📌 Core Information
🔹 Job Title: Digital Marketing Associate (Chinese speaker)
🔹 Company: FeverUp
🔹 Location: Madrid, Spain
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for exclusive experiences worldwide
- Creating and managing high-visibility performance digital marketing campaigns on social media platforms like Facebook and Instagram
- Collaborating with cross-functional teams to provide strategic directions for campaigns
- Analyzing campaign performance and identifying opportunities for improvement
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving results through data-driven marketing strategies.
📋 Key Responsibilities
✅ Own the marketing strategy for your assigned experiences, from inception to execution
✅ Build compelling marketing strategies for exclusive Fever Original events and partner events worldwide
✅ Create successful performance digital marketing campaigns with high visibility on social media channels like Facebook and Instagram
✅ Work closely with the growth marketing team to analyze campaign performance and identify opportunities for optimization
✅ Coordinate with cross-functional teams (Sales, Media, CRM, Design, Content Copywriting, etc.) to provide strategic directions for campaigns
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with diverse teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in Digital Marketing, with a focus on Facebook ads and other social paid platforms
Required Skills:
- Native Chinese speaker with a strong command of English
- Solid understanding of the Hong Kong market and culture
- Proven track record in digital marketing and performance advertising
- Strong analytical skills and data-driven mindset
- Excellent communication and presentation skills
Preferred Skills:
- Experience working in a fast-paced, startup environment
- Familiarity with event marketing and the live entertainment industry
ASSUMPTION: Given the role's focus on the Chinese market, proficiency in Chinese is essential for success in this position.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for a mid-level digital marketing role in Madrid)
Benefits:
- Attractive compensation package consisting of base salary and the potential to earn a significant bonus for top performance
- 40% discount on all Fever events and experiences
- Responsibility from day one and professional and personal growth
- Great work environment with a young, international team of talented people to work with
- Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
- Possibility to receive in advance part of your salary by Payflow
- Wellhub Membership
- English and Spanish lessons
- Home office friendly
- Free food, drink, and fruit at the office
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work from home
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level digital marketing role in Madrid. Actual compensation may vary based on factors such as experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: FeverUp operates in the live entertainment and events industry, focusing on democratizing access to culture and entertainment through its proprietary technology and data-driven approach.
Company Size: FeverUp is a mid-sized company with 1,001-5,000 employees globally, providing a dynamic and collaborative work environment.
Founded: FeverUp was founded in 2014 and has since grown to become a leading global live-entertainment discovery tech platform.
Company Description:
- FeverUp is the leading global live-entertainment discovery tech platform, with a mission to democratize access to culture and entertainment
- The company uses proprietary technology to inspire its global community of over 125 million people through personalized and curated experiences in their local city
- FeverUp empowers entertainment and event creators to reach new audiences and enhance their experiences
Company Specialties:
- Internet
- Mobile
- Nightlife
- Startups
- Events
- Music
- Tickets
- Concerts
Company Website: feverup.com
ASSUMPTION: FeverUp's focus on innovation and data-driven decision-making creates an exciting and challenging work environment for employees.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 5-10 years of experience in digital marketing.
Reporting Structure: The Digital Marketing Associate will report directly to the Marketing Manager and work closely with cross-functional teams.
Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. The specific work arrangement may vary based on the needs of the team and the company.
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunity to work on high-profile events and campaigns, gaining valuable experience and exposure
- Possibility to collaborate with international teams and gain insights into global markets
ASSUMPTION: FeverUp's fast-paced and dynamic work environment offers ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: FeverUp's Madrid office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): Calle de Fernando 'El Santo', 16, Madrid, Community of Madrid 28010, ES
Geographic Context:
- Madrid is the capital and largest city of Spain, offering a vibrant cultural scene, rich history, and a high quality of life
- The city is well-connected by public transportation, making it easy to commute to the office
- Madrid enjoys a Mediterranean climate, with mild winters and hot, dry summers
Work Schedule: The work schedule is flexible, with the option to work from home and adjust hours as needed.
ASSUMPTION: FeverUp's Madrid office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interviews with the hiring manager and relevant team members
- Final interview with the Marketing Director
Key Assessment Areas:
- Digital marketing skills and experience
- Understanding of the Chinese market and culture
- Communication and presentation skills
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Chinese market and culture in your application materials
- Prepare examples of successful digital marketing campaigns you've managed in the past
ATS Keywords: Digital Marketing, Facebook Ads, Social Paid Platforms, Marketing Strategy, Performance Marketing, Social Media, Data Analysis, Cross Functional Coordination, Event Marketing, Chinese Proficiency
ASSUMPTION: FeverUp's recruitment process is designed to assess candidates' skills and cultural fit, with a focus on finding the best possible talent for the role.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Instagram Insights
- Google Analytics
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used in this role may vary based on the team's needs and preferences.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision-making
- Collaboration
- Customer-centric approach
Work Style:
- Fast-paced and dynamic
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with data and using it to inform your marketing strategies?
- Do you enjoy collaborating with cross-functional teams and incorporating their feedback into your work?
ASSUMPTION: FeverUp's company culture values innovation, data-driven decision-making, and collaboration, making it an ideal fit for candidates who thrive in dynamic, fast-paced environments.
⚠️ Potential Challenges
- Managing multiple marketing campaigns simultaneously, requiring strong organizational skills and time management
- Working with a diverse range of stakeholders, including internal teams and external partners, requiring strong communication and interpersonal skills
- Adapting to a fast-paced, ever-changing work environment, requiring flexibility and resilience
- Navigating the unique cultural landscape of the Chinese market, requiring a deep understanding of local preferences and trends
ASSUMPTION: FeverUp's fast-paced and dynamic work environment presents unique challenges that require strong organizational skills, adaptability, and cultural sensitivity.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on the Chinese market and requires proficiency in Chinese
- FeverUp's data-driven approach to marketing sets it apart from more traditional entertainment and events companies
- This role offers the opportunity to work on high-profile events and campaigns, gaining valuable experience and exposure
ASSUMPTION: FeverUp's unique focus on the Chinese market and data-driven approach to marketing make this role distinct from similar positions in the industry.
📝 Sample Projects
- Developing and executing a marketing strategy for a Fever Original event in Hong Kong, targeting Chinese-speaking audiences
- Creating and managing a Facebook ads campaign for a partner event in Shanghai, optimizing for ticket sales and event attendance
- Analyzing the performance of a social media marketing campaign for an event in Beijing, identifying opportunities for improvement and implementing changes to drive better results
ASSUMPTION: These sample projects illustrate the types of marketing campaigns and strategies the Digital Marketing Associate may be responsible for in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does FeverUp approach collaboration with external partners and stakeholders?
- What opportunities are there for professional growth and development within the marketing department?
- How does FeverUp ensure that its marketing strategies are culturally sensitive and relevant to local audiences?
- What is the typical work-life balance like for someone in this role?
ASSUMPTION: Asking these questions during the interview process will help you better understand the role, the team, and the company culture at FeverUp.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the FeverUp job board
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your digital marketing expertise and understanding of the Chinese market
- Prepare examples of successful digital marketing campaigns you've managed in the past, demonstrating your ability to drive results through data-driven strategies
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
