Digital Marketing Designer

📌 Core Information

🔹 Job Title: Digital Marketing Designer

🔹 Company: KDCI

🔹 Location: Pasig, Metro Manila, Philippines

🔹 Job Type: Hybrid (5-day work week, Day Shift)

🔹 Category: Marketing

🔹 Date Posted: July 30, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site with remote flexibility

🚀 Job Overview

Key aspects of this role include:

• Designing and producing engaging social media content for multiple platforms
• Editing and producing short-form videos and visuals for marketing campaigns
• Creating wireframes and mockups for landing pages, campaign assets, and content-driven materials
• Leveraging generative AI tools to enhance creative production and asset development
• Collaborating with marketing and content teams to support B2B marketing strategies
• Supporting email marketing and campaign design needs
• Staying up to date with social, design, and AI trends to continuously improve creative output

ASSUMPTION: This role requires a high level of creativity, adaptability, and strong communication skills to effectively collaborate with various teams and maintain brand consistency across platforms.

📋 Key Responsibilities

✅ Design and produce social media content for LinkedIn, Meta (Facebook and Instagram), TikTok, and other platforms, ensuring alignment with brand voice and strategy

✅ Edit and produce short-form videos and visuals for marketing campaigns

✅ Create wireframes and mockups for landing pages, campaign assets, and content-driven materials

✅ Utilize generative AI tools to enhance creative production and asset development

✅ Collaborate with marketing and content teams to support B2B marketing strategies

✅ Support email marketing and campaign design needs, ensuring responsiveness and clarity across devices

✅ Stay up to date with social, design, and AI trends to continuously improve creative output

ASSUMPTION: The role may require occasional overtime or weekend work to meet project deadlines, especially during high-volume campaign periods.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Marketing, or a related field (or equivalent experience)

Experience: Proven experience (2-5 years) in B2B marketing design, with a strong portfolio showcasing social media content and video/photo editing work

Required Skills:

• Proficient in tools such as Figma, Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects), Canva
• Familiarity with generative AI tools (e.g., Midjourney, Firefly, etc.)
• Strong understanding of B2B marketing principles and trends
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects

Preferred Skills:

• Background in working with performance marketing or growth teams
• Experience optimizing content based on analytics and engagement metrics
• Experience with email marketing tools (e.g., Mailchimp, HubSpot)

ASSUMPTION: Candidates with a background in creative agencies or in-house marketing teams may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: PHP 45,000 - 60,000 per month (based on experience and industry standards for mid-senior level marketing designers in Metro Manila)

Benefits:

• Health insurance
• Dental and vision coverage
• Life and accident insurance
• Retirement benefits
• Employee discounts on company services

Working Hours: 40 hours per week, with flexible remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. Actual compensation may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: KDCI is a leading outsourcing company specializing in offshore staffing for creative design, digital content creation, and eCommerce back-office support.

Company Size: KDCI has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: KDCI was founded in 2007 and has since grown to become a trusted partner for businesses seeking cost-effective, world-class digital services.

Company Description:

• KDCI offers a wide range of services, including back-office services, accounting services, data entry services, and creative services such as graphic design, photo editing, and video editing.
• The company prides itself on providing cost-effective, world-class services to its clients, with a focus on building the best possible teams for their needs.
• KDCI has offices in Manila, Hong Kong, and London, allowing it to serve clients globally.

Company Specialties:

• Back Office Services
• Accounting Services
• Data Entry Services
• E-commerce Product Data Entry Services
• Contact Center Services
• Creative Services
• Web & Mobile UX/UI Design Services
• Web App Development
• Back-End Development Services
• Full-Stack Development Services
• Mobile App Development Services
• Project Management Services
• Quality Assurance Testing Services
• Responsive Web Development Services

Company Website: kdci.co

ASSUMPTION: KDCI's diverse range of services and global presence provide ample opportunities for career growth and learning within the company.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years of experience)

Reporting Structure: The Digital Marketing Designer will report directly to the Marketing Manager and collaborate with various marketing and content teams.

