π Core Information
πΉ Job Title: Digital Marketing Assistant
πΉ Company: Colliers International EMEA
πΉ Location: London, England
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 30, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting digital marketing campaigns across multiple platforms
- Collaborating with cross-functional teams to deliver integrated marketing initiatives
- Managing email marketing campaigns using Adobe Marketo
- Creating and scheduling engaging social media content
- Updating and maintaining website content via CMS platforms
ASSUMPTION: This role requires a strong understanding of the digital marketing landscape and experience in online channel development, social media, email marketing, and CMS platforms. Excellent communication skills and the ability to manage multiple projects in a fast-paced environment are essential.
π Key Responsibilities
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Support the execution of digital marketing campaigns across email, social media, website, and CRM platforms
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Build and manage email marketing campaigns using Adobe Marketo
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Create and schedule engaging social media content using platforms such as Hootsuite
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Update and maintain website content via CMS platforms (Sitecore)
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Apply SEO best practices to optimize web content and increase organic visibility
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Produce high-quality marketing materials with a strong focus on copywriting, visual appeal, and brand consistency
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Analyze and report on campaign performance, providing insights to improve future activity
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Collaborate with team members and key stakeholders to plan and deliver integrated marketing initiatives
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Engage and share best practice with stakeholders to drive ownership of online social media channels to build their personal brands
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Stay abreast of digital marketing trends and technologies to continuously improve processes and outputs
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring a balance of innovative thinking and data-driven decision-making.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: At least 2 years of hands-on digital marketing experience, preferably in a B2B or professional services environment
Required Skills:
- Proven experience with marketing automation platforms (e.g., Adobe Marketo) and CRM systems (e.g., Salesforce)
- Competence in managing social media content and scheduling using Hootsuite (or similar)
- Experience with content management systems (ideally Sitecore)
- Strong understanding of SEO principles and how to apply them
- Excellent copywriting, editing, and proofreading skills, with a keen eye for detail
- Strong analytical skills with the ability to interpret data and turn it into actionable insights
- Clear, confident verbal and written communication skills
- Ability to build strong relationships across all levels of the business
- Highly organized, self-motivated, and able to manage multiple projects and deadlines
- A team player who values collaboration, innovation, and continuous improvement
Preferred Skills:
- Experience in the professional services industries, ideally commercial real estate
ASSUMPTION: The ideal candidate will have a well-rounded skill set, with a strong foundation in digital marketing and a proven track record of driving results in a fast-paced environment.
π° Compensation & Benefits
Salary Range: Β£25,000 - Β£35,000 per annum (Based on industry standards for a Digital Marketing Assistant role in London)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Dynamic and forward-thinking work environment
Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for project needs)
ASSUMPTION: The salary range is an estimate based on industry standards for a Digital Marketing Assistant role in London. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Real Estate
Company Size: 10,001+ employees (Global), 1,200+ employees in the UK and Ireland
Founded: 1976 (as a global company)
Company Description:
- Colliers is a global leader in commercial real estate services, providing strategic solutions to occupiers, developers, and investors
- The company operates across core sectors such as office, industrial, retail, and hotel, as well as a range of specialized property types
- Colliers UK is headquartered in London, with over 1,200 professionals across 16 offices in the UK and Ireland
Company Specialties:
- Brokerage and Agency
- Corporate Solutions
- Investment Services
- Project Management
- Real Estate Management Services
- Valuation and Advisory Services
- Landlord Representation
- Tenant Representation
- Capital Markets
- Corporate Finance
- Commercial Real Estate
- and Investment Management
Company Website: www.colliers.com
ASSUMPTION: Colliers is a well-established global company with a strong presence in the real estate industry. The company's size and global reach offer opportunities for career growth and development.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing & Communications Manager
Work Arrangement: On-site, with flexibility for remote work as needed
Growth Opportunities:
- Progression to a Digital Marketing Manager role within the marketing team
- Expansion into other areas of the business, such as sales or client services
- Opportunities for international assignments or relocation within the global Colliers network
ASSUMPTION: This role offers opportunities for career growth and development within the marketing team and the broader organization.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 95 Wigmore Street, London W1U 1FD, UK
Geographic Context:
- London is a major global city with a thriving real estate market
- The office is located in the West End, close to public transportation and amenities
- The area is known for its vibrant culture, entertainment, and dining options
Work Schedule: Full-time, Monday to Friday, with flexibility for project needs
ASSUMPTION: The office location offers a dynamic and vibrant work environment, with easy access to public transportation and amenities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- In-person or virtual interview with the Marketing & Communications Manager
- Final interview with the Head of Marketing & Communications
Key Assessment Areas:
- Digital marketing skills and experience
- Communication and presentation skills
- Problem-solving and analytical abilities
- Cultural fit and alignment with Colliers' values
Application Tips:
- Highlight relevant digital marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Colliers' business and how your skills align with the role
- Prepare examples of your work, such as marketing campaigns or content you've created, to showcase during the interview
ATS Keywords: Digital Marketing, Email Marketing, Social Media, SEO, Adobe Marketo, Salesforce, Hootsuite, Sitecore, Analytical Skills, Communication Skills, Project Management, Collaboration, Innovation, Continuous Improvement
ASSUMPTION: The application process is designed to assess the candidate's digital marketing skills, experience, and cultural fit for the role and the organization.
π οΈ Tools & Technologies
- Adobe Marketo
- Salesforce
- Hootsuite
- Sitecore
- Google Analytics
- Microsoft Office Suite
ASSUMPTION: The role requires proficiency in various digital marketing tools and technologies, with a focus on Adobe Marketo, Salesforce, Hootsuite, and Sitecore.
π Cultural Fit Considerations
Company Values:
- Client-focused
- Enterprising
- Collaborative
- Expert
- Inclusive
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on driving results and continuous improvement
Self-Assessment Questions:
- How do you demonstrate client focus in your work?
- Can you provide an example of a time when you worked collaboratively to achieve a goal?
- How do you approach continuous learning and improvement in your role?
ASSUMPTION: Candidates should assess their fit with Colliers' values and work style to ensure a successful and fulfilling career with the company.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with the latest digital marketing trends and technologies
- Collaborating effectively with cross-functional teams and stakeholders
- Working in a global organization with diverse teams and time zones
ASSUMPTION: The role presents unique challenges that require strong project management, communication, and adaptability skills.
π Similar Roles Comparison
- Compared to a Digital Marketing Specialist role, this position has a stronger focus on campaign execution and management, with less emphasis on strategy and planning
- In the real estate industry, digital marketing roles may require an understanding of industry-specific trends and regulations
- Career progression in digital marketing can lead to roles such as Digital Marketing Manager, Marketing Manager, or even Director of Marketing
ASSUMPTION: This role offers a unique blend of creative and analytical tasks, with a focus on campaign execution and management in the real estate industry.
π Sample Projects
- Managing a social media campaign to promote a new property listing, including content creation, scheduling, and analytics
- Creating and executing an email marketing campaign to engage existing clients and drive referrals
- Optimizing website content for search engines to improve organic visibility and drive traffic
ASSUMPTION: Sample projects should demonstrate the candidate's ability to manage digital marketing campaigns from start to finish, with a focus on driving results and continuous improvement.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does this role contribute to the overall marketing and business strategy for Colliers UK?
- What opportunities are there for professional development and growth within the marketing team and the broader organization?
- How does Colliers support work-life balance for its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Interview questions should focus on understanding the role's context, team dynamics, and growth opportunities within the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Colliers International EMEA careers portal
- Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
- Prepare examples of your work, such as marketing campaigns or content you've created, to showcase during the interview
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.