📌 Core Information
🔹 Job Title: Digital Marketing Associate (Korean Native)
🔹 Company: FeverUp
🔹 Location: Seoul, South Korea
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for exclusive experiences worldwide
- Creating successful performance digital marketing campaigns on social media platforms
- Managing the P&L of your region and a significant marketing budget
- Collaborating with cross-functional teams to provide strategic directions for campaigns
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving results and managing resources effectively.
📋 Key Responsibilities
✅ Own the marketing strategy for your experiences and build compelling marketing strategies for exclusive events
✅ Create successful performance digital marketing campaigns with high visibility leveraging social media channels like Facebook and Instagram
✅ Work closely with the growth marketing team to analyze performance and identify opportunities
✅ Manage the P&L of your region and manage a big marketing budget
✅ Coordinate with cross-functional teams to provide strategic directions for campaigns
ASSUMPTION: This role involves a high degree of responsibility and requires strong project management skills to balance multiple priorities and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in Digital Marketing, with a focus on Facebook ads and other social paid platforms
Required Skills:
- Native-level Korean with English proficiency
- Proven track record in digital marketing and campaign management
- Strong analytical skills and data-driven mindset
- Excellent communication and collaboration skills
Preferred Skills:
- Experience working with cross-functional teams
- Familiarity with the Korean entertainment industry
- Knowledge of Korean culture and trends
ASSUMPTION: While not explicitly stated, a strong understanding of the local market and cultural nuances is highly desirable for this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a marketing role with 5-10 years of experience in Seoul, the estimated salary range is ₩60,000,000 - ₩80,000,000 per year. This estimate takes into account the company's size, location, and the level of responsibility required for this role.
Benefits:
- Attractive compensation package with the potential to earn a significant bonus for top performance
- 40% discount on all Fever events and experiences
- Home office friendly
- English lessons
- Responsibility from day one and professional and personal growth
- Great work environment with a young, international team of talented people to work with
Working Hours: Full-time, with standard business hours and the possibility of occasional overtime to meet project deadlines
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: FeverUp is a leading global live-entertainment discovery tech platform, focused on democratizing access to culture and entertainment.
Company Size: FeverUp has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: FeverUp was founded in 2014 and has since grown into a global leader in its industry.
Company Description:
- FeverUp has developed a proprietary technology that inspires its global community through personalized and curated experiences in local cities
- The company empowers entertainment and event creators to reach new audiences and enhance their experiences
- FeverUp is backed by leading investors such as Goldman Sachs, Alignment Growth, Goodwater Capital, Smash Capital, Eurazeo, Vitruvian Partners, and Atresmedia
Company Specialties:
- Live entertainment discovery
- Event planning and management
- Data-driven marketing and analytics
- Global expansion and market penetration
Company Website: feverup.com
ASSUMPTION: FeverUp's focus on data-driven decision-making and global expansion creates an environment that values innovative thinking and strategic planning.
📊 Role Analysis
Career Level: This role is at the mid-career level, requiring a balance of established experience and the ability to grow within the organization.
Reporting Structure: The Digital Marketing Associate will report directly to the Marketing Manager and collaborate with various cross-functional teams.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Advancement to a senior marketing role within the company
- Expansion into other regions or markets as the company continues to grow
- Potential to lead and mentor junior team members as the team expands
ASSUMPTION: FeverUp's rapid growth and global expansion create ample opportunities for career advancement and professional development.
🌍 Location & Work Environment
Office Type: FeverUp's Seoul office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 50 Greene St, New York, NY 10013, US; Calle de Fernando 'El Santo', 16, Madrid, Community of Madrid 28010, ES; The Wingate, 93-107 Shaftesbury Ave, London, London, London W1D 5DY, GB; 36, Rue La Fayette, Paris, Île-de-France 75009, FR; Plaza Catalunya - Ronda de Sant Pere, 16, Barcelona., Barcelona. 08010, ES; and other global locations
Geographic Context:
- Seoul is a vibrant, multicultural city with a thriving entertainment industry
- The city offers a wide range of cultural experiences and events, providing ample opportunities for market research and inspiration
- Seoul's competitive job market and high cost of living may present challenges for some candidates
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for occasional remote work or adjusted hours to accommodate specific project needs.
