π Core Information
πΉ Job Title: Digital Marketing Coordinator (Early Career)
πΉ Company: Summit Electric Supply
πΉ Location: Albuquerque, New Mexico, United States
πΉ Job Type: Full-time, On-site
πΉ Category: Marketing
πΉ Date Posted: April 15, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site (Not a remote position. Must reside in Albuquerque, NM)
π Job Overview
Key aspects of this role include:
- Supporting the Marketing Team in developing and executing marketing campaigns and initiatives
- Creating compelling, on-brand marketing content for various channels
- Assisting with graphics and managing social media scheduling
- Operating marketing production equipment and fulfilling orders
ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to thrive in a constantly changing work environment.
π Key Responsibilities
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Create compelling, on-brand marketing content, including social media posts, website updates, and email campaigns
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Support the graphics team by resizing assets and assisting with asset creation for digital and print use
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Write clear, concise, and engaging copy for various marketing materials
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Assist with scheduling content across Summitβs social media platforms
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Identify new opportunities to connect and re-engage with online customers
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Operate marketing production equipment and fulfill orders for business forms, promotional products, decals, etc.
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Administer supplier portals as needed
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Be a utility player, filling in wherever there is a need to get the job done
ASSUMPTION: This role involves a range of tasks, requiring strong adaptability and a willingness to learn new skills.
π― Required Qualifications
Education: Bachelorβs degree in Marketing or a related field
Experience: Entry-level (0-2 years) preferred, but not required
Required Skills:
- Excellent time management and organizational skills
- Strong attention to detail
- Excellent interpersonal and communication skills, both oral and written
- Proficient in Microsoft Office Suite, specifically Excel
- Strong customer service orientation, both internal and external
- Willingness to learn additional roles on an as-needed basis
Preferred Skills:
- Previous experience in a support role
- Experience working with a project management tool
- Experience using Adobe Creative Cloud, Adobe Express, or Canva
- Experience in electrical distribution
- Fluency in Spanish
ASSUMPTION: While a Bachelorβs degree in Marketing or a related field is required, relevant experience and a strong skillset may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (Estimated based on industry standards for entry-level marketing roles in Albuquerque, NM)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products
- Tuition reimbursement for job-related courses
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Wholesale electrical distribution, with a focus on industrial electrical equipment and supplies
Company Size: Medium-sized company with 501-1,000 employees, offering a stable work environment with opportunities for growth
Founded: 1977, with over 40 years of continuous growth in the industry
Company Description:
- Summit Electric Supply is an independent, privately held wholesale distributor of industrial electrical equipment and supplies
- Offers a range of products, including motor control, distribution, wire and cable, cords, lighting, conduit and fittings, wiring devices, support systems and fasteners, raceway, outlet boxes and enclosures, transformers, and power protection equipment
- Committed to providing excellent customer service and driving business growth through innovative marketing strategies
Company Specialties:
- Wholesale distribution of electrical equipment and supplies
- Industrial electrical solutions
- Customer-centric approach to business
Company Website: http://www.summit.com
ASSUMPTION: Summit Electric Supply is a well-established company in the wholesale electrical distribution industry, offering a stable work environment with opportunities for career growth.
π Role Analysis
Career Level: Entry-level (Early Career) position, ideal for recent graduates or individuals looking to start their career in digital marketing
Reporting Structure: This role reports directly to the Marketing Manager and works closely with the Marketing Team and other departments within the organization
Work Arrangement: Full-time, on-site position, with the possibility of occasional overtime or weekend work as needed
Growth Opportunities:
- Potential for career advancement within the Marketing Department or other departments within the organization
- Opportunities to learn and develop new skills through on-the-job training and tuition reimbursement for job-related courses
- Chance to make a significant impact on the company's marketing efforts and contribute to its overall success
ASSUMPTION: This entry-level role offers a strong foundation for a career in digital marketing, with opportunities for growth and development within the organization.
