Digital Marketing Executive

📌 Core Information

🔹 Job Title: Digital Marketing Executive

🔹 Company: Janus Henderson

🔹 Location: London, England, United Kingdom

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: June 20, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site/Hybrid

🚀 Job Overview

Key aspects of this role include:

• Managing digital marketing production, including email marketing and campaign execution
• Collaborating with cross-functional teams to develop campaign assets and messaging
• Monitoring and reporting on campaign performance using key performance metrics
• Supporting the marketing team and coordinating with external agencies
• Contributing to the development of regional social media strategies

ASSUMPTION: This role requires a strong background in digital marketing and experience with marketing automation platforms. Excellent project management and communication skills are essential for success in this position.

📋 Key Responsibilities

✅ Manage digital marketing production, including email marketing and campaign execution

✅ Ensure seamless integration of digital campaigns, segmentation, and distribution lists into CRM tools and marketing automation platforms

✅ Contribute to the development and execution of regional social media strategies (paid & organic)

✅ Coordinate with external digital agencies and service providers to ensure smooth campaign execution

✅ Monitor and report on campaign performance using key performance metrics

✅ Support the planning and delivery of pan-regional campaigns across EMEA, LATAM, and US Offshore

✅ Work with cross-functional teams to develop campaign assets and messaging at both capability and product levels

✅ Carry out additional tasks as needed to support the wider marketing team

✅ Help manage external resources and track associated budgets

ASSUMPTION: This role requires a high level of organization and the ability to manage multiple campaigns concurrently. Strong communication and stakeholder management skills are crucial for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience (2-5 years) in digital marketing strategy development and execution

Required Skills:

• Proven experience in digital marketing strategy development and execution
• Strong marketing skills with extensive experience delivering multi-channel campaigns
• Strong knowledge in marketing platforms such as Salesforce, Pardot, Adobe Suite (Marketo/Eloqua/HubSpot), Sprinklr/Hootsuite/Campaign Manager, etc.
• Usage of Google Analytics
• Superb project management – able to manage multiple campaigns concurrently
• Excellent communication and brief-writing skills
• Knowledge of marketing automation best practice
• Excellent relationship-building skills, with the ability to collaborate effectively with internal teams and external agencies
• Ability to persuade and influence stakeholders to achieve a coordinated process

Preferred Skills:

• Experience in managing marketing processes inclusive of budgets
• Previous experience within Financial Services, Asset Management

ASSUMPTION: Candidates with a strong background in digital marketing and experience with marketing automation platforms are likely to be successful in this role. Familiarity with the financial services industry is a plus but not required.

💰 Compensation & Benefits

Salary Range: £45,000 - £60,000 per annum (Based on market research and company size)

Benefits:

• Hybrid working and reasonable accommodations
• Generous holiday policies
• Excellent health and wellbeing benefits, including corporate membership to ClassPass
• Paid volunteer time to step away from your desk and into the community
• Support to grow through professional development courses, tuition/qualification reimbursement, and more
• Maternal/paternal leave benefits and family services
• Complimentary subscription to Headspace – the mindfulness app
• All employee events, including networking opportunities and social activities
• Lunch allowance for use within the subsidized onsite canteen

Working Hours: Full-time, typically 9:00 AM - 5:30 PM with a 30-minute lunch break

ASSUMPTION: The salary range provided is an estimate based on market research and the company's size. Benefits are comprehensive and reflect the company's commitment to employee wellbeing and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Janus Henderson is a global asset management firm operating in the financial services industry. They offer a range of investment strategies and products to clients worldwide.

Company Size: Janus Henderson has 1,001-5,000 employees globally, providing a mid-sized company environment with opportunities for collaboration and growth.

Founded: Janus Henderson was founded in 2017 through the merger of Janus Capital Group and Henderson Global Investors, bringing together over 90 years of investment experience.

Company Description:

• Janus Henderson's mission is to help clients define and achieve superior financial outcomes through differentiated insights, disciplined investments, and world-class service.
• The company is dedicated to investing in a brighter future together, with a culture deep-rooted in research and a commitment to client-centric values.
• Janus Henderson offers a world-class service, providing tailored solutions and the personal touch of a local partner through its global network of investment professionals.

Company Specialties:

• Fund Management
• Equity Investment
• Fixed Income Investment
• Property Investment
• Private Equity

Company Website: Janus Henderson Website

ASSUMPTION: Janus Henderson's focus on client-centric values and investment expertise creates an environment that prioritizes professional development and client success.

📊 Role Analysis

Career Level: This role is a mid-level position, offering opportunities for growth and development within the marketing team and the broader organization.

Reporting Structure: The Digital Marketing Executive will report directly to the Head of Digital Marketing and work collaboratively with the Digital Marketing Centre of Excellence and other marketing teams.

Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. The specific work arrangement may vary depending on the team's needs and the employee's preferences.