Work Arrangement: Hybrid (5-day work week, Day Shift) with flexible remote work options

Growth Opportunities:

• Potential career progression into senior design roles or management positions
• Opportunities to work on diverse projects and expand skillsets
• Possibility to transition into other departments or roles within the company

ASSUMPTION: Given KDCI's wide range of services and global presence, there are ample opportunities for career growth and learning within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with on-site and remote work options

Office Location(s): One Corporate Centre, Doña Julia Vargas Ave, Ortigas Center, Pasig, 1605 Metro, room 3007, Pasig City, Metro Manila, PH

Geographic Context:

• Pasig City is located in the heart of Metro Manila, providing easy access to various amenities, public transportation, and entertainment options.
• The office is situated in the Ortigas Center, a major business district with numerous multinational corporations and local businesses.
• The area offers a mix of urban and suburban living, with plenty of green spaces and recreational facilities nearby.

Work Schedule: 40 hours per week, with flexible remote work options

ASSUMPTION: The hybrid work arrangement allows for a better work-life balance, enabling employees to enjoy the benefits of both on-site collaboration and remote work flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Design challenge or portfolio review
• Final interview with the Marketing Manager and/or other team members

Key Assessment Areas:

• Portfolio quality and relevance to the role
• Design skills and creativity
• Communication and collaboration skills
• Understanding of B2B marketing principles and trends
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and portfolio to highlight relevant skills and experiences for this role
• Prepare examples of your work that demonstrate your ability to create engaging social media content, edit videos, and design marketing materials
• Research KDCI's services and company culture to show your enthusiasm and understanding of the company
• Prepare questions about the role, team, or company to ask during the interview

ATS Keywords: B2B marketing design, social media content creation, video editing, graphic design, Figma, Adobe Creative Suite, Canva, generative AI tools, email marketing

ASSUMPTION: The interview process may vary depending on the candidate's qualifications and the hiring manager's availability.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects)
• Canva
• Generative AI tools (e.g., Midjourney, Firefly, etc.)
• Email marketing tools (e.g., Mailchimp, HubSpot)

ASSUMPTION: The required tools and technologies may change or be updated based on the company's needs and industry trends.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Adaptable
• Results-driven

Work Style:

• Creative and dynamic
• Collaborative and team-oriented
• Adaptable and responsive to change
• Results-driven and focused on delivering high-quality work

Self-Assessment Questions:

• Do you thrive in a creative and collaborative environment?
• Are you comfortable working with multiple teams and managing multiple projects?
• Can you adapt to new tools and technologies as needed?
• Are you results-driven and committed to delivering high-quality work?

ASSUMPTION: KDCI values candidates who are passionate about their work, collaborative, and committed to delivering high-quality results.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Keeping up with the latest design trends and tools
• Adapting to a fast-paced and dynamic work environment
• Collaborating effectively with remote team members

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike traditional in-house marketing roles, this position requires a strong focus on social media content creation and video editing
• Compared to agency roles, this position offers more stability and the opportunity to work on a wide range of projects for diverse clients
• Career progression in this role may lead to senior design roles, management positions, or transitions into other departments within the company

ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, providing an excellent opportunity for growth and learning in the marketing field.

📝 Sample Projects

• Creating a social media campaign for a B2B client, including graphics, videos, and copy
• Designing and developing a landing page for a marketing campaign, including wireframes, mockups, and responsive design
• Editing and producing a promotional video for a company event or product launch

ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may encounter in this role. Actual projects may vary based on the company's needs and industry trends.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture, enabling them to make an informed decision about the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant skills and experiences for this role
• Prepare examples of your work that demonstrate your ability to create engaging social media content, edit videos, and design marketing materials
• Prepare questions about the role, team, or company to ask during the interview
• Follow up with the hiring manager one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.