Digital Marketing Assistant (Generalist)

📌 Core Information

🔹 Job Title: Digital Marketing Assistant (Generalist)

🔹 Company: GrowthAssistant

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: Remote (Philippines only)

🚀 Job Overview

Key aspects of this role include:

• Managing content and ensuring its accuracy and quality
• Engaging with the community and providing customer support
• Contributing to digital content and campaign management
• Preparing client reports and analyzing campaign performance
• Participating in ad hoc marketing tasks and process improvement

ASSUMPTION: This role requires a high level of organization and attention to detail, as well as strong communication skills to effectively manage multiple tasks and stakeholders.

📋 Key Responsibilities

✅ Manage content by overseeing event sections, updating featured venues, and quality assurance of event listings

✅ Provide community and customer support by monitoring and responding to the community inbox and handling user support requests

✅ Manage digital content and campaigns by setting up and running giveaways, updating homepage and evergreen user pages, and curating timely editorial pages

✅ Prepare client reports and analyze campaign performance by generating campaign recap reports and running Radmin reports

✅ Participate in additional digital marketing tasks and contribute ideas for process improvement and content quality

ASSUMPTION: The role may require occasional work outside of regular hours to meet project deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 0-2 years of experience in digital marketing, content management, or a related role

Required Skills:

• Experience with project management tools (e.g., Asana)
• Familiarity with WordPress, Webflow, or other user-friendly CMS (basic to intermediate)
• Strong proficiency with Google Suite, especially Google Sheets
• Exceptional attention to detail
• Ability to juggle multiple daily tasks based on urgency and priority

Preferred Skills:

• Background in events or event coordination
• Experience with email marketing platforms like Mailchimp
• Familiarity with ticketing services
• Knowledge of content calendar tools
• Genuine love for music, live events, and cultural happenings
• Positive energy, team spirit, and a can-do attitude

ASSUMPTION: Candidates with relevant internship experience may also be considered.

💰 Compensation & Benefits

Salary Range: PHP 25,000 - 35,000 per month (Based on experience and market standards for entry-level digital marketing roles in the Philippines)

Benefits:

• Work-from-home setup
• Paid holidays
• Health insurance
• PTO
• Training opportunities

Working Hours: Full-time (40 hours per week, with flexible hours and occasional work outside of regular hours as needed)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, focusing on providing trained, full-time offshore employees for marketing teams

Company Size: Small (2-10 employees), allowing for close collaboration and growth opportunities

Founded: 2021, with a focus on helping marketing teams focus on brand, strategy, and results by handling manual, repetitive tasks

Company Description:

• GrowthAssistant offers trained, full-time offshore employees to handle manual tasks for campaign management, design, and reporting
• The company helps marketing teams focus on brand, strategy, and results, leaving their manual, repetitive, implementation work to a qualified Growth Assistant
• GrowthAssistant provides services to marketing teams worldwide, with a strong presence in the United States and the Philippines

Company Specialties:

• Offshore talent solutions
• Digital Marketing
• Growth Marketing
• Design Assistant
• SDR Assistant
• SDR
• Training Specialist

Company Website: https://www.growthassistant.com/

ASSUMPTION: GrowthAssistant's small size and focus on offshore talent solutions may result in a more agile and adaptable work environment.

📊 Role Analysis

Career Level: Entry-Level (0-2 years of experience)

Reporting Structure: The Digital Marketing Assistant will report directly to the Marketing Manager or a similar role

Work Arrangement: Remote (Philippines only), with a work-from-home setup and flexible hours

Growth Opportunities:

• Learning and development opportunities through training and mentorship programs
• Potential career progression into more senior marketing roles as the company grows
• Expanding skills and experience in digital marketing, content management, and campaign management

ASSUMPTION: The remote work arrangement may provide opportunities for a better work-life balance and reduced commuting time.

