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Digital Marketing Consultant

Private Equity Insights
Full-time
On-site
London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Consultant

πŸ”Ή Company: Private Equity Insights

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: On-site, Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: Entry-level to Mid-level (0-2 years)

πŸ”Ή Remote Status: On-site (100% in-person at our London office)

πŸš€ Job Overview

Key aspects of this role include:

  • Defining and driving growth strategies for Private Equity Insights
  • Managing and optimizing digital marketing campaigns
  • Analyzing campaign performance and providing data-driven insights
  • Collaborating with cross-functional teams to achieve business objectives
  • Contributing to the company's international expansion strategy

ASSUMPTION: This role requires a proactive and data-driven mindset, with a strong focus on continuous improvement and growth optimization.

πŸ“‹ Key Responsibilities

βœ… Own part/entire outreach workflow: identify target segments, clean and prepare data, manage campaign setup and performance tracking

βœ… Maintain contact databases, ensuring data hygiene, accuracy, and proper segmentation

βœ… Prepare and present weekly, monthly, and quarterly analyses, reporting, and recommendations for continuous improvement and growth optimization

βœ… Develop and launch new growth initiatives and acquisition channels to drive organic expansion

βœ… Contribute to the company’s international expansion strategy, supporting the achievement of EU growth goals

βœ… Support developing the company’s brand as the go-to platform for inspiration, knowledge, and networking

βœ… Execute at an incredibly rapid and intense pace

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple priorities and deadlines.

🎯 Required Qualifications

Education: Bachelor’s degree, maybe followed by a Master’s degree

Experience: Min. 1+ years of work experience

Required Skills:

  • Proven experience in digital marketing or a related field
  • Strong analytical and data-driven mindset
  • Excellent project management and organizational skills
  • Proficient in CRM software and marketing automation tools
  • Fluency in English (both written and spoken)

Preferred Skills:

  • Experience with event operations and logistics
  • Familiarity with the private equity industry
  • Proficiency in additional languages (e.g., French, German, Spanish)

ASSUMPTION: While industry-specific experience is not required, a strong interest in the private equity sector and a willingness to learn are essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: Β£25,000 - Β£35,000 per annum (based on experience and qualifications)

Benefits:

  • Unlimited growth potential within the company
  • Travel opportunities to attend conferences
  • Inspiration and guidance from a high-performing team and CEO
  • Invaluable transferable skills development

Working Hours: Full-time, Monday to Friday, based in our offices near Victoria. The role requires working at a fast pace and collaborating in person to create market-leading events throughout the year.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level marketing roles in London. The final offer may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Private Equity Insights is a global community of investors focused on connecting industry leaders and decision-makers with active LPs, fund managers, innovative companies, and business leaders. Their network focuses on fostering deal origination, fundraising, and creating business opportunities to accelerate growth.

Company Size: Small (11-50 employees) - This size allows for close collaboration and rapid decision-making, providing ample opportunities for growth and impact.

Founded: 2013 - Private Equity Insights has been operating for over a decade, with a proven track record of success in the private equity industry.

Company Description:

  • Private Equity Insights is the world’s largest Private Equity community with over 500k followers on LinkedIn
  • Organizes a series of 12 global private equity events every year with 3,000+ GPs and 2,000+ LPs among the attendees
  • Part of United Media, which focuses on building large-scale industry media and conference products in sectors such as insurance, finance, retail, etc.

Company Specialties:

  • Private Equity
  • Networking
  • Venture Capital
  • Research
  • Fundraising
  • Capital Allocation
  • News
  • Investment
  • Acquisitions
  • Capital Raising
  • Insights
  • Industry news
  • Asset Management
  • Private Equity News
  • Private Capital
  • Hedgefunds
  • Capital Investment
  • Private Companies
  • IPO
  • Initial Public Offering
  • Funding
  • Thought Leadership
  • Thought Leader
  • Capital Management
  • Leveraged Buyout
  • Buyout
  • and Industry connecting

Company Website: www.pe-insights.com

ASSUMPTION: Private Equity Insights is a well-established company with a strong reputation in the private equity industry, offering ample opportunities for growth and development.