ASSUMPTION: FeverUp's global presence and diverse team create a dynamic work environment that values collaboration, innovation, and adaptability.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interviews with the hiring manager and relevant team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Marketing strategy and campaign development
- Data analysis and interpretation
- Communication and collaboration skills
- Cultural fit and alignment with FeverUp's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the Korean entertainment industry and local market trends
- Showcase your ability to develop and execute successful digital marketing campaigns
ATS Keywords: Digital Marketing, Facebook Ads, Social Paid Platforms, Marketing Strategy, Performance Digital Marketing, Social Media, Growth Marketing, P&L Management, Budget Management, Cross Functional Coordination
ASSUMPTION: FeverUp's application process is designed to assess candidates' strategic thinking, creativity, and cultural fit, with a focus on identifying strong communicators and problem-solvers.
🛠️ Tools & Technologies
- Social media platforms (Facebook, Instagram, etc.)
- Marketing automation and analytics tools (e.g., Google Analytics, Facebook Ads Manager)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: FeverUp's marketing team uses a combination of industry-standard tools and proprietary technology to manage and optimize their campaigns.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Data-driven decision-making
- Collaboration and teamwork
- Global mindset and cultural awareness
- Customer-centric approach
Work Style:
- Fast-paced and dynamic
- Results-driven and data-focused
- Collaborative and cross-functional
- Adaptable and open to change
- Customer-centric and user-focused
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with data and using it to inform your marketing strategies?
- Do you have strong communication and collaboration skills, and are you able to work effectively with diverse teams?
- Are you passionate about live entertainment and eager to help shape the future of the industry?
ASSUMPTION: FeverUp values candidates who are innovative, data-driven, and able to thrive in a collaborative, global work environment.
⚠️ Potential Challenges
- The competitive nature of the Korean entertainment industry may present challenges in terms of market penetration and customer acquisition
- The fast-paced, dynamic work environment may be overwhelming for candidates who prefer a more structured or predictable work environment
- The high cost of living in Seoul may present financial challenges for some candidates
- The need to manage a significant marketing budget and P&L may be stressful for candidates who are not comfortable with financial responsibility
ASSUMPTION: FeverUp's competitive and dynamic work environment requires candidates who are adaptable, resilient, and able to thrive in a fast-paced, high-pressure environment.
📈 Similar Roles Comparison
- This role is unique in its focus on the Korean entertainment industry and requires a strong understanding of local market trends and cultural nuances
- Compared to similar marketing roles in other industries, this position offers a high degree of responsibility and autonomy, with the potential for significant impact on the company's growth and success
- Career progression in this role may involve expanding into other regions or markets as the company continues to grow, providing opportunities for international experience and global exposure
ASSUMPTION: FeverUp's unique focus on the live entertainment industry and global expansion creates a dynamic and challenging work environment that offers unique opportunities for growth and development.
📝 Sample Projects
- Developing and executing a successful marketing campaign for a Fever Original event in Seoul, resulting in a 30% increase in ticket sales
- Conducting market research and analysis to identify trends and opportunities in the Korean entertainment industry, and presenting findings to the marketing team and senior leadership
- Collaborating with cross-functional teams to create and implement a comprehensive marketing strategy for a major international event, resulting in a 25% increase in attendance and positive customer feedback
ASSUMPTION: FeverUp's focus on data-driven decision-making and continuous improvement creates an environment where successful projects are analyzed and replicated to maximize their impact.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does FeverUp support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does FeverUp measure the success of its marketing campaigns, and what are the key performance indicators (KPIs) for this role?
- What are the biggest challenges facing the Korean entertainment industry, and how does FeverUp plan to address them?
ASSUMPTION: FeverUp's interview process is designed to assess candidates' strategic thinking, creativity, and cultural fit, with a focus on identifying strong communicators and problem-solvers.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: Apply Now
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on your proficiency in Korean and English
- Prepare examples of successful digital marketing campaigns you have developed and executed, with an emphasis on their impact and results
- Follow up with the hiring manager or HR team one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
