Digital Marketing Associate

📌 Core Information

🔹 Job Title: Digital Marketing Associate

🔹 Company: SEON Technologies

🔹 Location: Budapest, Budapest, Hungary

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (based in Budapest)

🚀 Job Overview

Key aspects of this role include:

• Executing and optimizing digital marketing efforts across Google Ads, SEO, and LinkedIn Ads
• Collaborating with various teams to ensure effective audience targeting and engagement
• Monitoring campaign performance and conducting A/B testing to improve conversion rates
• Supporting regional marketing leads and revenue teams to align digital strategies with broader marketing goals

ASSUMPTION: This role requires a balance of hands-on campaign management and strategic collaboration, with a focus on continuous optimization and improvement.

📋 Key Responsibilities

✅ Assist in setting up, managing, and optimizing LinkedIn and Google ad campaigns

✅ Help manage other online channels from a tactical perspective, such as SEO & Capterra

✅ Work alongside the Campaigns team to support audience segmentation & targeting strategies

✅ Optimize digital campaigns based on key metrics such as CTR, CPC, lead quality, and engagement rates

✅ Run daily/weekly bid & budget adjustments, audience refreshes, and creative rotations

✅ Collaborate with design and content teams to develop high-performing ad creatives and compelling ad copy

✅ Monitor and track campaign performance, identifying trends and areas for improvement

✅ Create monthly and quarterly reporting, pulling insights from LinkedIn Campaign Manager and analytics tools

✅ Conduct A/B testing on ad creatives, headlines, CTAs, and landing pages to improve conversion rates

✅ Work closely with content marketing, design teams, and regional marketing leads to align digital strategies with broader marketing goals

✅ Support the revenue teams by ensuring lead generation campaigns align with their outreach efforts

✅ Assist in managing LinkedIn organic strategy when needed, including post scheduling and engagement monitoring

ASSUMPTION: This role involves a mix of tactical execution and strategic planning, with a strong focus on data-driven decision making and continuous improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-4 years of experience in digital marketing, with a focus on LinkedIn advertising, Google Ads & SEO

Required Skills:

• Strong analytical skills with experience in data interpretation, reporting, and A/B testing
• Ability to work collaboratively across teams and manage multiple campaigns simultaneously
• Strong communication and organizational skills, with a keen eye for detail
• Familiarity with Google Analytics, HubSpot, or CRM tools is a plus

Preferred Skills:

• Experience with LinkedIn Campaign Manager and other analytics tools
• Knowledge of B2B marketing and lead generation strategies

ASSUMPTION: Candidates should have a strong foundation in digital marketing, with a focus on paid advertising and SEO. Experience with LinkedIn advertising is particularly valuable for this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (based on industry standards for a Digital Marketing Associate in Budapest)

Benefits:

• Flexible hybrid work schedule
• Competitive salary and benefits package
• Opportunities for professional growth and development
• Dynamic and innovative work environment

Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement

ASSUMPTION: The salary range is based on industry standards for a Digital Marketing Associate in Budapest, with consideration for the company's size and the role's requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development (specifically, fraud prevention and cyber intelligence services)

Company Size: 201-500 employees (mid-sized, offering opportunities for growth and collaboration)

Founded: 2017 (young, innovative company with a focus on cutting-edge technology)

Company Description:

• SEON is the leading fraud prevention system of record, catching fraud before it happens at any point across the customer journey
• Trusted by over 5,000 global companies, SEON combines your company’s data with proprietary real-time signals to deliver actionable fraud insights tailored to your business outcomes
• SEON delivers the fastest time to value in the market through a single API call, enabling quick and seamless onboarding and integration

Company Specialties:

• Fraud prevention
• Device fingerprinting
• Predictive analysis
• Email analysis
• Risk scoring
• Machine learning
• Fraud detection
• Fraud management
• Fraud API

Company Website: seon.io

ASSUMPTION: SEON Technologies is a growing company with a strong focus on innovation and customer success. Their expertise in fraud prevention and cyber intelligence services makes them a valuable player in the market.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Head of Digital Marketing and collaborates with various teams, including SEO, PPC, content marketing, design, and regional marketing leads

Work Arrangement: Hybrid (based in Budapest with a flexible work schedule)

Growth Opportunities:

• Expanding digital marketing expertise across various channels and platforms
• Developing leadership and management skills through team collaboration and mentorship
• Advancing to a senior role or specialist position within the digital marketing team

ASSUMPTION: This role offers opportunities for professional growth and development, with a focus on expanding digital marketing skills and gaining experience in a dynamic and innovative work environment.

