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Digital Marketing Assistant for a Marine Service Centre in Australia (Home Based Part Time)

Virtual Coworker
Full-time
On-site
Busselton, Western Australia, Australia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Assistant for a Marine Service Centre in Australia (Home Based Part Time)

πŸ”Ή Company: Virtual Coworker

πŸ”Ή Location: Busselton, Western Australia, Australia

πŸ”Ή Job Type: Part Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site (Home Based)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and updating website content to ensure it's current and engaging
  • Developing and executing social media strategies to increase online presence
  • Creating high-quality content for various platforms to engage audiences
  • Providing basic SEO support to improve website visibility
  • Analyzing marketing data to assess the effectiveness of campaigns and strategies

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on digital marketing principles and data interpretation.

πŸ“‹ Key Responsibilities

βœ… Website Content Management: Update and maintain website content to ensure it's accurate, engaging, and relevant to the target audience.

βœ… Social Media Strategy & Execution: Increase social media presence by running ad campaigns, developing strategies, and engaging with followers.

βœ… Content Creation: Create content for websites and social media platforms that aligns with the company's brand and marketing goals.

βœ… General SEO Support: Assist with SEO efforts to improve website visibility and organic traffic.

βœ… Overall Marketing Plan Development: Assess current marketing efforts, identify areas for improvement, and develop a comprehensive plan for social media and website enhancements.

βœ… Reporting & Analysis (Basic): Understand and interpret data related to marketing efforts to gauge their effectiveness and make data-driven decisions.

ASSUMPTION: This role involves a mix of creative tasks (content creation) and analytical tasks (data analysis), requiring a versatile skill set.

🎯 Required Qualifications

Education: A bachelor's degree in Marketing, Communications, or a related field is preferred but not required.

Experience: Entry-level experience in digital marketing, social media management, or a related field is required.

Required Skills:

  • Proficient in social media platforms (Facebook, Instagram, LinkedIn, etc.)
  • Basic understanding of SEO principles
  • Strong written and verbal communication skills
  • Ability to analyze and interpret data
  • Proficient in Microsoft Office Suite or similar software

Preferred Skills:

  • Experience with marketing automation tools (e.g., Hootsuite, Buffer, etc.)
  • Knowledge of HTML and CSS
  • Familiarity with Google Analytics

ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio can compensate for a lack of formal education.

πŸ’° Compensation & Benefits

Salary Range: The salary for this role is negotiable. According to industry standards, entry-level digital marketing assistants in Australia typically earn between AU$45,000 and AU$60,000 per year on a full-time basis. For a part-time role, this would translate to approximately AU$22.50 to AU$30.00 per hour.

Benefits:

  • Flexible work arrangement (home-based, part-time)
  • Opportunity to work with an international company
  • Potential for career growth within the organization

Working Hours: This is a part-time role with a flexible schedule, requiring approximately 20 hours of work per week.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Virtual Coworker operates in the outsourcing and offshoring consulting industry, focusing on providing virtual assistants to businesses worldwide.

Company Size: With 201-500 employees, Virtual Coworker is a mid-sized company that offers a collaborative and dynamic work environment.

Founded: Virtual Coworker was founded in 2007 and has since grown to become a leading provider of virtual assistant services.

Company Description:

  • Virtual Coworker specializes in handpicking top-level professionals from the Philippines to provide unparalleled support for businesses worldwide.
  • The company focuses on long-term partnerships, ensuring a strong match between businesses and virtual assistants for sustained success.
  • Virtual Coworker's services span various industries and include administrative tasks, customer service, and strategic planning.

Company Specialties:

  • Outsourcing and staffing solutions
  • Virtual assistant services
  • Recruitment and hiring support

Company Website: virtualcoworker.com

ASSUMPTION: Virtual Coworker's focus on long-term partnerships and careful selection of virtual assistants sets it apart in the outsourcing industry.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position in the digital marketing field, offering an opportunity to gain experience and develop skills in various marketing disciplines.

Reporting Structure: The Digital Marketing Assistant will report directly to the marketing manager or a similar role within the organization.

Work Arrangement: This is a home-based, part-time role, offering flexibility and a work-life balance.

