📌 Core Information
🔹 Job Title: Digital Marketing Associate (Madrid based)
🔹 Company: FeverUp
🔹 Location: Madrid, Spain
🔹 Job Type: Hybrid (On-site in Madrid)
🔹 Category: Marketing
🔹 Date Posted: July 18, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Madrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for exclusive events worldwide
- Creating and managing high-visibility performance digital marketing campaigns on social media platforms
- Collaborating with cross-functional teams to provide strategic directions for campaigns
- Analyzing campaign performance and identifying opportunities for improvement
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving results through data-driven marketing campaigns.
📋 Key Responsibilities
✅ Own the marketing strategy for your experiences, building compelling strategies for Fever's exclusive events and Fever Originals
✅ Create and manage successful performance digital marketing campaigns on social media channels like Facebook and Instagram
✅ Work closely with the growth marketing team to analyze campaign performance and identify opportunities
✅ Coordinate with cross-functional teams to provide strategic directions for campaigns (Sales, Media, CRM, Design, Content Copywriting...)
✅ Ensure the successful execution of marketing strategies and campaigns, driving event attendance and revenue growth
ASSUMPTION: This role requires a strong understanding of the Hong Kong market and a native command of Chinese, as well as a solid grasp of English, to effectively reach and engage local audiences.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in Digital Marketing, with a focus on Facebook ads and other social paid platforms
Required Skills:
- Proven experience in digital marketing, with a strong focus on social media advertising
- Excellent analytical and data-driven mindset
- Strong communication and collaboration skills
- Fluency in English and native Chinese proficiency
- Solid understanding of the Hong Kong market
Preferred Skills:
- Experience working with cross-functional teams
- Knowledge of the events industry
- Familiarity with marketing automation tools
ASSUMPTION: While not explicitly stated, a strong understanding of the events industry and experience working with cross-functional teams would be highly beneficial for success in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for a mid-level marketing role in Madrid)
Benefits:
- Attractive compensation package consisting of base salary and bonus potential
- 40% discount on all Fever events and experiences
- Responsibility from day one and professional and personal growth opportunities
- Great work environment with a young, international team
- Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
- Possibility to receive part of your salary in advance by Payflow
- Wellhub Membership
- English and Spanish lessons
- Home office friendly
- Free food, drink, and fruit at the office
ASSUMPTION: The provided salary range is an estimate based on industry standards for a mid-level marketing role in Madrid, as the original job listing did not specify salary information.
📌 Applicant Insights
🔍 Company Context
Industry: FeverUp is a leading global live-entertainment discovery tech platform, democratizing access to culture and entertainment through personalized and curated experiences.
Company Size: FeverUp has 1,001-5,000 employees, providing a large, established environment with ample opportunities for growth and collaboration.
Founded: 2014, with a strong track record of success and expansion in the live entertainment industry.
Company Description:
- FeverUp has developed proprietary technology that inspires its global community of over 125M people through personalized and curated experiences in their local city
- The company empowers entertainment and event creators to reach new audiences and enhance their experiences
- Some successful examples include the “Candlelight Concert Series,” the Los Angeles-based “Stranger Things: The Drive-Into Experience” co-produced with Netflix, and the “Van Gogh: The Immersive Experience” winner of USA Today's 10 Best Readers Choice award
Company Specialties:
- internet
- mobile
- nightlife
- startup
- events
- music
- tickets
- and concerts
Company Website: feverup.com
ASSUMPTION: FeverUp's focus on personalized and curated experiences, along with its proprietary technology, sets it apart in the live entertainment industry and offers unique opportunities for growth and innovation.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 5-10 years of experience in digital marketing, seeking to advance their career in a dynamic and growing industry.
Reporting Structure: The Digital Marketing Associate will report directly to the Marketing Manager and collaborate closely with cross-functional teams, including Sales, Media, CRM, Design, and Content Copywriting.
Work Arrangement: This is a hybrid role, with a requirement to work on-site in Madrid. The specific work arrangement may include a combination of remote and on-site work, with the exact details to be determined.
Growth Opportunities:
- As FeverUp continues to expand, there may be opportunities for the Digital Marketing Associate to take on additional responsibilities or move into a management role
- The company's focus on growth and innovation provides ample opportunities for professional development and career advancement
- Working closely with cross-functional teams offers the chance to gain experience in various aspects of the business and build a well-rounded skill set
ASSUMPTION: Given FeverUp's rapid growth and expansion, there are likely to be numerous opportunities for career progression and development within the company.
