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Digital Marketing Assistant

Colliers International EMEA
Full-time
On-site
London, London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Assistant

πŸ”Ή Company: Colliers International EMEA

πŸ”Ή Location: London, England

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 30, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting digital marketing campaigns across multiple platforms
  • Collaborating with cross-functional teams to deliver integrated marketing initiatives
  • Managing email marketing campaigns using Adobe Marketo
  • Creating and scheduling engaging social media content
  • Updating and maintaining website content via CMS platforms

ASSUMPTION: This role requires a strong understanding of the digital marketing landscape and experience in online channel development, social media, email marketing, and CMS platforms. Excellent communication skills and the ability to manage multiple projects in a fast-paced environment are essential.

πŸ“‹ Key Responsibilities

βœ… Support the execution of digital marketing campaigns across email, social media, website, and CRM platforms

βœ… Build and manage email marketing campaigns using Adobe Marketo

βœ… Create and schedule engaging social media content using platforms such as Hootsuite

βœ… Update and maintain website content via CMS platforms (Sitecore)

βœ… Apply SEO best practices to optimize web content and increase organic visibility

βœ… Produce high-quality marketing materials with a strong focus on copywriting, visual appeal, and brand consistency

βœ… Analyze and report on campaign performance, providing insights to improve future activity

βœ… Collaborate with team members and key stakeholders to plan and deliver integrated marketing initiatives

βœ… Engage and share best practice with stakeholders to drive ownership of online social media channels to build their personal brands

βœ… Stay abreast of digital marketing trends and technologies to continuously improve processes and outputs

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring a balance of innovative thinking and data-driven decision-making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: At least 2 years of hands-on digital marketing experience, preferably in a B2B or professional services environment

Required Skills:

  • Proven experience with marketing automation platforms (e.g., Adobe Marketo) and CRM systems (e.g., Salesforce)
  • Competence in managing social media content and scheduling using Hootsuite (or similar)
  • Experience with content management systems (ideally Sitecore)
  • Strong understanding of SEO principles and how to apply them
  • Excellent copywriting, editing, and proofreading skills, with a keen eye for detail
  • Strong analytical skills with the ability to interpret data and turn it into actionable insights
  • Clear, confident verbal and written communication skills
  • Ability to build strong relationships across all levels of the business
  • Highly organized, self-motivated, and able to manage multiple projects and deadlines
  • A team player who values collaboration, innovation, and continuous improvement

Preferred Skills:

  • Experience in the professional services industries, ideally commercial real estate

ASSUMPTION: The ideal candidate will have a well-rounded skill set, with a strong foundation in digital marketing and a proven track record of driving results in a fast-paced environment.

πŸ’° Compensation & Benefits

Salary Range: Β£25,000 - Β£35,000 per annum (Based on industry standards for a Digital Marketing Assistant role in London)

Benefits:

  • Competitive benefits package
  • Opportunities for professional development and growth
  • Dynamic and forward-thinking work environment

Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for project needs)

ASSUMPTION: The salary range is an estimate based on industry standards for a Digital Marketing Assistant role in London. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate

Company Size: 10,001+ employees (Global), 1,200+ employees in the UK and Ireland

Founded: 1976 (as a global company)

Company Description:

  • Colliers is a global leader in commercial real estate services, providing strategic solutions to occupiers, developers, and investors
  • The company operates across core sectors such as office, industrial, retail, and hotel, as well as a range of specialized property types
  • Colliers UK is headquartered in London, with over 1,200 professionals across 16 offices in the UK and Ireland

Company Specialties:

  • Brokerage and Agency
  • Corporate Solutions
  • Investment Services
  • Project Management
  • Real Estate Management Services
  • Valuation and Advisory Services
  • Landlord Representation
  • Tenant Representation
  • Capital Markets
  • Corporate Finance
  • Commercial Real Estate
  • and Investment Management