π Location & Work Environment
Office Type: Corporate office environment with a collaborative and team-oriented culture
Office Location(s): 2900 Stanford Drive Northeast, Albuquerque, New Mexico 87107, United States
Geographic Context:
- Albuquerque, New Mexico is the most populous city in the state, offering a mix of urban and outdoor living
- The city is known for its vibrant arts and culture scene, with numerous museums, galleries, and festivals throughout the year
- Albuquerque offers a variety of recreational activities, including hiking, biking, and skiing, with the Sandia Mountains and numerous parks nearby
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with a one-hour lunch break (37.5 hours per week)
ASSUMPTION: The work environment at Summit Electric Supply is collaborative and team-oriented, with a strong focus on customer service and driving business growth through innovative marketing strategies.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the company's careers website
- Phone or video screen with the HR department
- In-person or video interview with the Marketing Manager and/or other members of the Marketing Team
- Background check and reference checks (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication and interpersonal skills
- Time management and organizational skills
- Attention to detail and ability to multitask
- Adaptability and willingness to learn new skills
- Customer service orientation
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the company and its products by researching the industry and preparing thoughtful questions for the interview
- Showcase your creativity and problem-solving skills through examples of past projects or initiatives
ATS Keywords: Digital Marketing, Content Creation, Social Media, Graphic Design, Marketing Campaigns, Customer Service, Time Management, Microsoft Excel, Adobe Creative Cloud, Canva, Spanish Fluency
ASSUMPTION: The application process for this role may vary depending on the company's current hiring needs and the number of applicants. It is essential to stay informed about the latest updates and requirements by regularly checking the company's careers website.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign) or alternative design tools (Adobe Express, Canva)
- Social media management platforms (Hootsuite, Buffer, Sprout Social)
- Project management tools (ClickUp, Trello, Monday.com, Asana)
- Email marketing platforms (Mailchimp, Constant Contact, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's current technology stack and the candidate's existing skillset.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Adaptable
- Accountable
Work Style:
- Team-oriented and collaborative
- Adaptable and willing to take on new challenges
- Results-driven and focused on driving business growth
- Strong attention to detail and commitment to quality
Self-Assessment Questions:
- Do you have strong communication and interpersonal skills, with the ability to work well in a team environment?
- Are you highly organized and able to manage multiple projects simultaneously?
- Do you have a strong customer service orientation, both internal and external?
- Are you adaptable and willing to learn new skills and take on new challenges as needed?
ASSUMPTION: Summit Electric Supply values candidates who are customer-focused, innovative, collaborative, adaptable, and accountable, with a strong commitment to driving business growth through effective marketing strategies.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a constantly changing work environment and taking on new challenges as needed
- Operating marketing production equipment and fulfilling orders, which may require physical labor
- Working on-site in Albuquerque, New Mexico, with limited remote work options
ASSUMPTION: While this role offers a unique opportunity to gain experience in digital marketing and contribute to the company's overall success, it also presents challenges that require strong organizational skills, adaptability, and a willingness to take on new responsibilities as needed.
π Similar Roles Comparison
- Unlike other marketing roles, this position requires a strong focus on operational tasks, such as operating marketing production equipment and fulfilling orders
- This role offers a unique opportunity to gain experience in both digital marketing and the wholesale electrical distribution industry
- Career progression in this role may involve transitioning into a more specialized marketing or management position within the organization
ASSUMPTION: This role offers a unique blend of digital marketing and operational tasks, providing a strong foundation for a career in marketing while also exposing the candidate to the wholesale electrical distribution industry.
π Sample Projects
- Developing and executing a social media campaign to promote a new product launch
- Creating engaging and on-brand content for the company's website and email newsletters
- Assisting with the design and production of marketing materials, such as brochures, flyers, and posters
ASSUMPTION: These sample projects are intended to provide an overview of the types of tasks and responsibilities associated with this role. The specific projects assigned may vary depending on the company's current marketing initiatives and the candidate's existing skillset.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the Marketing Department, and how can this role contribute to addressing them?
- How does this role fit into the overall marketing strategy for the company, and what are the key priorities for the first 90 days?
- What opportunities are there for professional development and growth within the Marketing Department and the organization as a whole?
- How does the company support work-life balance for its employees, particularly in this role?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to fostering a positive and inclusive work environment?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and commitment to driving business growth through effective marketing strategies.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing projects or initiatives, demonstrating your creativity and problem-solving skills
- Follow up with the company one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.