📌 Core Information
🔹 Job Title: Digital Marketing Executive
🔹 Company: REISS
🔹 Location: London, Head Office
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 28, 2025
🔹 Experience Level: Entry to Mid-Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving digital marketing campaigns to boost brand visibility, engagement, and revenue
- Collaborating with design teams to ensure timely delivery of creative assets
- Building relationships with affiliate partners, agencies, and stakeholders
- Analyzing performance data to optimize campaigns and achieve target ROI
- Staying informed about industry trends to keep Reiss' marketing innovative and competitive
ASSUMPTION: This role requires a strong analytical mindset and excellent communication skills to succeed in a dynamic and fast-paced environment.
📋 Key Responsibilities
✅ Support daily channel management across Affiliates, Paid Social, and Paid Search, with exposure to other digital channels as Reiss evolves its marketing footprint
✅ Work with design teams to ensure assets and creative are briefed on time and in accordance with best practices to deliver the best results
✅ Update affiliate partners and performance marketing agency teams on campaign, product, and sale launches, plus any reactive communications to support general business trade
✅ Analyze performance, monitor channel performance, and work towards achieving target ROI
✅ Optimize campaigns by reporting and tracking performance, monitoring activities, and conducting competitor analysis to ensure compliance and effectiveness
✅ Stay informed about industry trends and competitor strategies to keep Reiss' marketing innovative and competitive
✅ Work with agency teams and media partners across Google, Meta, and TikTok
ASSUMPTION: The role may evolve over time as Reiss expands its digital marketing efforts and explores new channels.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in digital marketing or a related field
Required Skills:
- Demonstrable passion for digital marketing
- Strong analytical skills to interpret data and deliver actionable insights
- Excellent communication and interpersonal skills to build lasting relationships
- Creativity and an eye for shaping campaigns that resonate with Reiss' audience
- Strong organizational and project management abilities to manage multiple campaigns and meet deadlines effectively
- Self-motivated, proactive, and able to work independently as well as in a team-oriented environment
Preferred Skills:
- Experience with Google Ads, Facebook Ads, and TikTok Ads
- Familiarity with marketing analytics tools (e.g., Google Analytics)
- Knowledge of the retail industry and its digital marketing trends
ASSUMPTION: While not explicitly stated, having experience with specific marketing platforms and tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (Based on industry standards for entry to mid-level digital marketing roles in London)
Benefits:
- Company pension
- Generous employee discount
- Company bonus scheme
- Health & wellbeing perks
Working Hours: Full-time (37.5 hours per week), Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry to mid-level digital marketing roles in London. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Fashion)
Company Size: Medium (1,001-5,000 employees)
Founded: 1971
Company Description:
- Reiss is a modern fashion house offering attainable luxury collections of unwavering elegance
- Operates as a modern fashion house with a design philosophy centered on creating modern womenswear, menswear, accessories, and childrenswear that transcends time and trends
- Embracing individuality and building market-leading teams across Head Office and Retail globally
Company Specialties:
- Womenswear
- Menswear
- Childrenswear
- Accessories
- Brands
Company Website: reiss.com
ASSUMPTION: Reiss is a well-established fashion retailer with a strong brand presence in the UK and internationally. Its digital marketing efforts are crucial for driving brand visibility and engagement.
📊 Role Analysis
Career Level: Entry to Mid-Level
Reporting Structure: This role reports directly to the Head of Digital Marketing
Work Arrangement: On-site, full-time (37.5 hours per week, Monday to Friday)
Growth Opportunities:
- Potential career progression within the digital marketing team
- Opportunities to work on diverse campaigns and gain experience across various digital channels
- Possibility to collaborate with cross-functional teams and develop a well-rounded skill set
ASSUMPTION: As Reiss continues to grow and expand its digital marketing efforts, there may be opportunities for career progression within the team.
🌍 Location & Work Environment
Office Type: Head Office (London)
Office Location(s): 12 Picton Place, London, W1U 1BW, GB
Geographic Context:
- London is a vibrant and multicultural city with a thriving fashion industry
- The Head Office is located in a central and easily accessible area
- Reiss has a strong presence in the UK and internationally, with stores and an online presence
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: Working in the Head Office provides opportunities to collaborate with various teams and gain a holistic understanding of the business.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face interview with the Head of Digital Marketing and a member of the digital marketing team
- Final interview with the Marketing Director
Key Assessment Areas:
- Digital marketing knowledge and experience
- Analytical skills and data interpretation
- Communication and interpersonal skills
- Creativity and problem-solving abilities
- Cultural fit and alignment with Reiss' values
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing experience and skills
- Include specific examples of campaigns you've worked on and the results you've achieved
- Demonstrate your understanding of Reiss' brand and target audience
- Prepare questions to ask the interview panel about the role, team, and company
ATS Keywords: Digital Marketing, Affiliates, Paid Social, Paid Search, Campaign Management, Performance Analysis, Industry Trends, Reiss
ASSUMPTION: The application process may vary, and additional assessment stages could be included based on the number of applicants and the specific needs of the role.
🛠️ Tools & Technologies
- Google Ads
- Facebook Ads
- TikTok Ads
- Google Analytics
- Social media management platforms (e.g., Hootsuite, Sprout Social)
ASSUMPTION: The digital marketing team may use additional tools and platforms to manage campaigns and analyze performance, depending on the specific needs of the role and the company.
👔 Cultural Fit Considerations
Company Values:
- Precision in craftsmanship
- Dedication to customers
- Authenticity and individuality
- Ambition and curiosity
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Data-driven and analytical
- Creative and innovative
Self-Assessment Questions:
- How do you stay organized and manage multiple campaigns simultaneously?
- Can you provide an example of a time when you identified a trend or opportunity in digital marketing and capitalized on it?
- How do you approach building and maintaining relationships with stakeholders, such as affiliate partners and agency teams?
ASSUMPTION: Reiss values candidates who are passionate about digital marketing, analytical, creative, and able to thrive in a fast-paced and collaborative environment.
⚠️ Potential Challenges
- Managing multiple campaigns and meeting tight deadlines
- Keeping up with industry trends and competitor strategies
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to changes in the digital marketing landscape and Reiss' business priorities
ASSUMPTION: The role may present challenges related to time management, staying informed about industry trends, and navigating a dynamic work environment.
📈 Similar Roles Comparison
- This role focuses on digital marketing channels, while related positions may have a broader scope, including offline marketing channels
- Reiss is a well-established fashion retailer with a strong brand presence, offering opportunities to work on high-profile campaigns and collaborate with influential stakeholders
- Career progression in digital marketing may involve specializing in specific channels or moving into management roles
ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the digital marketing field.
📝 Sample Projects
- Developing and executing a targeted social media campaign to promote a new product launch
- Analyzing competitor strategies and identifying opportunities to differentiate Reiss' digital marketing efforts
- Collaborating with the design team to create engaging and on-brand creative assets for digital marketing campaigns
ASSUMPTION: These sample projects provide insight into the types of tasks and responsibilities associated with the Digital Marketing Executive role at Reiss.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the digital marketing team collaborate with other departments, such as design and merchandising?
- What opportunities are there for professional development and growth within the digital marketing team?
- How does Reiss approach innovation and staying ahead of industry trends in digital marketing?
- What is the team's approach to data-driven decision-making, and how does it inform digital marketing strategies?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing experience and skills, using the ATS keywords provided
- Prepare for the interview by researching Reiss' brand, target audience, and digital marketing strategies
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