Company Website: www.colliers.com

ASSUMPTION: Colliers is a well-established global company with a strong presence in the real estate industry. The company's size and global reach offer opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing & Communications Manager

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

  • Progression to a Digital Marketing Manager role within the marketing team
  • Expansion into other areas of the business, such as sales or client services
  • Opportunities for international assignments or relocation within the global Colliers network

ASSUMPTION: This role offers opportunities for career growth and development within the marketing team and the broader organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 95 Wigmore Street, London W1U 1FD, UK

Geographic Context:

  • London is a major global city with a thriving real estate market
  • The office is located in the West End, close to public transportation and amenities
  • The area is known for its vibrant culture, entertainment, and dining options

Work Schedule: Full-time, Monday to Friday, with flexibility for project needs

ASSUMPTION: The office location offers a dynamic and vibrant work environment, with easy access to public transportation and amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR team
  • In-person or virtual interview with the Marketing & Communications Manager
  • Final interview with the Head of Marketing & Communications

Key Assessment Areas:

  • Digital marketing skills and experience
  • Communication and presentation skills
  • Problem-solving and analytical abilities
  • Cultural fit and alignment with Colliers' values

Application Tips:

  • Highlight relevant digital marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of Colliers' business and how your skills align with the role
  • Prepare examples of your work, such as marketing campaigns or content you've created, to showcase during the interview

ATS Keywords: Digital Marketing, Email Marketing, Social Media, SEO, Adobe Marketo, Salesforce, Hootsuite, Sitecore, Analytical Skills, Communication Skills, Project Management, Collaboration, Innovation, Continuous Improvement

ASSUMPTION: The application process is designed to assess the candidate's digital marketing skills, experience, and cultural fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Adobe Marketo
  • Salesforce
  • Hootsuite
  • Sitecore
  • Google Analytics
  • Microsoft Office Suite

ASSUMPTION: The role requires proficiency in various digital marketing tools and technologies, with a focus on Adobe Marketo, Salesforce, Hootsuite, and Sitecore.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused
  • Enterprising
  • Collaborative
  • Expert
  • Inclusive

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on driving results and continuous improvement

Self-Assessment Questions:

  • How do you demonstrate client focus in your work?
  • Can you provide an example of a time when you worked collaboratively to achieve a goal?
  • How do you approach continuous learning and improvement in your role?

ASSUMPTION: Candidates should assess their fit with Colliers' values and work style to ensure a successful and fulfilling career with the company.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Keeping up with the latest digital marketing trends and technologies
  • Collaborating effectively with cross-functional teams and stakeholders
  • Working in a global organization with diverse teams and time zones

ASSUMPTION: The role presents unique challenges that require strong project management, communication, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to a Digital Marketing Specialist role, this position has a stronger focus on campaign execution and management, with less emphasis on strategy and planning
  • In the real estate industry, digital marketing roles may require an understanding of industry-specific trends and regulations
  • Career progression in digital marketing can lead to roles such as Digital Marketing Manager, Marketing Manager, or even Director of Marketing

ASSUMPTION: This role offers a unique blend of creative and analytical tasks, with a focus on campaign execution and management in the real estate industry.

πŸ“ Sample Projects

  • Managing a social media campaign to promote a new property listing, including content creation, scheduling, and analytics
  • Creating and executing an email marketing campaign to engage existing clients and drive referrals
  • Optimizing website content for search engines to improve organic visibility and drive traffic

ASSUMPTION: Sample projects should demonstrate the candidate's ability to manage digital marketing campaigns from start to finish, with a focus on driving results and continuous improvement.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does this role contribute to the overall marketing and business strategy for Colliers UK?
  • What opportunities are there for professional development and growth within the marketing team and the broader organization?
  • How does Colliers support work-life balance for its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Interview questions should focus on understanding the role's context, team dynamics, and growth opportunities within the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Colliers International EMEA careers portal
  • Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
  • Prepare examples of your work, such as marketing campaigns or content you've created, to showcase during the interview
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.