Growth Opportunities:

  • As the company grows, there may be opportunities for the Digital Marketing Assistant to take on more responsibilities or move into a full-time role.
  • Virtual Coworker's international presence may also offer opportunities for travel or relocation.

ASSUMPTION: While this role is part-time, the flexible work arrangement and potential for growth make it an attractive opportunity for entry-level candidates.

🌍 Location & Work Environment

Office Type: This role is home-based, with no requirement to work from a physical office.

Office Location(s): The company's headquarters are in West Hollywood, California, USA, with an additional office in Sydney, Australia. However, this role can be performed remotely from the candidate's home in Busselton, Western Australia.

Geographic Context:

  • Busselton is a coastal city in Western Australia, known for its beautiful beaches and relaxed lifestyle.
  • The city offers a high quality of life, with a low cost of living compared to major Australian cities.
  • Busselton's location allows for easy access to outdoor activities and a strong sense of community.

Work Schedule: The work schedule for this role is flexible, with approximately 20 hours of work required per week. The specific hours and days worked will be determined by the candidate and their manager.

ASSUMPTION: The home-based work arrangement for this role offers candidates the opportunity to balance their personal and professional lives more effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth interview with the hiring manager
  • Background check and reference verification
  • Job offer

Key Assessment Areas:

  • Digital marketing skills and knowledge
  • Data analysis and interpretation abilities
  • Communication and interpersonal skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant experience and skills in your resume, focusing on digital marketing, social media management, and data analysis.
  • Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for the company's mission.
  • Prepare examples of your content creation and social media management work to showcase during the interview.

ATS Keywords: Digital Marketing, Social Media, Content Creation, SEO, Marketing Strategy, Data Analysis, Marketing Assistant

ASSUMPTION: The application process for this role may involve assessments or tests to evaluate the candidate's skills and knowledge in digital marketing and data analysis.

πŸ› οΈ Tools & Technologies

  • Social media platforms (Facebook, Instagram, LinkedIn, etc.)
  • Marketing automation tools (e.g., Hootsuite, Buffer, etc.)
  • Microsoft Office Suite or similar software
  • Google Analytics
  • SEO tools (e.g., SEMrush, Ahrefs, etc.)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's marketing stack and the candidate's skills and experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Professionalism
  • Integrity
  • Communication
  • Collaboration
  • Continuous Learning

Work Style:

  • Self-motivated and independent
  • Strong time management and organizational skills
  • Adaptable and open to feedback
  • Proactive and solution-oriented

Self-Assessment Questions:

  • Do you have a strong understanding of digital marketing principles and a passion for staying up-to-date with industry trends?
  • Are you comfortable working independently and managing your own time and priorities?
  • Do you thrive in a collaborative environment and enjoy working with a diverse team?

ASSUMPTION: Virtual Coworker values candidates who are self-motivated, adaptable, and committed to continuous learning and professional development.

⚠️ Potential Challenges

  • Managing multiple tasks and priorities in a fast-paced environment
  • Adapting to a home-based work arrangement and maintaining productivity
  • Working with a diverse, international team and managing time zone differences
  • Staying up-to-date with the latest digital marketing trends and best practices

ASSUMPTION: While this role offers flexibility and growth opportunities, it also presents unique challenges that candidates should be prepared to address.

πŸ“ˆ Similar Roles Comparison

  • Compared to full-time digital marketing roles, this part-time position offers a more flexible work arrangement and a lower time commitment.
  • However, it may also limit opportunities for career advancement within the company.
  • In terms of career path, this role can serve as a stepping stone to more senior marketing positions or as an entry point into the digital marketing industry.

ASSUMPTION: Candidates should consider their long-term career goals and the potential impact of this role on their professional development.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to increase engagement and followers
  • Analyzing website traffic data to identify trends and opportunities for improvement
  • Creating a content calendar and producing blog posts or articles to support SEO efforts

ASSUMPTION: The specific projects assigned to the Digital Marketing Assistant will vary depending on the company's marketing goals and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for remote employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and commitment to their professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your digital marketing, social media management, and data analysis skills
  • Write a cover letter that demonstrates your enthusiasm for the role and your understanding of the company's mission
  • Prepare examples of your content creation and social media management work to showcase during the interview
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.