Growth Opportunities:

• Mentoring and leadership development programs
• Regular training and continuing education courses
• Career development services and support for professional growth

ASSUMPTION: Janus Henderson offers numerous opportunities for professional development and growth, both within the marketing team and across the broader organization.

🌍 Location & Work Environment

Office Type: Janus Henderson's London office is a modern, collaborative workspace with a mix of open-plan and private spaces.

Office Location(s): 201 Bishopsgate, London, EC2M 3AE, GB

Geographic Context:

• London is a global financial hub, offering a vibrant and dynamic work environment with numerous networking opportunities.
• The office is located in the heart of the City of London, with easy access to public transportation and amenities.
• The city offers a diverse range of cultural attractions, restaurants, and entertainment options.

Work Schedule: The standard work schedule is Monday to Friday, with core hours from 10:00 AM to 4:00 PM. However, the role may require flexibility to accommodate team meetings and project deadlines.

ASSUMPTION: Janus Henderson's London office provides a modern and collaborative work environment, with easy access to public transportation and amenities. The company's hybrid work arrangement offers a balance between on-site collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• In-depth interview with the hiring manager and a team member
• Final interview with the Head of Digital Marketing

Key Assessment Areas:

• Digital marketing expertise and experience
• Project management and organizational skills
• Communication and stakeholder management skills
• Cultural fit and alignment with Janus Henderson's values

Application Tips:

• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills.
• Be prepared to discuss your experience with marketing automation platforms and campaign management.
• Demonstrate your understanding of Janus Henderson's values and how they align with your personal approach to work.

ATS Keywords: Digital marketing, email marketing, campaign management, marketing automation, project management, stakeholder management, marketing platforms, Salesforce, Pardot, Adobe Suite, Google Analytics

ASSUMPTION: Janus Henderson's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values. Successful candidates will demonstrate a strong background in digital marketing and excellent project management and communication skills.

🛠️ Tools & Technologies

• Salesforce
• Pardot
• Adobe Suite (Marketo/Eloqua/HubSpot)
• Sprinklr/Hootsuite/Campaign Manager
• Google Analytics
• Microsoft Office Suite

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role. Candidates should have a strong understanding of marketing automation best practices and experience with relevant tools.

👔 Cultural Fit Considerations

Company Values:

• Clients come first – always
• Execution supersedes intention
• Together we win
• Diversity improves results
• Truth builds trust

Work Style:

• Collaborative and team-oriented
• Results-driven and accountable
• Adaptable and responsive to change
• Inclusive and respectful of diverse perspectives
• Transparent and authentic in communication

Self-Assessment Questions:

• How do you demonstrate Janus Henderson's value of 'Clients come first – always' in your daily work?
• Can you provide an example of a time when you had to adapt to a significant change in a project or campaign, and how did you ensure its success?
• How do you approach building and maintaining effective relationships with internal teams and external agencies?

ASSUMPTION: Janus Henderson places a strong emphasis on cultural fit and alignment with the company's values. Candidates should be prepared to demonstrate their understanding of and commitment to these values throughout the interview process.

⚠️ Potential Challenges

• Managing multiple campaigns concurrently may require strong organizational skills and time management
• Collaborating with cross-functional teams and external agencies may present communication and stakeholder management challenges
• The hybrid work arrangement may require flexibility and adaptability to balance on-site and remote work
• The financial services industry can be subject to regulatory changes and compliance requirements

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a commitment to continuous learning and adaptation.

📈 Similar Roles Comparison

• This role differs from similar marketing positions in its focus on digital marketing production and campaign execution, with a strong emphasis on marketing automation and email marketing.
• Janus Henderson's global presence and client-centric approach set it apart from other asset management firms, offering unique opportunities for professional development and growth.
• Career progression in this role may involve moving into more senior marketing positions or exploring opportunities within Janus Henderson's broader organization.

ASSUMPTION: Candidates should research similar roles within the asset management industry to better understand the unique aspects of this position and how it aligns with their career goals.

📝 Sample Projects

• Developing and executing a regional social media strategy for a new investment product launch
• Managing a multi-channel campaign for an upcoming client event, including email marketing, social media promotion, and targeted advertising
• Collaborating with cross-functional teams to create and distribute campaign assets, such as landing pages, emails, and social media posts, for a pan-regional campaign

ASSUMPTION: These sample projects illustrate the range of responsibilities and collaborative nature of the Digital Marketing Executive role at Janus Henderson.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Digital Marketing Centre of Excellence?
• How does Janus Henderson support the professional development and growth of its marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Janus Henderson approach diversity, equity, and inclusion within its marketing team and the broader organization?
• What are the most rewarding aspects of working in the Digital Marketing Centre of Excellence, according to current team members?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, team dynamics, and company culture, while also providing valuable insights into the position and organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable application link
• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills, using the ATS keywords provided.
• Prepare for the interview process by researching Janus Henderson's values, industry, and recent news.
• Follow up with the hiring manager or HR team after your interview to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.