πŸ“Š Role Analysis

Career Level: Entry-level to Mid-level (0-2 years) - This role is ideal for candidates looking to gain valuable experience in digital marketing and event operations within the private equity industry.

Reporting Structure: The Digital Marketing Consultant will report directly to the CEO and work closely with cross-functional teams, including event operations, research, and content.

Work Arrangement: On-site, full-time, with the opportunity to attend conferences and events as part of the role.

Growth Opportunities:

  • Unlimited growth potential within the company, with a track record of promoting internally
  • Invaluable transferable skills development, including interpersonal, research, organization, outreach, and project management skills
  • Rapid decision-making and close collaboration with a high-performing team and CEO

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a strong focus on continuous learning and development.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace near Victoria, London

Office Location(s): 1 Holbein Place, Sloane Square House, London, England SW1W 8NR, GB

Geographic Context:

  • London is a global hub for the private equity industry, offering ample networking opportunities and exposure to industry leaders
  • The office is located near Victoria, providing easy access to public transportation and various amenities
  • The city offers a vibrant cultural scene, with numerous attractions, museums, and entertainment options

Work Schedule: Full-time, Monday to Friday, with the opportunity to work at a fast pace and collaborate in person to create market-leading events throughout the year.

ASSUMPTION: The location and work environment provide an ideal setting for candidates looking to gain valuable experience in the private equity industry and develop their skills in a fast-paced, collaborative setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR team
  • In-person or video interview with the CEO and relevant team members
  • Final decision and offer

Key Assessment Areas:

  • Problem-solving and analytical skills
  • Communication and interpersonal skills
  • Cultural fit and alignment with company values
  • Relevant experience and skills for the role

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of the private equity industry and Private Equity Insights' mission
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and teamwork skills
  • Be ready to discuss your long-term career goals and how this role fits into your plans

ATS Keywords: Digital Marketing, Event Operations, Logistics, Data Management, Campaign Setup, Performance Tracking, Analytical Skills, Growth Initiatives, Brand Development, Project Management, Interpersonal Skills, Research Skills, Organization Skills, Outreach Skills

ASSUMPTION: The interview process for this role will focus on assessing the candidate's problem-solving, communication, and cultural fit, as well as their relevant skills and experiences for the role.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Data analysis and visualization tools (e.g., Excel, Google Data Studio)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's preferences and existing infrastructure.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Ambitious and driven
  • Collaborative and supportive
  • Innovative and adaptable
  • Data-driven and analytical

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Results-driven and focused on continuous improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with data and using it to drive decision-making?
  • Do you have a strong desire to learn and grow within the private equity industry?

ASSUMPTION: Candidates who are ambitious, collaborative, innovative, and data-driven will be well-suited to the company culture and work style at Private Equity Insights.

⚠️ Potential Challenges

  • Rapid pace of work and tight deadlines
  • Requires working on-site in London, with limited remote work opportunities
  • May involve occasional travel to attend conferences and events
  • Requires a strong understanding of the private equity industry and its key players

ASSUMPTION: While this role offers significant growth opportunities, it also presents challenges related to the fast-paced work environment, on-site requirements, and the need for industry-specific knowledge.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses heavily on event operations and logistics within the private equity industry
  • Private Equity Insights' global network and influence in the industry provide unique opportunities for growth and exposure
  • This role offers a clear career path within the company, with a track record of promoting internally

ASSUMPTION: This role is unique in its focus on digital marketing and event operations within the private equity industry, offering candidates the opportunity to gain valuable experience and grow within a well-established company.

πŸ“ Sample Projects

  • Developing and executing a targeted digital marketing campaign to drive event attendance
  • Analyzing campaign performance data to optimize future strategies
  • Collaborating with cross-functional teams to plan and execute a global private equity event

ASSUMPTION: These sample projects provide a snapshot of the types of initiatives and tasks the Digital Marketing Consultant may be responsible for in this role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the company's overall growth strategy?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development of its employees?
  • What are the most challenging aspects of working in this role, and how can I best prepare for them?
  • How does the company foster a collaborative and innovative work environment?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and teamwork skills
  • Be ready to discuss your long-term career goals and how this role fits into your plans
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.