🌍 Location & Work Environment

Office Type: Hybrid (with a physical office in Budapest)

Office Location(s): Budapest, Hungary

Geographic Context:

• Budapest is the capital and most populous city of Hungary, with a vibrant tech industry and a growing startup scene
• The city offers a high quality of life, with affordable living costs and a rich cultural heritage
• SEON's office is located in the heart of Budapest, providing easy access to public transportation and amenities

Work Schedule: Full-time (40 hours per week) with a flexible hybrid work arrangement

ASSUMPTION: Budapest offers a dynamic and vibrant work environment, with a growing tech industry and a high quality of life. SEON's hybrid work arrangement provides flexibility and work-life balance for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical interview with the Head of Digital Marketing
• Final interview with the Head of Digital Marketing and relevant team members

Key Assessment Areas:

• Digital marketing expertise and experience
• Analytical skills and data-driven decision making
• Collaboration and communication skills
• Cultural fit and alignment with SEON's values

Application Tips:

• Highlight relevant digital marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of SEON's mission and values
• Prepare for technical interview questions related to digital marketing, campaign optimization, and data analysis

ATS Keywords: Digital Marketing, Google Ads, SEO, LinkedIn Advertising, Data Interpretation, A/B Testing, Lead Generation, Audience Targeting, Campaign Management, Performance Optimization, Analytical Skills, Collaboration, Communication, Organizational Skills, Creative Testing, Reporting

ASSUMPTION: The application process for this role is likely to involve a combination of online assessments, technical interviews, and behavioral interviews, with a focus on digital marketing expertise and cultural fit.

🛠️ Tools & Technologies

• LinkedIn Campaign Manager
• Google Analytics
• HubSpot (or other CRM tools)
• SEON's proprietary fraud prevention platform

ASSUMPTION: This role requires experience with LinkedIn Campaign Manager, Google Analytics, and other analytics tools. Familiarity with SEON's proprietary fraud prevention platform is a plus but not required.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Collaboration
• Integrity
• Continuous learning

Work Style:

• Dynamic and fast-paced
• Data-driven and results-oriented
• Collaborative and team-focused
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced work environment?
• Are you comfortable working collaboratively across teams and managing multiple campaigns simultaneously?
• Do you have a strong attention to detail and a keen eye for data-driven decision making?

ASSUMPTION: SEON Technologies values innovation, customer-centricity, collaboration, and continuous learning. Candidates should be comfortable working in a dynamic and fast-paced environment, with a strong focus on data-driven decision making and collaboration.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously
• Keeping up with the latest trends and best practices in digital marketing
• Balancing tactical execution with strategic planning and optimization
• Working effectively in a hybrid work environment

ASSUMPTION: This role may present challenges related to managing multiple priorities, staying up-to-date with industry trends, and balancing tactical execution with strategic planning. Effective time management and communication skills are essential for success in this role.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Specialist or Coordinator, with a focus on paid advertising and SEO
• Unlike some other digital marketing roles, this position requires a strong focus on LinkedIn advertising and B2B lead generation
• Career progression may involve advancing to a senior role within the digital marketing team or specializing in a specific channel or platform

ASSUMPTION: This role is similar to other digital marketing positions, with a focus on paid advertising and SEO. However, the specific requirements and priorities of this role may differ from other similar positions.

📝 Sample Projects

• Developing and executing a targeted LinkedIn advertising campaign to generate high-quality leads for the sales team
• Optimizing Google Ads campaigns to improve CTR, CPC, and conversion rates
• Conducting A/B testing on ad creatives, headlines, and landing pages to improve engagement and conversion rates

ASSUMPTION: Sample projects for this role may involve developing and executing targeted advertising campaigns, optimizing campaign performance, and conducting A/B testing to improve engagement and conversion rates.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow and priorities for this role?
• How does this role collaborate with other teams, such as content marketing, design, and regional marketing leads?
• What are the most important metrics for success in this role, and how are they tracked and reported?
• How does SEON support the professional growth and development of its employees?
• What is the company's approach to work-life balance and flexibility in a hybrid work environment?

ASSUMPTION: Key questions to ask during the interview may focus on the typical workflow and priorities for this role, collaboration with other teams, key performance metrics, professional growth opportunities, and work-life balance.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant digital marketing experience and achievements
• Write a compelling cover letter that demonstrates your understanding of SEON's mission and values
• Prepare for technical interview questions related to digital marketing, campaign optimization, and data analysis
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.