🌍 Location & Work Environment
Office Type: FeverUp's Madrid office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 50 Greene St, New York, NY 10013, US; Calle de Fernando 'El Santo', 16, Madrid, Community of Madrid 28010, ES
Geographic Context:
- Madrid is the capital and largest city of Spain, offering a vibrant cultural scene, rich history, and a high quality of life
- The city is well-connected by public transportation, making it easy to commute to and from the office
- Madrid is known for its mild climate, with warm summers and cool winters, providing ample opportunities for outdoor activities and events year-round
Work Schedule: The standard workweek is Monday through Friday, with core hours from 9:00 AM to 6:00 PM. However, the specific work schedule may vary depending on the needs of the role and the team.
ASSUMPTION: FeverUp's Madrid office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Digital marketing skills and experience
- Data-driven mindset and analytical skills
- Communication and collaboration skills
- Cultural fit and alignment with FeverUp's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Hong Kong market and your ability to reach and engage local audiences
- Showcase your creativity and strategic thinking in your application materials
ATS Keywords: Digital Marketing, Facebook Ads, Social Media Marketing, Performance Marketing, Marketing Strategy, Data Analysis, Cross-Functional Coordination, Event Marketing, English Proficiency, Chinese Proficiency, Hong Kong Market Understanding
ASSUMPTION: FeverUp's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best possible talent for the role.
🛠️ Tools & Technologies
- Social media advertising platforms (e.g., Facebook Ads, Instagram Ads)
- Marketing automation tools (e.g., Hootsuite, Buffer, or similar)
- Data analysis and reporting tools (e.g., Google Analytics, Tableau, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: While not explicitly stated, the role may require experience with marketing automation tools and data analysis platforms to effectively manage and optimize digital marketing campaigns.
👔 Cultural Fit Considerations
Company Values:
- Passion for live entertainment and events
- Data-driven decision making
- Collaboration and teamwork
- Innovation and continuous learning
- Customer-centric approach
Work Style:
- Dynamic and fast-paced environment
- Strong focus on results and performance
- Collaborative and supportive team culture
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you have a strong passion for live entertainment and events, and a deep understanding of the Hong Kong market?
- Are you comfortable working in a dynamic, fast-paced environment and collaborating with cross-functional teams?
- Do you have a data-driven mindset and a proven track record of success in digital marketing?
ASSUMPTION: FeverUp's company culture is characterized by a strong passion for live entertainment, a data-driven approach, and a collaborative work environment that values innovation and continuous learning.
⚠️ Potential Challenges
- The role may require working non-standard hours to manage marketing campaigns and events in different time zones
- FeverUp's rapid growth and expansion may present challenges in terms of maintaining a consistent work-life balance
- The role may require frequent travel to attend events and meet with partners and clients
- The Madrid office may be subject to occasional disruptions or changes due to the company's growth and evolution
ASSUMPTION: While FeverUp offers numerous opportunities for growth and development, the role may also present challenges in terms of work-life balance and adaptability to a dynamic, growing organization.
📈 Similar Roles Comparison
- This role differs from other marketing positions in its focus on the Hong Kong market and the requirement for native Chinese proficiency
- FeverUp's proprietary technology and data-driven approach set it apart from other live entertainment companies, offering unique opportunities for innovation and growth
- Career progression in this role may follow a path similar to that of a Marketing Manager or Marketing Director, with a focus on strategic decision-making and team leadership
ASSUMPTION: FeverUp's unique focus on personalized and curated experiences, along with its proprietary technology, sets it apart in the live entertainment industry and offers unique opportunities for growth and innovation.
📝 Sample Projects
- Developing and executing a marketing strategy for a Fever Original event in Hong Kong, leveraging social media advertising and local market insights
- Collaborating with cross-functional teams to create and manage a targeted marketing campaign for a partner event, optimizing performance and driving ticket sales
- Analyzing campaign performance data to identify trends and opportunities, and presenting findings to stakeholders to inform future marketing strategies
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities for growth and development in the Digital Marketing Associate role at FeverUp.
❓ Key Questions to Ask During Interview
- Can you describe the typical marketing strategy for a Fever Original event, and how this role would contribute to its development and execution?
- How does FeverUp collaborate with cross-functional teams to ensure the successful execution of marketing campaigns and events?
- What opportunities are there for professional growth and development within the Marketing team at FeverUp?
- How does FeverUp approach data-driven decision making in marketing, and what role would this position play in that process?
- What is the work-life balance like for a Digital Marketing Associate at FeverUp, and how does the company support work-life balance for its employees?
ASSUMPTION: Asking these questions during the interview process will help you better understand the role, the company culture, and the opportunities for growth and development at FeverUp.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your digital marketing expertise and understanding of the Hong Kong market
- Prepare examples of your past marketing campaigns and their results to demonstrate your ability to drive performance and engagement
- Follow up with the hiring team one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