🌍 Location & Work Environment

Office Type: Remote (Work-from-home setup)

Office Location(s): Philippines (with a strong presence in Manila)

Geographic Context:

• The Philippines has a tropical marine climate, with temperatures ranging from 77°F to 95°F (25°C to 35°C) throughout the year
• The country has a vibrant culture, with a rich history and diverse landscapes, including beaches, mountains, and rice terraces
• The Philippines is known for its hospitality, with a strong sense of community and family values

Work Schedule: Full-time (40 hours per week), with flexible hours and occasional work outside of regular hours as needed

ASSUMPTION: The work-from-home setup may require a dedicated workspace and self-motivation to maintain productivity.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen interview
• Skills assessment or take-home test
• Final interview with the hiring manager
• Background check and onboarding

Key Assessment Areas:

• Technical skills in digital marketing, content management, and project management
• Attention to detail and quality assurance
• Communication and interpersonal skills
• Problem-solving and time management
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of digital marketing and content management principles in your application materials
• Showcase your attention to detail and quality assurance skills through examples or a portfolio
• Prepare thoughtful questions about the role, team, or company to ask during the interview

ATS Keywords: Digital Marketing, Content Management, Project Management, Google Suite, WordPress, Webflow, Attention to Detail, User Support, Digital Content, Campaign Management, Analytic Skills, Email Marketing, Event Coordination, Positive Energy, Team Spirit

ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.

🛠️ Tools & Technologies

• Asana or similar project management tools
• WordPress, Webflow, or other user-friendly CMS
• Google Suite (Google Sheets, Google Docs, Google Slides)
• Email marketing platforms (e.g., Mailchimp)
• Ticketing services (e.g., Eventbrite, Ticketmaster)
• Content calendar tools (e.g., Trello, Asana, CoSchedule)

ASSUMPTION: The company may provide training and support for candidates who are new to specific tools or technologies.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Collaborative
• Adaptable
• Innovative
• Results-driven

Work Style:

• Remote and flexible
• Results-oriented
• Collaborative and supportive
• Adaptable and open to feedback
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a remote work environment and have a dedicated workspace at home?
• Are you comfortable using project management tools and collaborating with team members virtually?
• Do you have strong attention to detail and a commitment to quality assurance?
• Are you open to feedback and willing to adapt your approach based on input from your team and stakeholders?
• Do you have a genuine love for music, live events, and cultural happenings, and can you bring that passion to your work?

ASSUMPTION: Candidates who align with GrowthAssistant's company values and work style will be more likely to succeed in the role and enjoy their work.

⚠️ Potential Challenges

• Managing multiple tasks and priorities effectively in a remote work environment
• Adapting to a fast-paced and ever-changing digital marketing landscape
• Balancing the need for attention to detail with the need for efficiency and speed
• Communicating effectively with team members and stakeholders in a remote setting
• Maintaining work-life balance while working from home

ASSUMPTION: Addressing these challenges proactively and seeking support when needed will be essential for success in this role.

📈 Similar Roles Comparison

• Unlike other digital marketing roles, this position focuses on a mix of content management, community engagement, and client reporting, rather than specializing in a single area
• In the staffing and recruiting industry, GrowthAssistant's focus on offshore talent solutions sets it apart from traditional recruitment agencies
• Career progression in this role may involve moving into more specialized digital marketing roles or taking on management responsibilities

ASSUMPTION: Understanding the unique aspects of this role and how it compares to other digital marketing positions will help candidates determine if it is the right fit for their career goals.

📝 Sample Projects

• Managing a giveaway campaign, including setup, promotion, winner selection, and notification
• Curating an editorial page for a timely event or holiday, including research, content creation, and publication
• Preparing a client report, including data analysis, visualization, and presentation of key insights
• Improving the quality and efficiency of event listing QA processes through process improvement initiatives

ASSUMPTION: Completing these sample projects successfully will demonstrate the candidate's skills and abilities in the role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing organization?
• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does GrowthAssistant support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?
• How does GrowthAssistant foster a positive and inclusive work environment, particularly in a remote setting?

ASSUMPTION: Asking thoughtful questions during the interview will help candidates better understand the role, team, and company, and demonstrate their interest in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for the interview by researching GrowthAssistant and practicing common digital marketing interview questions
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.