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Digital Marketing Coordinator

Summit Electric Supply
Full-time
On-site
Albuquerque, New Mexico, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Coordinator

πŸ”Ή Company: Summit Electric Supply

πŸ”Ή Location: Albuquerque, New Mexico, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: 🌐 Digital Marketing

πŸ”Ή Date Posted: Wed Apr 02 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing marketing campaigns and initiatives
  • Creating engaging digital content and social media posts
  • Supporting the graphic design needs for both digital and print media
  • Collaborating with multiple stakeholders to ensure successful marketing operations

ASSUMPTION: The role requires a balance of creative and operational skills, assuming both independent work and team collaboration are crucial.

πŸ“‹ Key Responsibilities

βœ… Create and schedule compelling, on-brand content for social media, websites, and email campaigns

βœ… Support the graphics team by resizing and creating assets for various media

βœ… Operate marketing production equipment and manage digital assets

βœ… Identify new digital engagement opportunities with customers

βœ… Manage logistics for promotional products, ensuring timely distribution

βœ… Administer supplier portals and ensure seamless communication with vendors

βœ… Be adaptable, ready to take on various tasks as needed

ASSUMPTION: Responsibilities suggest a need for proficiency in digital tools and an affinity for multitasking within a dynamic environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or a related field

Experience: 0-2 years in a relevant marketing role

Required Skills:

  • Attention to detail and organizational skills
  • Proficiency in Microsoft Excel and other Microsoft Office tools
  • Strong written and verbal communication skills

Preferred Skills:

  • Experience with project management tools (e.g., Clickup, Trello, Monday.com, Asana)
  • Proficiency in Adobe Creative Cloud, Adobe Express, or Canva
  • Spanish fluency

ASSUMPTION: Skills related to project management and creativity are likely to enhance performance in this role.

πŸ’° Compensation & Benefits

Salary Range: Not specified

Benefits:

  • Comprehensive health insurance
  • Paid time off and holiday pay
  • Retirement savings plans

Working Hours: 40 hours per week (standard full-time)

ASSUMPTION: Benefits are typical of industry-standard packages, though specific ones are not listed, implying additional inquiry might be necessary for prospective candidates.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Wholesale electrical distribution, providing industrial electrical supplies

Company Size: 501-1,000 employees, offering a robust support and networking environment for growth

Founded: 1977, with over 40 years of industry experience

Company Description:

  • Independent, privately held distributor of industrial electrical equipment
  • Diverse product offerings from basic commodities to advanced electrical components
  • Strong commitment to innovation and customer service

Company Specialties:

  • Motor control and power protection equipment
  • Lighting and wiring devices
  • Support systems and fasteners

Company Website: http://www.summit.com

ASSUMPTION: The company's stable growth and industry reputation suggest a reliable employer with potential for career advancement.

πŸ“Š Role Analysis

Career Level: Entry to mid-level, ideal for individuals starting their careers in digital marketing

Reporting Structure: Likely reports to the marketing manager or department lead

Work Arrangement: On-site work setup, fostering collaboration and mentorship

Growth Opportunities:

  • Advancement within the marketing department
  • Skill enhancement through diverse marketing projects
  • Potential leadership roles with successful performance

ASSUMPTION: Future leaders could benefit significantly from the foundational experience gained in this role.

🌍 Location & Work Environment

Office Type: Traditional office environment promoting teamwork and direct collaboration

Office Location(s): Albuquerque, New Mexico

Geographic Context:

  • Located in a vibrant city known for its innovation
  • Access to New Mexico’s business networks and community events
  • Convenient urban setting with cultural and recreational opportunities

Work Schedule: Standard weekday business hours with some flexibility based on project needs

ASSUMPTION: Proximity to central office aids in operational efficiency and relationship building.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial resume screening and shortlisting
  • First round of interviews, likely virtual
  • Final in-person interview with key team members

Key Assessment Areas:

  • Communication skills and organizational ability
  • Technical proficiency in relevant marketing tools
  • Cultural fit with company values and team dynamics

Application Tips:

  • Highlight strong project management experience and digital marketing successes
  • Prepare portfolio showcasing previous content and social media campaigns
  • Demonstrate adaptability and eagerness to learn new tools

ATS Keywords: Digital Marketing, Content Creation, Social Media, Project Management, Adobe Creative Cloud, Microsoft Excel

ASSUMPTION: A thorough understanding of the job description will help in emphasizing relevant skills during the interview process.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Cloud
  • Canva
  • Microsoft Excel

ASSUMPTION: Familiarity with these tools will likely enhance efficiency and creative output within the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Commitment to innovation and excellence
  • Emphasis on customer service and satisfaction
  • Dedication to teamwork and professional growth

Work Style:

  • Collaborative and supportive team dynamics
  • Structured yet flexible approach to task management
  • Open communication channels for feedback and improvement

Self-Assessment Questions:

  • Am I comfortable working in a dynamic team environment?
  • Do I have the skills to create compelling digital content?
  • Can I manage multiple tasks effectively and efficiently?

ASSUMPTION: Candidates with a proactive attitude and strong teamwork capabilities will thrive in this culture.

⚠️ Potential Challenges

  • Fast-paced environment with evolving projects
  • Need for continuous learning of emerging digital trends
  • Balancing multiple stakeholder expectations
  • Handling a diverse set of marketing tools and tasks efficiently

ASSUMPTION: An adaptable mindset and resilience are key to overcoming potential challenges in this role.

πŸ“ˆ Similar Roles Comparison

  • Higher focus on digital content creation than traditional marketing roles
  • Emphasizes technical skills in graphic design compared to some similar roles
  • Offers broad exposure to marketing operations and strategy

ASSUMPTION: Individuals who value creative and technical balance may prefer this role over others with less diversity in tasks.

πŸ“ Sample Projects

  • Developing a comprehensive social media campaign for a new product launch
  • Creating promotional material for upcoming trade shows and events
  • Designing and executing an email marketing newsletter series

ASSUMPTION: Sample projects draw from common marketing activities and can give candidates insight into expected work types.

❓ Key Questions to Ask During Interview

  • How does the marketing team measure the success of digital campaigns?
  • What are the primary tools and platforms used for managing marketing tasks?
  • How is feedback provided to team members?
  • Can you describe a typical project lifecycle within the team?
  • What opportunities are there for further learning and development?

ASSUMPTION: These questions can help candidates assess their fit with the team and understand the role's expectations more clearly.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Prepare a resume that highlights relevant marketing and digital experience
  • Compile a portfolio showcasing your best marketing projects
  • Ensure your LinkedIn profile is updated and professional
  • Contact the lead recruiter at (505) 346-2900 x 1224 for accommodation requests

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.