πΉ Job Title: Digital Marketing Executive
πΉ Company: Jadro Steel LLP
πΉ Location: Kolkata, West Bengal, India
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: April 18, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of digital marketing concepts and a passion for technology. The ideal candidate will be proactive, creative, and data-driven.
β Assist in the formulation of strategies to build a lasting digital connection with consumers
β Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
β Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
β Be actively involved in SEO efforts (keyword, image optimization etc.)
β Prepare online newsletters and promotional emails and organize their distribution through various channels
β Provide creative ideas for content marketing and update website
β Collaborate with designers to improve user experience
β Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
β Acquire insight in online marketing trends and keep strategies up-to-date
β Maintain partnerships with media agencies and vendors
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation. The ideal candidate will be comfortable with both the strategic and tactical aspects of digital marketing.
Education: BSc/BA in marketing or relevant field
Experience: Proven experience as Digital Marketing Executive or similar role
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, experience with A/B testing and conversion rate optimization would be beneficial for this role. Fluency in multiple languages could also be an asset, given the global nature of digital marketing.
Salary Range: INR 600,000 - 1,200,000 per annum (Estimated based on industry standards for a mid-level digital marketing role in Kolkata)
Benefits:
Working Hours: Full-time (40 hours per week), with flexibility for remote work on occasion
ASSUMPTION: The salary range is estimated based on industry standards for a mid-level digital marketing role in Kolkata. Benefits may vary and are subject to confirmation with the employer.
Industry: Steel manufacturing and distribution
Company Size: Small to medium (50-250 employees)
Founded: 2010
Company Description:
Company Specialties:
Company Website: https://jadrosteel.com/
ASSUMPTION: Jadro Steel LLP is a well-established company in the steel industry, with a focus on quality and customer service. They value innovation and continuous improvement, which is reflected in their digital marketing efforts.
Career Level: Mid-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with occasional remote work flexibility
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the digital marketing field. The ideal candidate will be proactive, innovative, and eager to take on new challenges.
Office Type: On-site, with a modern and collaborative work environment
Office Location(s): Kolkata, West Bengal, India
Geographic Context:
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: Kolkata offers a unique blend of traditional and modern living, with a rich cultural heritage and a lower cost of living compared to other major Indian cities. The work environment at Jadro Steel LLP is collaborative and modern, with a focus on innovation and continuous improvement.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, SEO, SEM, Social Media, Google Adwords, Email Campaigns, Web Analytics, Content Marketing, User Experience, Strategic Planning, Online Advertising, Marketing Strategy, Brand Awareness, Marketing Performance
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing the candidate's digital marketing knowledge, skills, and strategic thinking. The ideal candidate will be proactive, innovative, and eager to take on new challenges.
ASSUMPTION: The ideal candidate will have experience with these tools and technologies, or similar alternatives. They should also be comfortable learning new tools as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: The ideal candidate will be a strong cultural fit with Jadro Steel LLP, sharing the company's values and work style. They will be data-driven, creative, collaborative, adaptable, and results-oriented.
ASSUMPTION: These challenges are common in digital marketing roles, and the ideal candidate will be proactive, adaptable, and able to manage multiple priorities effectively.
ASSUMPTION: This role is similar to other digital marketing roles, but with a focus on execution and optimization rather than strategic planning. The steel industry may present unique challenges and opportunities for digital marketing, with a focus on B2B marketing and lead generation.
ASSUMPTION: These projects are representative of the types of tasks and responsibilities the Digital Marketing Executive may be expected to perform. The specific projects and priorities may vary depending on the company's needs and goals.
ASSUMPTION: These questions are designed to help the candidate understand the company's digital marketing goals and strategies, as well as the opportunities and expectations for the role. The ideal candidate will be proactive, inquisitive, and eager to take on new challenges.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.