📌 Core Information
🔹 Job Title: Digital Marketing Coordinator
🔹 Company: Shamrock Roofing
🔹 Location: Overland Park, Kansas
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: Entry-level to 2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team in growing the business through innovative internet marketing strategies
- Assisting with administrative duties and digital marketing tasks
- Collaborating with the team to achieve business goals
- Working in an established company with expansion plans
ASSUMPTION: The role involves a mix of administrative and creative tasks, requiring a versatile candidate who can adapt to various responsibilities.
📋 Key Responsibilities
✅ Assist with administrative duties in the marketing department
✅ Support Facebook and Instagram Ads campaigns
✅ Contribute to Google PPC, SEO, and Google Admin tasks
✅ Perform other duties assigned by the manager
ASSUMPTION: The role may involve additional tasks as the company grows and evolves.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (preferred)
Experience: 1-2 years of experience in marketing or internet marketing
Required Skills:
- Strong understanding of marketing concepts and processes
- Proficient in Facebook and Instagram Ads
- Knowledge of Google PPC, SEO, and Google Admin
- Persistent and problem-solving attitude
- Quick thinking and adaptability
- Positive "can-do" attitude
- Great with hard deadlines
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the construction industry
ASSUMPTION: While not explicitly stated, familiarity with the construction industry may be beneficial but is not required.
💰 Compensation & Benefits
Salary Range: $40,000 - $45,000 per year (based on experience)
Benefits:
- Medical, Dental, and Vision benefits after 30 days of employment
- Paid Time Off (PTO) accrual after 30 days of employment
- 401K plan after 6 months of employment
Working Hours: Monday-Friday, 8:00 AM - 5:00 PM
ASSUMPTION: The salary range provided is based on the company's size and the role's requirements. It may vary based on the candidate's experience and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Shamrock Roofing operates in the construction industry, focusing on roofing services for both commercial and residential properties.
Company Size: Shamrock Roofing has 11-50 employees, providing a mid-sized company environment where applicants can have a significant impact on the business.
Founded: Shamrock Roofing was established in 1977 and has since grown to service multiple areas in the Midwest.
Company Description:
- Shamrock Roofing is an established roofing and construction company
- They service the metro-Kansas City area and have expanded to other Midwest regions
- The company offers repair, installation, and maintenance services for commercial and residential properties
Company Specialties:
- Roofing services (shingle, metal, tile, and flat roofs)
- Construction and repair services
- Expansion into multiple Midwest regions
Company Website: www.shamrockroofingco.com
ASSUMPTION: Shamrock Roofing's expansion plans indicate growth opportunities for the right candidate.
📊 Role Analysis
Career Level: Entry-level to 2 years of experience
Reporting Structure: The Digital Marketing Coordinator will report directly to the marketing manager.
Work Arrangement: This is an on-site position, requiring the candidate to work from the company's office in Overland Park, Kansas.
Growth Opportunities:
- As the company expands, there may be opportunities for career growth within the marketing department
- Developing skills in digital marketing and construction industry knowledge may open up new opportunities
ASSUMPTION: Growth opportunities will depend on the company's expansion plans and the candidate's performance.
🌍 Location & Work Environment
Office Type: Shamrock Roofing's office is a professional work environment, providing a collaborative space for employees.
Office Location(s): 10231 West 79th Street, Overland Park, Kansas 66204
Geographic Context:
- Overland Park, Kansas, is part of the Kansas City metropolitan area
- The city offers a mix of urban and suburban living, with a population of approximately 191,000
- Overland Park has a humid subtropical climate, with hot summers and cold winters
Work Schedule: The work schedule is Monday-Friday, 8:00 AM - 5:00 PM, with a 1-hour lunch break.
ASSUMPTION: The work environment may change as the company continues to grow and expand.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the marketing manager
- Final decision and offer
Key Assessment Areas:
- Marketing knowledge and skills
- Problem-solving abilities
- Adaptability and quick thinking
- Cultural fit and enthusiasm for the role
Application Tips:
- Highlight relevant marketing experience and achievements
- Tailor your resume and cover letter to emphasize skills and experiences related to the role
- Prepare examples of successful marketing campaigns or projects you've worked on
ATS Keywords: Digital Marketing, Internet Marketing, Facebook Ads, Instagram Ads, Google PPC, SEO, Problem Solving, Adaptability, Deadline Management
ASSUMPTION: The application process may vary based on the company's hiring needs and the number of applicants.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Instagram Ads
- Google Ads (PPC)
- Google Search Console (SEO)
- Google Analytics
ASSUMPTION: The candidate may be required to learn and use additional tools as needed for the role.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Quality workmanship
- Integrity and honesty
- Teamwork and collaboration
Work Style:
- Collaborative and team-oriented
- Adaptable and quick-thinking
- Persistent and results-driven
Self-Assessment Questions:
- Do you have a strong understanding of digital marketing concepts and processes?
- Are you comfortable working in a collaborative team environment?
- Do you have a "can-do" attitude and the ability to meet hard deadlines?
ASSUMPTION: Shamrock Roofing values candidates who align with their company values and work style.
⚠️ Potential Challenges
- The role may involve working on multiple projects simultaneously, requiring strong organizational skills
- As a growing company, Shamrock Roofing may face challenges related to expansion and adaptation
- The construction industry can be competitive, requiring the candidate to stay up-to-date with industry trends and best practices
ASSUMPTION: The candidate should be prepared to face challenges and adapt to changes as the company grows.
📈 Similar Roles Comparison
- Compared to other digital marketing coordinator roles, this position may offer more administrative tasks and less strategic planning
- Shamrock Roofing's expansion plans may provide unique growth opportunities not found in other companies
- The role's focus on the construction industry may differ from other digital marketing coordinator positions
ASSUMPTION: Similar roles may vary based on the company's size, industry, and specific needs.
📝 Sample Projects
- Developing and executing a social media marketing campaign to increase brand awareness
- Analyzing Google Ads performance and optimizing campaigns for better results
- Collaborating with the team to create engaging content for the company's website and blog
ASSUMPTION: Sample projects may vary based on the company's current marketing initiatives and the candidate's skills and experiences.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department in the next year?
- How does Shamrock Roofing support the growth and development of its employees?
- What is the company's expansion plan, and how does this role contribute to it?
- How does the marketing team collaborate and communicate with other departments within the company?
- What are the most important qualities for a successful digital marketing coordinator at Shamrock Roofing?
ASSUMPTION: Asking thoughtful questions demonstrates the candidate's interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Follow up with the hiring manager after one week if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
