- Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills and experience
- Be ready to discuss your career goals and how this role fits into your long-term plans
ATS Keywords: Digital Marketing, HubSpot, Account Management, Vendor Management, Project Management, Reporting, Email Marketing, SEO, PPC, Social Media Management, Content Creation, Organizational Skills, Communication Skills, Writing Skills, Attention to Detail, Relationship Building
ASSUMPTION: The application process is designed to assess candidates' digital marketing skills, experience, and cultural fit, with a focus on finding the best fit for the role and the Marketing team.
🛠️ Tools & Technologies
- HubSpot
- CMS (Content Management System) for website management
- Social media platforms (LinkedIn, YouTube)
- Email marketing tools
- Project management tools (workstack/ticket system)
ASSUMPTION: The role requires proficiency in HubSpot and familiarity with various digital marketing tools and platforms.
👔 Cultural Fit Considerations
Company Values:
- Putting people first
- Winning together
- Striving for better
- Enjoying the everyday
- Thinking further
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering value
- Adaptable and open to learning and growth
- Creative and innovative in approach to marketing challenges
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you results-driven and focused on delivering value?
- Are you adaptable and open to learning and growth?
- Do you approach marketing challenges with creativity and innovation?
ASSUMPTION: Markel's company values and work style emphasize a people-first approach, collaboration, and a focus on continuous improvement and innovation, making it an attractive workplace for digital marketing professionals.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a hybrid work environment and balancing remote and in-office work
- Keeping up with the latest digital marketing trends and best practices
- Meeting tight deadlines and delivering high-quality work under pressure
ASSUMPTION: The role may present challenges related to time management, adaptability, and continuous learning, but these can be overcome with strong organizational skills, a proactive approach, and a willingness to learn and grow.
📈 Similar Roles Comparison
- This role differs from other digital marketing roles in its focus on supporting the delivery of channel marketing plans and ensuring timely implementation of marketing messages
- As a mid-sized company, Markel offers a supportive and collaborative work environment with ample opportunities for growth and development
- Career progression in this role could lead to opportunities in marketing management, specialist marketing roles, or broader business roles within the Markel organization
ASSUMPTION: This role offers a unique opportunity to contribute to the success of the UK Marketing team and drive marketing campaigns that deliver results, with potential for career growth and development within the Markel organization.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to drive customer engagement and conversions
- Creating and optimizing social media content to increase brand awareness and reach
- Managing and updating the company website to ensure it remains up-to-date, on-brand, and SEO-optimized
ASSUMPTION: These sample projects demonstrate the range of digital marketing tasks and responsibilities required for this role, from creative content development to analytical reporting and optimization.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader Marketing team and UK National Markets business strategy?
- What opportunities are there for professional development and growth within the Marketing team and broader Markel organization?
- How does Markel support work-life balance and employee well-being, particularly in a hybrid work environment?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, fit within the organization, and opportunities for growth and development, as well as the challenges and supports available to succeed in the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills, with a focus on HubSpot proficiency and account management
- Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills and experience
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
